Kehao
2021-04-29
Wow
Apple reports another blowout quarter with sales up 54%, authorizes $90 billion in share buybacks<blockquote>苹果报告另一个井喷季度销售额增长 54%，授权回购 900 亿美元股票</blockquote>
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Its Mac and iPad sales did better, with its computers up 70.1% and iPad sales growing nearly 79% on an annual basis.</p><p><blockquote>苹果报告称，其每个产品类别都实现了两位数的增长，其最重要的产品线 iPhone 比去年增长了 65.5%。其 Mac 和 iPad 销量表现更好，电脑销量同比增长 70.1%，iPad 销量同比增长近 79%。</blockquote></p><p>Apple said it would increase its dividend by 7% to $0.22 per share and authorized $90 billion in share buybacks, which is significantly higher than last year’s $50 billion outlay and 2019′s $75 billion.</p><p><blockquote>苹果表示，将把股息提高 7%，达到每股 0.22 美元，并授权回购 900 亿美元的股票，大大高于去年的 500 亿美元支出和 2019 年的 750 亿美元支出。</blockquote></p><p>Here’s how Apple did versus Refinitiv estimates:</p><p><blockquote>以下是苹果的表现与路孚特的估计：</blockquote></p><p><ul><li><b>EPS</b>: $1.40 vs. $0.99 estimated</li><li><b>Revenue</b>: $89.58 billion vs. $77.36 billion estimated, up 53.7% year-over-year</li><li><b>iPhone revenue</b>: $47.94 billion vs. $41.43 billion estimated, up 65.5% year-over-year</li><li><b>Services revenue</b>: $16.90 billion vs. $15.57 billion estimated, up 26.7% year over year</li><li><b>Other Products revenue</b>: $7.83 billion vs. $7.79 billion estimated, up 24% year-over-year</li><li><b>Mac revenue</b>: $9.10 billion vs. $6.86 billion estimated, up 70.1% year-over-year</li><li><b>iPad revenue</b>: $7.80 billion vs. $5.58 billion estimated, up 78.9% year-over-year</li><li><b>Gross margin</b>: 42.5% vs. 39.8% estimated</li></ul>Apple did not issue official guidance for what it expects in the quarter ending in June. It hasn’t provided revenue guidance since the start of the pandemic, citing uncertainty. This is Apple’s second quarter in a row with double-digit growth in all product categories. Apple CFO Luca Maestri told analysts that the company expects June quarter revenue to rise by double digits year-over-year, although it faces some supply shortages due to the worldwide chip shortage.</p><p><blockquote><ul><li><b>每股收益</b>：1.40美元对比。估计 0.99 美元</li><li><b>收入</b>：895.8 亿美元 vs.预计773.6亿美元，同比增长53.7%</li><li><b>iPhone收入</b>：479.4亿美元 vs.预计414.3亿美元，同比增长65.5%</li><li><b>服务收入</b>：169.0 亿美元 vs.预计155.7亿美元，同比增长26.7%</li><li><b>其他产品收入</b>：78.3 亿美元 vs.预计77.9亿美元，同比增长24%</li><li><b>Mac收入</b>：91亿美元 vs.预计68.6亿美元，同比增长70.1%</li><li><b>iPad收入</b>：78 亿美元 vs.预计55.8亿美元，同比增长78.9%</li><li><b>毛利率</b>：42.5% vs. 估计值39.8%</li></ul>苹果没有就截至 6 月份的季度预期发布官方指引。自大流行病开始以来，该公司一直没有提供收入指引，理由是存在不确定性。这是苹果连续第二个季度所有产品类别都实现两位数增长。苹果首席财务官卢卡-马埃斯特里（Luca Maestri）告诉分析师，该公司预计 6 月份季度的收入将同比增长两位数，尽管由于全球芯片短缺，该公司面临一些供应短缺。</blockquote></p><p>Apple has said in the past months that its business has been boosted by the pandemic as consumers and businesses bought computers to work and entertain themselves while at home. But Apple’s strong results in the quarter suggest that the trend may persist as more economies open up.</p><p><blockquote>苹果近几个月来表示，随着消费者和企业购买电脑在家工作和娱乐，疫情提振了其业务。但苹果本季度的强劲业绩表明，随着更多经济体的开放，这一趋势可能会持续下去。</blockquote></p><p>Or, as Apple CEO Tim Cook said in a statement: “This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us.”</p><p><blockquote>或者，正如苹果首席执行官蒂姆-库克（Tim Cook）在一份声明中所说： “本季度既反映了我们的产品帮助用户在自己的生活中迎接这一时刻的持久方式，也反映了消费者似乎对我们所有人未来更美好的日子感到乐观”。</blockquote></p><p>Mac sales were up 70%, and Cook said that the result was “fueled by” the company’s introduction of its Mac laptops that used its own M1 chips for longer battery life, instead of processors sold by Intel. iPad sales were up nearly 79% year-over-year.</p><p><blockquote>Mac 销量增长了 70%，库克说，这一结果 “得益于 ”该公司推出的 Mac 笔记本电脑使用自己的 M1 芯片，而不是英特尔销售的处理器，从而延长了电池寿命。iPad 销量同比增长近 79%。</blockquote></p><p>Neither of those results include iPad Pro or iMac models the company announced in March, which are expected to drive additional demand.</p><p><blockquote>这些结果都不包括该公司 3 月份宣布的 iPad Pro 或 iMac 型号，预计这将推动额外需求。</blockquote></p><p>“We’re seeing strong first-time buyers on the Mac … it continues to run just south of 50%,” Cook told CNBC’s Josh Lipton. “And, in China, it’s even higher than that … it’s more around two-thirds. And that speaks to people preferring to work on the Mac.”</p><p><blockquote>“库克告诉 CNBC 的乔希-利普顿（Josh Lipton）：”我们看到 Mac 的首次购买者强劲.它的购买率继续徘徊在 50% 以下。“在中国，这一比例甚至更高.三分之二左右。这说明人们更喜欢在 Mac 上工作。”</blockquote></p><p>Apple’s iPhone also reported strong results this quarter, quelling fears that the current annual cycle could slow down. Last year, Apple released iPhones with a new exterior design and 5G support, which many investors believed could prompt a major upgrade cycle, which this quarter’s results indicate.</p><p><blockquote>苹果的 iPhone 本季度也公布了强劲的业绩，平息了人们对当前年度周期可能放缓的担忧。去年，苹果发布了采用全新外观设计和 5G 支持的 iPhone，许多投资者认为这可能会引发一次重大升级周期，本季度的业绩也表明了这一点。</blockquote></p><p>In greater China, which includes the mainland, Hong Kong, and Taiwan, Apple’s revenue increased over 87% year-over-year to $17.73 billion, although the comparison is to a quarter last year in which China was largely shut down in the early days of the pandemic. Every other geographical category, including the Americas and Europe, were also up on an annual basis.</p><p><blockquote>在包括中国大陆、中国香港和台湾地区在内的大中华区，苹果的收入同比增长超过 87%，达到 177.3 亿美元，但与去年的一个季度相比，去年中国在大流行病初期基本上处于停摆状态。包括美洲和欧洲在内的所有其他地区的收入也同比增长。</blockquote></p><p><img src=\"https://static.tigerbbs.com/37a8b45c92174e3c9ab224d9a85f5e2d\" tg-width=\"1910\" tg-height=\"1114\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p>Apple’s high-margin services business, including iCloud, App Store, and subscriptions like Apple Music, also showed 26.7% growth.</p><p><blockquote>苹果的高利润服务业务，包括 iCloud、App Store 和苹果音乐等订阅服务，也实现了 26.7% 的增长。</blockquote></p><p></p><p>One metric that Apple uses to show the growth in services is the number of subscriptions it has, which not only include its own subscriptions like Apple One, but also subscriptions through its App Store.</p><p><blockquote>苹果用来显示服务增长的一个指标是其订阅数量，其中不仅包括苹果一号等自己的订阅，还包括通过其应用商店的订阅。</blockquote></p><p>“We now have over 660 million paid subscriptions across the services on the platform, and that’s up 40 million from the previous quarter, which is an acceleration from 35 million,” Cook told CNBC.</p><p><blockquote>“库克告诉 CNBC：”我们现在平台上所有服务的付费订阅量超过 6.6 亿，比上一季度增加了 4000 万，比上一季度的 3500 万有所加快。</blockquote></p><p>However, Apple’s App Store has been challenged by lawmakers and companies that say it costs too much and has too much power. A closely-watched trial with Fortnite maker Epic Games over App Store policies kicks off next week.</p><p><blockquote>然而，苹果的 App Store 一直受到立法者和公司的质疑，他们认为它成本太高，权力太大。备受关注的堡垒之夜制造商Epic Games关于应用商店政策的审判将于下周开始。</blockquote></p><p>“The App Store has been an economic miracle. Last year, the estimates are that there was over a half a trillion dollars of economic activity because of the store. And, so, this has been just an economic gamechanger for not only the United States, but several countries around the world. And, we’re going to go in and tell our story. And we’ll see where it goes. But, we’re confident,” Cook told CNBC.</p><p><blockquote>“App Store 是一个经济奇迹。据估计，去年有超过 5 万亿美元的经济活动因为 App Store 而产生。因此，这不仅改变了美国的经济游戏规则，也改变了世界上几个国家的经济游戏规则。我们将走进去讲述我们的故事。我们拭目以待。但是，我们很有信心，”库克告诉 CNBC。</blockquote></p><p>Apple’s gross margin was also unusually elevated for the company. Most quarters, it tends to be in the 38% to 39% range, but in the quarter ending in March, Apple reported 42.5% margins.</p><p><blockquote>苹果的毛利率也异常高。大多数季度，利润率往往在 38% 至 39% 之间，但在截至 3 月份的季度，苹果报告的利润率为 42.5%。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Apple reports another blowout quarter with sales up 54%, authorizes $90 billion in share buybacks<blockquote>苹果报告另一个井喷季度销售额增长 54%，授权回购 900 亿美元股票</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; 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}\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nApple reports another blowout quarter with sales up 54%, authorizes $90 billion in share buybacks<blockquote>苹果报告另一个井喷季度销售额增长 54%，授权回购 900 亿美元股票</blockquote>\n</h2>\n<h4 class=\"meta\">\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1079075236\">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/8274c5b9d4c2852bfb1c4d6ce16c68ba);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Tiger Newspress </p>\n<p class=\"h-time smaller\">2021-04-29 07:12</p>\n</div>\n</a>\n</h4>\n</header>\n<article>\n<p><b>KEY POINTS</b></p><p><blockquote><b>要点</b></blockquote></p><p><ul><li>Apple reported a blowout quarter on Wednesday, announcing companywide sales up 54% higher than last year, and significantly stronger profits than Wall Street expected.</li><li>Apple did not issue official guidance for what it expects in the quarter ending in June.</li><li>Apple authorized $90 billion in share buybacks.</li></ul>Apple reported a blowout quarter on Wednesday, announcing companywide sales up 54% higher than last year, and significantly stronger profits than Wall Street expected.</p><p><blockquote><ul><li>苹果周三公布了一个井喷的季度，宣布全公司销售额比去年增长 54%，利润明显强于华尔街预期。</li><li>苹果没有就截至 6 月份的季度预期发布官方指引。</li><li>苹果授权900亿美元股票回购。</li></ul>苹果周三公布了一个井喷的季度，宣布全公司销售额比去年增长 54%，利润明显强于华尔街预期。</blockquote></p><p>Apple stock rose over 4% at one point in extended trading.</p><p><blockquote>苹果股价在盘后交易中一度上涨超过 4%。</blockquote></p><p><img src=\"https://static.tigerbbs.com/4e791f63f460807906f1793c2d58933e\" tg-width=\"1302\" tg-height=\"833\"></p><p><blockquote></blockquote></p><p>Apple reported double-digit growth in every single one of its product categories, and its most important product line, the iPhone, was up 65.5% from last year. Its Mac and iPad sales did better, with its computers up 70.1% and iPad sales growing nearly 79% on an annual basis.</p><p><blockquote>苹果报告称，其每个产品类别都实现了两位数的增长，其最重要的产品线 iPhone 比去年增长了 65.5%。其 Mac 和 iPad 销量表现更好，电脑销量同比增长 70.1%，iPad 销量同比增长近 79%。</blockquote></p><p>Apple said it would increase its dividend by 7% to $0.22 per share and authorized $90 billion in share buybacks, which is significantly higher than last year’s $50 billion outlay and 2019′s $75 billion.</p><p><blockquote>苹果表示，将把股息提高 7%，达到每股 0.22 美元，并授权回购 900 亿美元的股票，大大高于去年的 500 亿美元支出和 2019 年的 750 亿美元支出。</blockquote></p><p>Here’s how Apple did versus Refinitiv estimates:</p><p><blockquote>以下是苹果的表现与路孚特的估计：</blockquote></p><p><ul><li><b>EPS</b>: $1.40 vs. $0.99 estimated</li><li><b>Revenue</b>: $89.58 billion vs. $77.36 billion estimated, up 53.7% year-over-year</li><li><b>iPhone revenue</b>: $47.94 billion vs. $41.43 billion estimated, up 65.5% year-over-year</li><li><b>Services revenue</b>: $16.90 billion vs. $15.57 billion estimated, up 26.7% year over year</li><li><b>Other Products revenue</b>: $7.83 billion vs. $7.79 billion estimated, up 24% year-over-year</li><li><b>Mac revenue</b>: $9.10 billion vs. $6.86 billion estimated, up 70.1% year-over-year</li><li><b>iPad revenue</b>: $7.80 billion vs. $5.58 billion estimated, up 78.9% year-over-year</li><li><b>Gross margin</b>: 42.5% vs. 39.8% estimated</li></ul>Apple did not issue official guidance for what it expects in the quarter ending in June. It hasn’t provided revenue guidance since the start of the pandemic, citing uncertainty. This is Apple’s second quarter in a row with double-digit growth in all product categories. Apple CFO Luca Maestri told analysts that the company expects June quarter revenue to rise by double digits year-over-year, although it faces some supply shortages due to the worldwide chip shortage.</p><p><blockquote><ul><li><b>每股收益</b>：1.40美元对比。估计 0.99 美元</li><li><b>收入</b>：895.8 亿美元 vs.预计773.6亿美元，同比增长53.7%</li><li><b>iPhone收入</b>：479.4亿美元 vs.预计414.3亿美元，同比增长65.5%</li><li><b>服务收入</b>：169.0 亿美元 vs.预计155.7亿美元，同比增长26.7%</li><li><b>其他产品收入</b>：78.3 亿美元 vs.预计77.9亿美元，同比增长24%</li><li><b>Mac收入</b>：91亿美元 vs.预计68.6亿美元，同比增长70.1%</li><li><b>iPad收入</b>：78 亿美元 vs.预计55.8亿美元，同比增长78.9%</li><li><b>毛利率</b>：42.5% vs. 估计值39.8%</li></ul>苹果没有就截至 6 月份的季度预期发布官方指引。自大流行病开始以来，该公司一直没有提供收入指引，理由是存在不确定性。这是苹果连续第二个季度所有产品类别都实现两位数增长。苹果首席财务官卢卡-马埃斯特里（Luca Maestri）告诉分析师，该公司预计 6 月份季度的收入将同比增长两位数，尽管由于全球芯片短缺，该公司面临一些供应短缺。</blockquote></p><p>Apple has said in the past months that its business has been boosted by the pandemic as consumers and businesses bought computers to work and entertain themselves while at home. But Apple’s strong results in the quarter suggest that the trend may persist as more economies open up.</p><p><blockquote>苹果近几个月来表示，随着消费者和企业购买电脑在家工作和娱乐，疫情提振了其业务。但苹果本季度的强劲业绩表明，随着更多经济体的开放，这一趋势可能会持续下去。</blockquote></p><p>Or, as Apple CEO Tim Cook said in a statement: “This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us.”</p><p><blockquote>或者，正如苹果首席执行官蒂姆-库克（Tim Cook）在一份声明中所说： “本季度既反映了我们的产品帮助用户在自己的生活中迎接这一时刻的持久方式，也反映了消费者似乎对我们所有人未来更美好的日子感到乐观”。</blockquote></p><p>Mac sales were up 70%, and Cook said that the result was “fueled by” the company’s introduction of its Mac laptops that used its own M1 chips for longer battery life, instead of processors sold by Intel. iPad sales were up nearly 79% year-over-year.</p><p><blockquote>Mac 销量增长了 70%，库克说，这一结果 “得益于 ”该公司推出的 Mac 笔记本电脑使用自己的 M1 芯片，而不是英特尔销售的处理器，从而延长了电池寿命。iPad 销量同比增长近 79%。</blockquote></p><p>Neither of those results include iPad Pro or iMac models the company announced in March, which are expected to drive additional demand.</p><p><blockquote>这些结果都不包括该公司 3 月份宣布的 iPad Pro 或 iMac 型号，预计这将推动额外需求。</blockquote></p><p>“We’re seeing strong first-time buyers on the Mac … it continues to run just south of 50%,” Cook told CNBC’s Josh Lipton. “And, in China, it’s even higher than that … it’s more around two-thirds. And that speaks to people preferring to work on the Mac.”</p><p><blockquote>“库克告诉 CNBC 的乔希-利普顿（Josh Lipton）：”我们看到 Mac 的首次购买者强劲.它的购买率继续徘徊在 50% 以下。“在中国，这一比例甚至更高.三分之二左右。这说明人们更喜欢在 Mac 上工作。”</blockquote></p><p>Apple’s iPhone also reported strong results this quarter, quelling fears that the current annual cycle could slow down. Last year, Apple released iPhones with a new exterior design and 5G support, which many investors believed could prompt a major upgrade cycle, which this quarter’s results indicate.</p><p><blockquote>苹果的 iPhone 本季度也公布了强劲的业绩，平息了人们对当前年度周期可能放缓的担忧。去年，苹果发布了采用全新外观设计和 5G 支持的 iPhone，许多投资者认为这可能会引发一次重大升级周期，本季度的业绩也表明了这一点。</blockquote></p><p>In greater China, which includes the mainland, Hong Kong, and Taiwan, Apple’s revenue increased over 87% year-over-year to $17.73 billion, although the comparison is to a quarter last year in which China was largely shut down in the early days of the pandemic. Every other geographical category, including the Americas and Europe, were also up on an annual basis.</p><p><blockquote>在包括中国大陆、中国香港和台湾地区在内的大中华区，苹果的收入同比增长超过 87%，达到 177.3 亿美元，但与去年的一个季度相比，去年中国在大流行病初期基本上处于停摆状态。包括美洲和欧洲在内的所有其他地区的收入也同比增长。</blockquote></p><p><img src=\"https://static.tigerbbs.com/37a8b45c92174e3c9ab224d9a85f5e2d\" tg-width=\"1910\" tg-height=\"1114\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p>Apple’s high-margin services business, including iCloud, App Store, and subscriptions like Apple Music, also showed 26.7% growth.</p><p><blockquote>苹果的高利润服务业务，包括 iCloud、App Store 和苹果音乐等订阅服务，也实现了 26.7% 的增长。</blockquote></p><p></p><p>One metric that Apple uses to show the growth in services is the number of subscriptions it has, which not only include its own subscriptions like Apple One, but also subscriptions through its App Store.</p><p><blockquote>苹果用来显示服务增长的一个指标是其订阅数量，其中不仅包括苹果一号等自己的订阅，还包括通过其应用商店的订阅。</blockquote></p><p>“We now have over 660 million paid subscriptions across the services on the platform, and that’s up 40 million from the previous quarter, which is an acceleration from 35 million,” Cook told CNBC.</p><p><blockquote>“库克告诉 CNBC：”我们现在平台上所有服务的付费订阅量超过 6.6 亿，比上一季度增加了 4000 万，比上一季度的 3500 万有所加快。</blockquote></p><p>However, Apple’s App Store has been challenged by lawmakers and companies that say it costs too much and has too much power. A closely-watched trial with Fortnite maker Epic Games over App Store policies kicks off next week.</p><p><blockquote>然而，苹果的 App Store 一直受到立法者和公司的质疑，他们认为它成本太高，权力太大。备受关注的堡垒之夜制造商Epic Games关于应用商店政策的审判将于下周开始。</blockquote></p><p>“The App Store has been an economic miracle. Last year, the estimates are that there was over a half a trillion dollars of economic activity because of the store. And, so, this has been just an economic gamechanger for not only the United States, but several countries around the world. And, we’re going to go in and tell our story. And we’ll see where it goes. But, we’re confident,” Cook told CNBC.</p><p><blockquote>“App Store 是一个经济奇迹。据估计，去年有超过 5 万亿美元的经济活动因为 App Store 而产生。因此，这不仅改变了美国的经济游戏规则，也改变了世界上几个国家的经济游戏规则。我们将走进去讲述我们的故事。我们拭目以待。但是，我们很有信心，”库克告诉 CNBC。</blockquote></p><p>Apple’s gross margin was also unusually elevated for the company. Most quarters, it tends to be in the 38% to 39% range, but in the quarter ending in March, Apple reported 42.5% margins.</p><p><blockquote>苹果的毛利率也异常高。大多数季度，利润率往往在 38% 至 39% 之间，但在截至 3 月份的季度，苹果报告的利润率为 42.5%。</blockquote></p><p></p>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1137964402","content_text":"KEY POINTSApple reported a blowout quarter on Wednesday, announcing companywide sales up 54% higher than last year, and significantly stronger profits than Wall Street expected.Apple did not issue official guidance for what it expects in the quarter ending in June.Apple authorized $90 billion in share buybacks.Apple reported a blowout quarter on Wednesday, announcing companywide sales up 54% higher than last year, and significantly stronger profits than Wall Street expected.Apple stock rose over 4% at one point in extended trading.Apple reported double-digit growth in every single one of its product categories, and its most important product line, the iPhone, was up 65.5% from last year. Its Mac and iPad sales did better, with its computers up 70.1% and iPad sales growing nearly 79% on an annual basis.Apple said it would increase its dividend by 7% to $0.22 per share and authorized $90 billion in share buybacks, which is significantly higher than last year’s $50 billion outlay and 2019′s $75 billion.Here’s how Apple did versus Refinitiv estimates:EPS: $1.40 vs. $0.99 estimatedRevenue: $89.58 billion vs. $77.36 billion estimated, up 53.7% year-over-yeariPhone revenue: $47.94 billion vs. $41.43 billion estimated, up 65.5% year-over-yearServices revenue: $16.90 billion vs. $15.57 billion estimated, up 26.7% year over yearOther Products revenue: $7.83 billion vs. $7.79 billion estimated, up 24% year-over-yearMac revenue: $9.10 billion vs. $6.86 billion estimated, up 70.1% year-over-yeariPad revenue: $7.80 billion vs. $5.58 billion estimated, up 78.9% year-over-yearGross margin: 42.5% vs. 39.8% estimatedApple did not issue official guidance for what it expects in the quarter ending in June. It hasn’t provided revenue guidance since the start of the pandemic, citing uncertainty. This is Apple’s second quarter in a row with double-digit growth in all product categories. Apple CFO Luca Maestri told analysts that the company expects June quarter revenue to rise by double digits year-over-year, although it faces some supply shortages due to the worldwide chip shortage.Apple has said in the past months that its business has been boosted by the pandemic as consumers and businesses bought computers to work and entertain themselves while at home. But Apple’s strong results in the quarter suggest that the trend may persist as more economies open up.Or, as Apple CEO Tim Cook said in a statement: “This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us.”Mac sales were up 70%, and Cook said that the result was “fueled by” the company’s introduction of its Mac laptops that used its own M1 chips for longer battery life, instead of processors sold by Intel. iPad sales were up nearly 79% year-over-year.Neither of those results include iPad Pro or iMac models the company announced in March, which are expected to drive additional demand.“We’re seeing strong first-time buyers on the Mac … it continues to run just south of 50%,” Cook told CNBC’s Josh Lipton. “And, in China, it’s even higher than that … it’s more around two-thirds. And that speaks to people preferring to work on the Mac.”Apple’s iPhone also reported strong results this quarter, quelling fears that the current annual cycle could slow down. Last year, Apple released iPhones with a new exterior design and 5G support, which many investors believed could prompt a major upgrade cycle, which this quarter’s results indicate.In greater China, which includes the mainland, Hong Kong, and Taiwan, Apple’s revenue increased over 87% year-over-year to $17.73 billion, although the comparison is to a quarter last year in which China was largely shut down in the early days of the pandemic. Every other geographical category, including the Americas and Europe, were also up on an annual basis.Apple’s high-margin services business, including iCloud, App Store, and subscriptions like Apple Music, also showed 26.7% growth.One metric that Apple uses to show the growth in services is the number of subscriptions it has, which not only include its own subscriptions like Apple One, but also subscriptions through its App Store.“We now have over 660 million paid subscriptions across the services on the platform, and that’s up 40 million from the previous quarter, which is an acceleration from 35 million,” Cook told CNBC.However, Apple’s App Store has been challenged by lawmakers and companies that say it costs too much and has too much power. A closely-watched trial with Fortnite maker Epic Games over App Store policies kicks off next week.“The App Store has been an economic miracle. Last year, the estimates are that there was over a half a trillion dollars of economic activity because of the store. And, so, this has been just an economic gamechanger for not only the United States, but several countries around the world. And, we’re going to go in and tell our story. And we’ll see where it goes. But, we’re confident,” Cook told CNBC.Apple’s gross margin was also unusually elevated for the company. Most quarters, it tends to be in the 38% to 39% range, but in the quarter ending in March, Apple reported 42.5% margins.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":730,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":3,"subscribersOnly":false,"subscribersOnlyAccessible":false,"xxTargetLangEnum":"ORIG"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/109089380"}
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