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{"i18n":{"language":"zh_CN"},"detailType":1,"isChannel":false,"data":{"magic":2,"id":351605281,"tweetId":"351605281","gmtCreate":1616591219743,"gmtModify":1634525050501,"author":{"id":3575521865901442,"idStr":"3575521865901442","authorId":3575521865901442,"authorIdStr":"3575521865901442","name":"Lemon8z","avatar":"https://static.tigerbbs.com/3feb58fb3ebe8a057b516d61f1f3171c","vip":1,"userType":1,"introduction":"","boolIsFan":false,"boolIsHead":false,"crmLevel":11,"crmLevelSwitch":0,"individualDisplayBadges":[],"fanSize":1,"starInvestorFlag":false},"themes":[],"images":[],"coverImages":[],"extraTitle":"","html":"<html><head></head><body>O</body></html>","htmlText":"<html><head></head><body>O</body></html>","text":"O","highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"favoriteSize":0,"link":"https://laohu8.com/post/351605281","repostId":1163829159,"repostType":4,"repost":{"id":"1163829159","kind":"news","pubTimestamp":1616591036,"share":"https://www.laohu8.com/m/news/1163829159?lang=zh_CN&edition=full","pubTime":"2021-03-24 21:03","market":"us","language":"en","title":"Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1163829159","media":"Motley Fool ","summary":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reop","content":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.<blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;Beyond Meat&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.<blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票Beyond Meat（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.<blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote> This is one way for a stock to crash<blockquote>这是股票崩盘的一种方式</blockquote> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.<blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote> <img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\">IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.<blockquote>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</blockquote> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;S&amp;P 500&nbsp;is up 33%.<blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，标普500上涨了33%。</blockquote> <img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\">DATA BY YCHARTS.<blockquote>数据由YCHARTS提供。</blockquote> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.<blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote> <img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\">DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.<blockquote>数据来源：BEYOND MEAT。YOY=同比。</blockquote> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.<blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote> Powerful brand recognition in an otherwise commoditized marketplace<blockquote>在商品化市场中强大的品牌认知度</blockquote> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.<blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;Nestle&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.<blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如偎依及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;Coca-Cola&nbsp;products with fiercely loyal fans of its drinks,PepsiCo&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,McDonald's&nbsp;and&nbsp;Yum! Brands.<blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考可口可乐拥有其饮料忠实粉丝的产品，百事可乐及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，麦当劳和好吃！品牌.</blockquote> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.<blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nHere's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>\n</h2>\n<h4 class=\"meta\">\n\nMotley Fool 2021-03-24 21:03\n\n</h4>\n</header>\n<article>\nConsumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.<blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;Beyond Meat&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.<blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票Beyond Meat（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.<blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote> This is one way for a stock to crash<blockquote>这是股票崩盘的一种方式</blockquote> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.<blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote> <img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\">IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.<blockquote>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</blockquote> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;S&amp;P 500&nbsp;is up 33%.<blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，标普500上涨了33%。</blockquote> <img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\">DATA BY YCHARTS.<blockquote>数据由YCHARTS提供。</blockquote> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.<blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote> <img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\">DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.<blockquote>数据来源：BEYOND MEAT。YOY=同比。</blockquote> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.<blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote> Powerful brand recognition in an otherwise commoditized marketplace<blockquote>在商品化市场中强大的品牌认知度</blockquote> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.<blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;Nestle&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.<blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如偎依及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;Coca-Cola&nbsp;products with fiercely loyal fans of its drinks,PepsiCo&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,McDonald's&nbsp;and&nbsp;Yum! Brands.<blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考可口可乐拥有其饮料忠实粉丝的产品，百事可乐及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，麦当劳和好吃！品牌.</blockquote> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.<blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote>\n<div class=\"bt-text\">\n\n\n 来源：<a href=\"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/\">Motley Fool </a>\n为提升您的阅读体验，我们对本页面进行了排版优化\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BYND":"Beyond Meat, Inc."},"source_url":"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1163829159","content_text":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.\nSince its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer Beyond Meat (NASDAQ:BYND) has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.\nAs 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.\nThis is one way for a stock to crash\nAfter the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a market cap just shy of $9 billion.\nIS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.\nThis kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the S&P 500 is up 33%.\nDATA BY YCHARTS.\nAs previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.\nDATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.\nGranted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted EBITDA was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.\nPowerful brand recognition in an otherwise commoditized marketplace\nI think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.\nBut this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like Nestle and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.\nHere's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think Coca-Cola products with fiercely loyal fans of its drinks,PepsiCo and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently inking new deals with two of world's largest chains,McDonald's and Yum! Brands.\nI'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.","news_type":1,"symbols_score_info":{"BYND":0.9}},"isVote":1,"tweetType":1,"viewCount":657,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":1,"xxTargetLangEnum":"ORIG"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/351605281"}