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2021-10-28
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Global advertising giant WPP upgrades outlook again<blockquote>全球广告巨头WPP再次上调展望</blockquote>
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15:52","market":"us","language":"en","title":"Global advertising giant WPP upgrades outlook again<blockquote>全球广告巨头WPP再次上调展望</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1159448113","media":"Reuters","summary":"LONDON, Oct 28 (Reuters) - WPP, the world's biggest advertising company, raised its sales guidance a","content":"<p>LONDON, Oct 28 (Reuters) - WPP, the world's biggest advertising company, raised its sales guidance again on Thursday and said that much better than expected third-quarter trading showed a structural change to its growth rate, sending its shares up 4%.</p><p><blockquote>路透伦敦10月28日-全球最大广告公司WPP周四再次上调销售指引,并表示远好于预期的第三季度交易显示其增长率发生结构性变化,推动其股价上涨4%。</blockquote></p><p> Advertising giants such as WPP and France's Publicis have been in the vanguard of the global corporate recovery from the coronavirus crisis as companies spend on new brand campaigns, digital advertising and e-commerce to tap renewed consumer spending.</p><p><blockquote>WPP和法国阳狮等广告巨头一直是全球企业从冠状病毒危机中复苏的先锋,因为企业在新的品牌活动、数字广告和电子商务上投入资金,以挖掘新的消费者支出。</blockquote></p><p> Chief Executive Mark Read told Reuters that the strength of demand - driven by clients in the United States, Britain and Germany - compared with its performance before the pandemic showed that this was much more than a cyclical recovery.</p><p><blockquote>首席执行官马克·里德(Mark Read)告诉路透社,与大流行前的表现相比,由美国、英国和德国客户推动的需求强劲表明,这不仅仅是周期性复苏。</blockquote></p><p> \"This gives us confidence that there's momentum in the business,\" he said.</p><p><blockquote>“这让我们对业务的发展势头充满信心,”他说。</blockquote></p><p> WPP said its core metric, known as like-for-like revenue less pass-through costs, jumped 15.7% in the quarter, well ahead of forecasts of 9.5% and almost 7% up on its performance in the same quarter of pre-pandemic 2019.</p><p><blockquote>WPP表示,其核心指标(即同比收入减去转嫁成本)在本季度增长了15.7%,远高于9.5%的预期,比2019年大流行前同季度的业绩增长了近7%。</blockquote></p><p> The British group raised its full-year outlook for growth to a range of 11.5% to 12%, up from the 9-10% increase it had announced in August.</p><p><blockquote>这家英国集团将全年增长预期从8月份宣布的9-10%上调至11.5%至12%。</blockquote></p><p> That many parts of the world, such as the Asia Pacific region and the Middle East and Africa, have not recovered yet, indicates that there will be further good growth in 2022, Read said.</p><p><blockquote>里德表示,亚太地区、中东和非洲等世界许多地区尚未复苏,这表明2022年将出现进一步良好的增长。</blockquote></p><p> Analysts at Citi said the trading update should increase the sense that WPP's recovery is \"not just cyclical but structural, creating a platform for a rerating\".</p><p><blockquote>花旗分析师表示,交易更新应该会增强人们的感觉,即WPP的复苏“不仅是周期性的,而且是结构性的,为重新评级创造了一个平台”。</blockquote></p><p> WPP said in August that it had returned to 2019 business levels a year ahead of plan as clients rushed to benefit from a global economic recovery from the pandemic.</p><p><blockquote>WPP在8月份表示,由于客户急于从疫情的全球经济复苏中受益,该公司已比计划提前一年恢复到2019年的业务水平。</blockquote></p><p></p>","source":"lsy1612507957220","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Global advertising giant WPP upgrades outlook again<blockquote>全球广告巨头WPP再次上调展望</blockquote></title>\n<style 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}\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nGlobal advertising giant WPP upgrades outlook again<blockquote>全球广告巨头WPP再次上调展望</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Reuters</strong><span class=\"h-time small\">2021-10-28 15:52</span>\n</p>\n</h4>\n</header>\n<article>\n<p>LONDON, Oct 28 (Reuters) - WPP, the world's biggest advertising company, raised its sales guidance again on Thursday and said that much better than expected third-quarter trading showed a structural change to its growth rate, sending its shares up 4%.</p><p><blockquote>路透伦敦10月28日-全球最大广告公司WPP周四再次上调销售指引,并表示远好于预期的第三季度交易显示其增长率发生结构性变化,推动其股价上涨4%。</blockquote></p><p> Advertising giants such as WPP and France's Publicis have been in the vanguard of the global corporate recovery from the coronavirus crisis as companies spend on new brand campaigns, digital advertising and e-commerce to tap renewed consumer spending.</p><p><blockquote>WPP和法国阳狮等广告巨头一直是全球企业从冠状病毒危机中复苏的先锋,因为企业在新的品牌活动、数字广告和电子商务上投入资金,以挖掘新的消费者支出。</blockquote></p><p> Chief Executive Mark Read told Reuters that the strength of demand - driven by clients in the United States, Britain and Germany - compared with its performance before the pandemic showed that this was much more than a cyclical recovery.</p><p><blockquote>首席执行官马克·里德(Mark Read)告诉路透社,与大流行前的表现相比,由美国、英国和德国客户推动的需求强劲表明,这不仅仅是周期性复苏。</blockquote></p><p> \"This gives us confidence that there's momentum in the business,\" he said.</p><p><blockquote>“这让我们对业务的发展势头充满信心,”他说。</blockquote></p><p> WPP said its core metric, known as like-for-like revenue less pass-through costs, jumped 15.7% in the quarter, well ahead of forecasts of 9.5% and almost 7% up on its performance in the same quarter of pre-pandemic 2019.</p><p><blockquote>WPP表示,其核心指标(即同比收入减去转嫁成本)在本季度增长了15.7%,远高于9.5%的预期,比2019年大流行前同季度的业绩增长了近7%。</blockquote></p><p> The British group raised its full-year outlook for growth to a range of 11.5% to 12%, up from the 9-10% increase it had announced in August.</p><p><blockquote>这家英国集团将全年增长预期从8月份宣布的9-10%上调至11.5%至12%。</blockquote></p><p> That many parts of the world, such as the Asia Pacific region and the Middle East and Africa, have not recovered yet, indicates that there will be further good growth in 2022, Read said.</p><p><blockquote>里德表示,亚太地区、中东和非洲等世界许多地区尚未复苏,这表明2022年将出现进一步良好的增长。</blockquote></p><p> Analysts at Citi said the trading update should increase the sense that WPP's recovery is \"not just cyclical but structural, creating a platform for a rerating\".</p><p><blockquote>花旗分析师表示,交易更新应该会增强人们的感觉,即WPP的复苏“不仅是周期性的,而且是结构性的,为重新评级创造了一个平台”。</blockquote></p><p> WPP said in August that it had returned to 2019 business levels a year ahead of plan as clients rushed to benefit from a global economic recovery from the pandemic.</p><p><blockquote>WPP在8月份表示,由于客户急于从疫情的全球经济复苏中受益,该公司已比计划提前一年恢复到2019年的业务水平。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源:<a href=\"https://finance.yahoo.com/news/2-global-advertising-giant-wpp-060708694.html\">Reuters</a></p>\n<p>为提升您的阅读体验,我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"WPP":"WPP PLC"},"source_url":"https://finance.yahoo.com/news/2-global-advertising-giant-wpp-060708694.html","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1159448113","content_text":"LONDON, Oct 28 (Reuters) - WPP, the world's biggest advertising company, raised its sales guidance again on Thursday and said that much better than expected third-quarter trading showed a structural change to its growth rate, sending its shares up 4%.\nAdvertising giants such as WPP and France's Publicis have been in the vanguard of the global corporate recovery from the coronavirus crisis as companies spend on new brand campaigns, digital advertising and e-commerce to tap renewed consumer spending.\nChief Executive Mark Read told Reuters that the strength of demand - driven by clients in the United States, Britain and Germany - compared with its performance before the pandemic showed that this was much more than a cyclical recovery.\n\"This gives us confidence that there's momentum in the business,\" he said.\nWPP said its core metric, known as like-for-like revenue less pass-through costs, jumped 15.7% in the quarter, well ahead of forecasts of 9.5% and almost 7% up on its performance in the same quarter of pre-pandemic 2019.\nThe British group raised its full-year outlook for growth to a range of 11.5% to 12%, up from the 9-10% increase it had announced in August.\nThat many parts of the world, such as the Asia Pacific region and the Middle East and Africa, have not recovered yet, indicates that there will be further good growth in 2022, Read said.\nAnalysts at Citi said the trading update should increase the sense that WPP's recovery is \"not just cyclical but structural, creating a platform for a rerating\".\nWPP said in August that it had returned to 2019 business levels a year ahead of plan as clients rushed to benefit from a global economic recovery from the pandemic.","news_type":1,"symbols_score_info":{"WPP":0.9}},"isVote":1,"tweetType":1,"viewCount":440,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"CN","currentLanguage":"CN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":4,"xxTargetLangEnum":"ZH_CN"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/854009135"}
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