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2021-08-06

Netflix, Disney+, Amazon Prime Video, Other SVOD Services Are Seeing Customers Spend More Now Than During Pandemic: Survey<blockquote>调查显示，Netflix、Disney+、Amazon Prime Video和其他SVOD服务的客户现在的支出比大流行期间还要多</blockquote>

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Power survey.<blockquote>J.D.Power的最新调查显示，与六个月前相比，美国客户在观看他们最喜欢的节目上花费了更多的时间和金钱。</blockquote> What Happened?The survey found&nbsp;monthly customer spending on streaming platforms, such as&nbsp;Netflix IncNFLX,Amazon.com Inc’sAMZNAmazon Prime, Hulu, andWalt Disney Co’sDIS 0.03%Disney+, has nearly doubled since the spring of 2020.<blockquote>怎么回事？调查发现，客户每月在流媒体平台上的支出，例如NetflixNFLX，亚马逊公司AMZNA亚马逊Prime、Hulu和华特迪士尼公司DIS 0.03%Disney+，自2020年春季以来几乎翻了一番。</blockquote> Streaming services are consuming an increasingly large share of the entertainment market despite more entertainment options such as live events, dining and travel nearly all pandemic related restrictions have been lifted with the widespread vaccination rollout.<blockquote>尽管现场活动、餐饮和旅行等娱乐选择越来越多，但流媒体服务正在消耗娱乐市场越来越大的份额。随着疫苗接种的广泛推广，几乎所有与大流行相关的限制都已取消。</blockquote> About 79% of the 1,209 U.S. adults said they were now subscribed to more streaming services than ever. The survey claims streaming subscriptions increased to an average of 4.5 streaming providers in June 2021 from 3.9 streaming providers in December 2020 even as monthly household spend on streaming services increased to $55 from $47.<blockquote>1209名美国成年人中约有79%表示，他们现在订阅的流媒体服务比以往任何时候都多。该调查称，流媒体订阅从2020年12月的3.9家流媒体提供商增加到2021年6月的平均4.5家流媒体提供商，尽管家庭在流媒体服务上的每月支出从47美元增加到55美元。</blockquote> How Are They Watching?Viewers increasingly streamed the content via an app on a phone or a tablet leading to a 36% jump in viewership in June 2021 from 25% just more than a year ago. In contrast, respondents who said they used an app on their smart TV rose just 4% during the same time period.<blockquote>他们是怎么看的？观众越来越多地通过手机或平板电脑上的应用程序播放内容，导致2021年6月的收视率从一年多前的25%跃升了36%。相比之下，同期表示在智能电视上使用应用程序的受访者仅增加了4%。</blockquote> Apps now represent the second-most used streaming connection path. Separate hardware platforms likeRoku IncROKU,Apple Inc’sAAPLApple TV and Chromecast also got sizable boosts.<blockquote>应用程序现在代表了第二大最常用的流连接路径。独立的硬件平台，如Roku公司ROKU,苹果公司苹果电视和Chromecast也获得了相当大的提升。</blockquote> Why Are Viewers Spending More?Netflix increased the price of its premium service in October last year followed by a hike by Disney in March. Disney raised the price of Disney+ to $8 a month, or $80 per year. Disney has also given ESPN+ two price increases this year, the second which goes into effect on Aug. 13, which has forced the service’s annual plan increase by about $20 this year alone.<blockquote>为什么观众花钱更多？Netflix于去年10月提高了其高级服务的价格，随后迪士尼于3月份也提高了价格。迪士尼将Disney+的价格提高到每月8美元，即每年80美元。迪士尼今年还对ESPN+进行了两次提价，第二次将于8月13日生效，这迫使该服务的年度计划仅今年就上涨了约20美元。</blockquote> What Are They Watching and Where?Lucifer was the most-watched show on streaming sites in June. On May 28, Netflix released the second-half of season 5 of Lucifer, which quickly made it to the top of the charts while Friends made it to the top three.<blockquote>他们在看什么，在哪里看？《路西法》是6月份流媒体网站上收视率最高的节目。5月28日，网飞发布了《路西法》第五季的后半部分，迅速登上排行榜榜首，而《老友记》则进入了前三名。</blockquote> Netflix is at the&nbsp;top of the mind of views as 89% of respondents said they subscribe to Netflix, followed by Amazon Prime at 76%, Hulu at 64%, and Disney+ at 52%. All three&nbsp;runner-ups experienced significant jumps, particularly Amazon Prime, which is the first non-Netflix platform to break the 70% mark.<blockquote>网飞是最受关注的，89%的受访者表示他们订阅了网飞，其次是亚马逊Prime，占76%，Hulu占64%，Disney+占52%。所有三个亚军都经历了显着的跃升，尤其是亚马逊Prime，它是第一个突破70%大关的非Netflix平台。</blockquote> Price Action:Netflix shares closed 1.46% higher at $524.89 on Thursday and those of Disney closed 2.39% higher at $176.71.<blockquote>价格走势：Netflix股价周四收盘上涨1.46%，至524.89美元，迪士尼股价收盘上涨2.39%，至176.71美元。</blockquote>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix, Disney+, Amazon Prime Video, Other SVOD Services Are Seeing Customers Spend More Now Than During Pandemic: Survey<blockquote>调查显示，Netflix、Disney+、Amazon Prime Video和其他SVOD服务的客户现在的支出比大流行期间还要多</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix, Disney+, Amazon Prime Video, Other SVOD Services Are Seeing Customers Spend More Now Than During Pandemic: Survey<blockquote>调查显示，Netflix、Disney+、Amazon Prime Video和其他SVOD服务的客户现在的支出比大流行期间还要多</blockquote>\n</h2>\n<h4 class=\"meta\">\n<div class=\"head\" \">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/d08bf7808052c0ca9deb4e944cae32aa);background-size:cover;\"></div>\n\n<div class=\"h-content\">\nBenzinga \n2021-08-06 18:03\n</div>\n</div>\n</h4>\n</header>\n<article>\nU.S. customers are spending more time and money streaming their favorite shows than they did six months ago, shows the latest J.D. Power survey.<blockquote>J.D.Power的最新调查显示，与六个月前相比，美国客户在观看他们最喜欢的节目上花费了更多的时间和金钱。</blockquote> What Happened?The survey found&nbsp;monthly customer spending on streaming platforms, such as&nbsp;Netflix IncNFLX,Amazon.com Inc’sAMZNAmazon Prime, Hulu, andWalt Disney Co’sDIS 0.03%Disney+, has nearly doubled since the spring of 2020.<blockquote>怎么回事？调查发现，客户每月在流媒体平台上的支出，例如NetflixNFLX，亚马逊公司AMZNA亚马逊Prime、Hulu和华特迪士尼公司DIS 0.03%Disney+，自2020年春季以来几乎翻了一番。</blockquote> Streaming services are consuming an increasingly large share of the entertainment market despite more entertainment options such as live events, dining and travel nearly all pandemic related restrictions have been lifted with the widespread vaccination rollout.<blockquote>尽管现场活动、餐饮和旅行等娱乐选择越来越多，但流媒体服务正在消耗娱乐市场越来越大的份额。随着疫苗接种的广泛推广，几乎所有与大流行相关的限制都已取消。</blockquote> About 79% of the 1,209 U.S. adults said they were now subscribed to more streaming services than ever. The survey claims streaming subscriptions increased to an average of 4.5 streaming providers in June 2021 from 3.9 streaming providers in December 2020 even as monthly household spend on streaming services increased to $55 from $47.<blockquote>1209名美国成年人中约有79%表示，他们现在订阅的流媒体服务比以往任何时候都多。该调查称，流媒体订阅从2020年12月的3.9家流媒体提供商增加到2021年6月的平均4.5家流媒体提供商，尽管家庭在流媒体服务上的每月支出从47美元增加到55美元。</blockquote> How Are They Watching?Viewers increasingly streamed the content via an app on a phone or a tablet leading to a 36% jump in viewership in June 2021 from 25% just more than a year ago. In contrast, respondents who said they used an app on their smart TV rose just 4% during the same time period.<blockquote>他们是怎么看的？观众越来越多地通过手机或平板电脑上的应用程序播放内容，导致2021年6月的收视率从一年多前的25%跃升了36%。相比之下，同期表示在智能电视上使用应用程序的受访者仅增加了4%。</blockquote> Apps now represent the second-most used streaming connection path. Separate hardware platforms likeRoku IncROKU,Apple Inc’sAAPLApple TV and Chromecast also got sizable boosts.<blockquote>应用程序现在代表了第二大最常用的流连接路径。独立的硬件平台，如Roku公司ROKU,苹果公司苹果电视和Chromecast也获得了相当大的提升。</blockquote> Why Are Viewers Spending More?Netflix increased the price of its premium service in October last year followed by a hike by Disney in March. Disney raised the price of Disney+ to $8 a month, or $80 per year. Disney has also given ESPN+ two price increases this year, the second which goes into effect on Aug. 13, which has forced the service’s annual plan increase by about $20 this year alone.<blockquote>为什么观众花钱更多？Netflix于去年10月提高了其高级服务的价格，随后迪士尼于3月份也提高了价格。迪士尼将Disney+的价格提高到每月8美元，即每年80美元。迪士尼今年还对ESPN+进行了两次提价，第二次将于8月13日生效，这迫使该服务的年度计划仅今年就上涨了约20美元。</blockquote> What Are They Watching and Where?Lucifer was the most-watched show on streaming sites in June. On May 28, Netflix released the second-half of season 5 of Lucifer, which quickly made it to the top of the charts while Friends made it to the top three.<blockquote>他们在看什么，在哪里看？《路西法》是6月份流媒体网站上收视率最高的节目。5月28日，网飞发布了《路西法》第五季的后半部分，迅速登上排行榜榜首，而《老友记》则进入了前三名。</blockquote> Netflix is at the&nbsp;top of the mind of views as 89% of respondents said they subscribe to Netflix, followed by Amazon Prime at 76%, Hulu at 64%, and Disney+ at 52%. All three&nbsp;runner-ups experienced significant jumps, particularly Amazon Prime, which is the first non-Netflix platform to break the 70% mark.<blockquote>网飞是最受关注的，89%的受访者表示他们订阅了网飞，其次是亚马逊Prime，占76%，Hulu占64%，Disney+占52%。所有三个亚军都经历了显着的跃升，尤其是亚马逊Prime，它是第一个突破70%大关的非Netflix平台。</blockquote> Price Action:Netflix shares closed 1.46% higher at $524.89 on Thursday and those of Disney closed 2.39% higher at $176.71.<blockquote>价格走势：Netflix股价周四收盘上涨1.46%，至524.89美元，迪士尼股价收盘上涨2.39%，至176.71美元。</blockquote>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1178143364","content_text":"U.S. customers are spending more time and money streaming their favorite shows than they did six months ago, shows the latest J.D. Power survey.\nWhat Happened?The survey found monthly customer spending on streaming platforms, such as Netflix IncNFLX,Amazon.com Inc’sAMZNAmazon Prime, Hulu, andWalt Disney Co’sDIS 0.03%Disney+, has nearly doubled since the spring of 2020.\nStreaming services are consuming an increasingly large share of the entertainment market despite more entertainment options such as live events, dining and travel nearly all pandemic related restrictions have been lifted with the widespread vaccination rollout.\nAbout 79% of the 1,209 U.S. adults said they were now subscribed to more streaming services than ever. The survey claims streaming subscriptions increased to an average of 4.5 streaming providers in June 2021 from 3.9 streaming providers in December 2020 even as monthly household spend on streaming services increased to $55 from $47.\nHow Are They Watching?Viewers increasingly streamed the content via an app on a phone or a tablet leading to a 36% jump in viewership in June 2021 from 25% just more than a year ago. In contrast, respondents who said they used an app on their smart TV rose just 4% during the same time period.\nApps now represent the second-most used streaming connection path. Separate hardware platforms likeRoku IncROKU,Apple Inc’sAAPLApple TV and Chromecast also got sizable boosts.\nWhy Are Viewers Spending More?Netflix increased the price of its premium service in October last year followed by a hike by Disney in March. Disney raised the price of Disney+ to $8 a month, or $80 per year. Disney has also given ESPN+ two price increases this year, the second which goes into effect on Aug. 13, which has forced the service’s annual plan increase by about $20 this year alone.\nWhat Are They Watching and Where?Lucifer was the most-watched show on streaming sites in June. On May 28, Netflix released the second-half of season 5 of Lucifer, which quickly made it to the top of the charts while Friends made it to the top three.\nNetflix is at the top of the mind of views as 89% of respondents said they subscribe to Netflix, followed by Amazon Prime at 76%, Hulu at 64%, and Disney+ at 52%. All three runner-ups experienced significant jumps, particularly Amazon Prime, which is the first non-Netflix platform to break the 70% mark.\nPrice Action:Netflix shares closed 1.46% higher at $524.89 on Thursday and those of Disney closed 2.39% higher at $176.71.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":2854,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":4,"xxTargetLangEnum":"ORIG"},"commentList":[],"isCommentEnd":true,"isTiger":false,"isWeiXinMini":false,"url":"/m/post/893894624"}