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QuantNewbie
2021-11-04
FSLY is back waiting for it to reach $100 again
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QuantNewbie
2021-09-30
Wait for base then buy
Eyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote>
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is back waiting for it to reach $100 again ","listText":"FSLY is back waiting for it to reach $100 again ","text":"FSLY is back waiting for it to reach $100 again","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/848829479","repostId":"1126374707","repostType":4,"isVote":1,"tweetType":1,"viewCount":1347,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":865656980,"gmtCreate":1632979634594,"gmtModify":1632979634675,"author":{"id":"3547001782582725","authorId":"3547001782582725","name":"QuantNewbie","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":11,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3547001782582725","authorIdStr":"3547001782582725"},"themes":[],"htmlText":"Wait for base then buy","listText":"Wait for base then buy","text":"Wait for base then buy","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/865656980","repostId":"2171115602","repostType":4,"repost":{"id":"2171115602","kind":"highlight","pubTimestamp":1632935460,"share":"https://www.laohu8.com/m/news/2171115602?lang=zh_CN&edition=full","pubTime":"2021-09-30 01:11","market":"us","language":"en","title":"Eyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=2171115602","media":"MarketWatch","summary":"Eyewear maker Warby Parker spikes 34% on its first day of trading.\n\nNYSE assigns reference price of ","content":"<p>Eyewear maker Warby Parker spikes 34% on its first day of trading.</p><p><blockquote>眼镜制造商Warby Parker首日交易股价飙升34%。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/f145f99950734ec9b0e3b675836a53fb\" tg-width=\"1836\" tg-height=\"901\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p> NYSE assigns reference price of $40, trading to begin Wednesday</p><p><blockquote>纽交所指定参考价为40美元，周三开始交易</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/5917e3b384716a3bbcfdd5860b35711f\" tg-width=\"700\" tg-height=\"628\" referrerpolicy=\"no-referrer\"><span>Warby Parker is focused on both business and giving back, the prospectus says.</span></p><p><blockquote><p class=\"t-img-caption\"><span>招股说明书称，Warby Parker专注于业务和回馈。</span></p></blockquote></p><p> <a href=\"https://laohu8.com/S/WRBY\">Warby Parker Inc.</a>, the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.</p><p><blockquote><a href=\"https://laohu8.com/S/WRBY\">沃比·帕克公司。</a>该公司以通过其应用程序和商店在线销售平价眼镜而闻名，将于周三开始直接上市交易。</blockquote></p><p> On Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.</p><p><blockquote>周二，纽约证券交易所为这家总部位于纽约市的公司的上市设定了40美元的参考价，预计将于周三开始交易，股票代码为“WRBY”。该公司拥有约1.115亿股已发行股票，按该参考价计算，其估值约为46亿美元。</blockquote></p><p> Reference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.</p><p><blockquote>直接上市的参考价格基于公司向美国证券交易委员会提交公开上市申请之前私募市场的交易价格。直接上市不同于首次公开募股，因为没有筹集资金，这就是首次公开募股股票的美元数字。预计直接上市的交易价格大多高于参考价。</blockquote></p><p> Warby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.</p><p><blockquote>Warby Parker将提供A类股票，每股有资格投票；B类股票，赋予股东每股10票的投票权，可转换为A类股票；和C类股票，不具有投票权。</blockquote></p><p> Warby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.</p><p><blockquote>Warby Parker将是一家新兴成长型公司，这意味着它不必像大型上市公司那样进行披露。一家企业在达到多个里程碑（包括年收入超过10.7亿美元）之前仍然是一家新兴成长型公司。</blockquote></p><p> Neil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.</p><p><blockquote>Neil Blumenthal和Dave Gilboa分别为41岁和40岁，是该公司的联合创始人、联合董事长和联合首席执行官。</blockquote></p><p> Prior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.</p><p><blockquote>在加入Warby Parker之前，Blumenthal是VisionSpring的董事，VisionSpring是一家非营利组织，旨在培训发展中国家的男性和女性销售负担得起的眼镜。布卢门撒尔还是本周申请上市的Allbirds、沙拉连锁店Sweetgreen以及包括Warby Parker Impact Foundation和RxArt在内的许多非营利组织的董事。</blockquote></p><p> Gilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.</p><p><blockquote>在加入Warby Parker之前，Gilboa曾在咨询公司Bain&Company和商业银行Allen&Co.工作。他也是沃比·帕克影响基金会的董事会成员。</blockquote></p><p> Andrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.</p><p><blockquote>安德鲁·亨特(Andrew Hunt)和杰弗里·雷德(Jeffrey Raider)均为40岁，是Warby Parker的另外两位联合创始人，两人都担任董事。董事会成员还有71岁的罗纳德·威廉姆斯(Ronald Williams)，他曾于2006年至2010年担任Aetna前首席执行官。</blockquote></p><p> Warby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.</p><p><blockquote>Warby Parker成立于2010年，其灵感来自创始人对眼镜价格昂贵且购买过程不方便的担忧。</blockquote></p><p> In its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.</p><p><blockquote>Warby Parker在招股说明书中表示，该公司致力于做好事并让客户满意。除了让眼镜更实惠之外，Warby Parker还通过“买一副，送一副”计划分发了超过800万副眼镜。该公司还实现了碳中和，这是通过购买补偿来实现的。</blockquote></p><p> \"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.</p><p><blockquote>“[这种动机]促使我们打破常规，有时甚至放弃短期利润，但我们相信，提供卓越的客户体验并对所有利益相关者产生积极影响将带来持续的长期可持续增长和盈利能力，”招股说明书中联合首席执行官的一封信中说道。</blockquote></p><p> A pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.</p><p><blockquote>一副Warby Parker眼镜的起价为95美元，包括处方镜片，可以使用免费的家庭试戴系统或虚拟试戴系统以及145家Warby Parker商店进行数字购买。该公司通过直接向消费者销售并绕过中间商来保持低价。</blockquote></p><p> The company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.</p><p><blockquote>该公司在2019年实现盈亏平衡，2018年亏损2290万美元，2020年净亏损5590万美元。2020年，该公司的收入为3.937亿美元，高于2019年的3.705亿美元。</blockquote></p><p> Some 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.</p><p><blockquote>2020年约95%的净收入来自眼镜销售，2%的收入来自隐形眼镜销售，1%来自眼科检查，2%来自眼镜配件。该公司希望扩大眼科检查的客户群。</blockquote></p><p> For the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.</p><p><blockquote>截至2021年6月30日的六个月，净亏损为730万美元，收入总计2.705亿美元。该公司拥有超过200万活跃客户和近3000名员工。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/3510dd6c717e636f33784d4f89bd9ce3\" tg-width=\"506\" tg-height=\"706\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p><p> About 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.</p><p><blockquote>根据招股说明书提供的数据，2020年约有76%的美国人正在使用某种视力矫正。未来40年，65岁及以上的美国人数量将增加一倍以上，这个年龄组中至少有84%的人佩戴矫正镜片。移动设备和计算机等屏幕的使用增加了对视力矫正的需求。眼镜每两到两年半更换一次。</blockquote></p><p> Warby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.</p><p><blockquote>Warby Parker表示，2015年至2019年间，其获得的客户在首次购买后两年内的销售保留率为50%。在同一时期，四年后的保留率接近100%。</blockquote></p><p> The vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.</p><p><blockquote>根据招股说明书中提供的Statista数据，视力保健行业预计将在2020年至2025年间以9.2%的复合年增长率(CAGR)增长。</blockquote></p><p> Here are five other things to know about Warby Parker before it goes public:</p><p><blockquote>以下是Warby Parker上市前需要了解的其他五件事：</blockquote></p><p> <b>Most decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs</b></p><p><blockquote><b>大部分决策权将掌握在Warby Parker的联合创始人和联合首席执行官手中</b></blockquote></p><p> The company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.</p><p><blockquote>该公司IPO后的股票结构将为公司创始人和高管提供相当大的控制权，这种控制权可能会持续到2031年10月1日。</blockquote></p><p> \"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.</p><p><blockquote>“由于我们的B类普通股和A类普通股之间的投票权比例为十比一，我们的联合创始人和联合首席执行官可以继续控制我们普通股总投票权的很大一部分，因此将能够控制提交给股东批准的所有事项，直至自动转换之日，届时所有已发行的B类普通股将自动转换为A类普通股，”招股说明书称。</blockquote></p><p> That means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.</p><p><blockquote>这意味着其他股东对公司的运营几乎没有发言权，也不会影响董事选举、组织文件修订以及任何合并、整合或出售部分或全部资产等决策。</blockquote></p><p> As a loss-making company, it will not pay a dividend for the foreseeable future.</p><p><blockquote>作为一家亏损公司，它在可预见的未来不会支付股息。</blockquote></p><p> <b>Warby Parker does most things in-house -- and that could limit its ability to grow</b></p><p><blockquote><b>Warby Parker的大部分工作都是在内部完成的，这可能会限制其发展能力</b></blockquote></p><p> Warby Parker says its business model, which has it do most things in-house, could cause problems.</p><p><blockquote>沃比·帕克表示，其商业模式让大部分事情都在内部完成，这可能会导致问题。</blockquote></p><p> \"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.</p><p><blockquote>“我们业务的垂直一体化性质，我们在纽约总部设计自己的所有眼镜，合同制造所有眼镜架，在我们自己的光学和履行实验室以及第三方履行销售的眼镜。第三方合同实验室，通过我们自己的零售店、电子商务网站和移动应用程序专门销售我们的产品，并为我们的产品提供服务，使我们在许多对成功运营业务至关重要的方面面临风险和中断，并可能使我们更难扩大业务规模，”招股说明书称。</blockquote></p><p> <b>Supply chain troubles outside of those caused by COVID-19 could arise</b></p><p><blockquote><b>可能会出现COVID-19引起的供应链问题之外的供应链问题</b></blockquote></p><p> Supply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.</p><p><blockquote>今年，供应链问题一直困扰着整个消费领域的公司。但该公司警告称，其运营也容易受到其他挑战的影响。</blockquote></p><p> Warby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.</p><p><blockquote>Warby Parker镜架中使用的醋酸纤维素一半以上来自单一供应商。其他组件来自美国、中国、意大利、越南和日本。该公司还在某些项目上使用第三方承包商，但与这些供应商没有长期合同。</blockquote></p><p> \"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.</p><p><blockquote>招股说明书称：“因此，我们面临这些组件供应短缺和交付周期长的风险，以及供应商停止或修改我们产品中使用的组件的风险。”</blockquote></p><p> \"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"</p><p><blockquote>“我们未来可能会遇到组件短缺的情况，而且这些组件可用性的可预测性可能有限，鉴于持续的COVID-19大流行，这种情况可能会加剧。”</blockquote></p><p> <b>Warby Parker says customers are slow to adopt e-commerce for eyeglasses</b></p><p><blockquote><b>Warby Parker表示，客户采用眼镜电子商务的速度很慢</b></blockquote></p><p> Warby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.</p><p><blockquote>Warby Parker提供眼镜在线购物服务，这是该公司在拥挤的竞争领域中脱颖而出的最重要方式之一。但该公司表示，许多顾客更愿意亲自购买眼镜。</blockquote></p><p> \"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.</p><p><blockquote>招股说明书称：“由于消费者对选择、质量、便利性和可负担性的广泛需求，通过在线平台改善消费者的店内体验很困难。”</blockquote></p><p> When the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"</p><p><blockquote>公司刚起步时，只有不到2.5%的眼镜是在网上购买的。即使是现在，该公司表示，“从历史上看，我们的收入很大一部分来自零售店，我们的增长战略将在很大程度上取决于通过零售店基础的增长和现有零售店的扩张来获取客户。商店运营。”</blockquote></p><p> <b>Warby Parker's business is actually seasonal</b></p><p><blockquote><b>Warby Parker的生意实际上是季节性的</b></blockquote></p><p> Customers eager to use health benefits before the end of a calendar year tend to boost demand in December.</p><p><blockquote>渴望在日历年结束前使用健康福利的客户往往会在12月份提振需求。</blockquote></p><p></p><p> \"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.</p><p><blockquote>Warby Parker表示：“根据我们在订单交付时确认收入的政策，12月底下的任何订单都会在下一年交付时确认为收入。”</blockquote></p><p></p>","source":"lsy1603348471595","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Eyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; 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color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nEyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">MarketWatch</strong><span class=\"h-time small\">2021-09-30 01:11</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Eyewear maker Warby Parker spikes 34% on its first day of trading.</p><p><blockquote>眼镜制造商Warby Parker首日交易股价飙升34%。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/f145f99950734ec9b0e3b675836a53fb\" tg-width=\"1836\" tg-height=\"901\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p> NYSE assigns reference price of $40, trading to begin Wednesday</p><p><blockquote>纽交所指定参考价为40美元，周三开始交易</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/5917e3b384716a3bbcfdd5860b35711f\" tg-width=\"700\" tg-height=\"628\" referrerpolicy=\"no-referrer\"><span>Warby Parker is focused on both business and giving back, the prospectus says.</span></p><p><blockquote><p class=\"t-img-caption\"><span>招股说明书称，Warby Parker专注于业务和回馈。</span></p></blockquote></p><p> <a href=\"https://laohu8.com/S/WRBY\">Warby Parker Inc.</a>, the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.</p><p><blockquote><a href=\"https://laohu8.com/S/WRBY\">沃比·帕克公司。</a>该公司以通过其应用程序和商店在线销售平价眼镜而闻名，将于周三开始直接上市交易。</blockquote></p><p> On Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.</p><p><blockquote>周二，纽约证券交易所为这家总部位于纽约市的公司的上市设定了40美元的参考价，预计将于周三开始交易，股票代码为“WRBY”。该公司拥有约1.115亿股已发行股票，按该参考价计算，其估值约为46亿美元。</blockquote></p><p> Reference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.</p><p><blockquote>直接上市的参考价格基于公司向美国证券交易委员会提交公开上市申请之前私募市场的交易价格。直接上市不同于首次公开募股，因为没有筹集资金，这就是首次公开募股股票的美元数字。预计直接上市的交易价格大多高于参考价。</blockquote></p><p> Warby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.</p><p><blockquote>Warby Parker将提供A类股票，每股有资格投票；B类股票，赋予股东每股10票的投票权，可转换为A类股票；和C类股票，不具有投票权。</blockquote></p><p> Warby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.</p><p><blockquote>Warby Parker将是一家新兴成长型公司，这意味着它不必像大型上市公司那样进行披露。一家企业在达到多个里程碑（包括年收入超过10.7亿美元）之前仍然是一家新兴成长型公司。</blockquote></p><p> Neil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.</p><p><blockquote>Neil Blumenthal和Dave Gilboa分别为41岁和40岁，是该公司的联合创始人、联合董事长和联合首席执行官。</blockquote></p><p> Prior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.</p><p><blockquote>在加入Warby Parker之前，Blumenthal是VisionSpring的董事，VisionSpring是一家非营利组织，旨在培训发展中国家的男性和女性销售负担得起的眼镜。布卢门撒尔还是本周申请上市的Allbirds、沙拉连锁店Sweetgreen以及包括Warby Parker Impact Foundation和RxArt在内的许多非营利组织的董事。</blockquote></p><p> Gilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.</p><p><blockquote>在加入Warby Parker之前，Gilboa曾在咨询公司Bain&Company和商业银行Allen&Co.工作。他也是沃比·帕克影响基金会的董事会成员。</blockquote></p><p> Andrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.</p><p><blockquote>安德鲁·亨特(Andrew Hunt)和杰弗里·雷德(Jeffrey Raider)均为40岁，是Warby Parker的另外两位联合创始人，两人都担任董事。董事会成员还有71岁的罗纳德·威廉姆斯(Ronald Williams)，他曾于2006年至2010年担任Aetna前首席执行官。</blockquote></p><p> Warby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.</p><p><blockquote>Warby Parker成立于2010年，其灵感来自创始人对眼镜价格昂贵且购买过程不方便的担忧。</blockquote></p><p> In its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.</p><p><blockquote>Warby Parker在招股说明书中表示，该公司致力于做好事并让客户满意。除了让眼镜更实惠之外，Warby Parker还通过“买一副，送一副”计划分发了超过800万副眼镜。该公司还实现了碳中和，这是通过购买补偿来实现的。</blockquote></p><p> \"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.</p><p><blockquote>“[这种动机]促使我们打破常规，有时甚至放弃短期利润，但我们相信，提供卓越的客户体验并对所有利益相关者产生积极影响将带来持续的长期可持续增长和盈利能力，”招股说明书中联合首席执行官的一封信中说道。</blockquote></p><p> A pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.</p><p><blockquote>一副Warby Parker眼镜的起价为95美元，包括处方镜片，可以使用免费的家庭试戴系统或虚拟试戴系统以及145家Warby Parker商店进行数字购买。该公司通过直接向消费者销售并绕过中间商来保持低价。</blockquote></p><p> The company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.</p><p><blockquote>该公司在2019年实现盈亏平衡，2018年亏损2290万美元，2020年净亏损5590万美元。2020年，该公司的收入为3.937亿美元，高于2019年的3.705亿美元。</blockquote></p><p> Some 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.</p><p><blockquote>2020年约95%的净收入来自眼镜销售，2%的收入来自隐形眼镜销售，1%来自眼科检查，2%来自眼镜配件。该公司希望扩大眼科检查的客户群。</blockquote></p><p> For the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.</p><p><blockquote>截至2021年6月30日的六个月，净亏损为730万美元，收入总计2.705亿美元。该公司拥有超过200万活跃客户和近3000名员工。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/3510dd6c717e636f33784d4f89bd9ce3\" tg-width=\"506\" tg-height=\"706\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p><p> About 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.</p><p><blockquote>根据招股说明书提供的数据，2020年约有76%的美国人正在使用某种视力矫正。未来40年，65岁及以上的美国人数量将增加一倍以上，这个年龄组中至少有84%的人佩戴矫正镜片。移动设备和计算机等屏幕的使用增加了对视力矫正的需求。眼镜每两到两年半更换一次。</blockquote></p><p> Warby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.</p><p><blockquote>Warby Parker表示，2015年至2019年间，其获得的客户在首次购买后两年内的销售保留率为50%。在同一时期，四年后的保留率接近100%。</blockquote></p><p> The vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.</p><p><blockquote>根据招股说明书中提供的Statista数据，视力保健行业预计将在2020年至2025年间以9.2%的复合年增长率(CAGR)增长。</blockquote></p><p> Here are five other things to know about Warby Parker before it goes public:</p><p><blockquote>以下是Warby Parker上市前需要了解的其他五件事：</blockquote></p><p> <b>Most decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs</b></p><p><blockquote><b>大部分决策权将掌握在Warby Parker的联合创始人和联合首席执行官手中</b></blockquote></p><p> The company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.</p><p><blockquote>该公司IPO后的股票结构将为公司创始人和高管提供相当大的控制权，这种控制权可能会持续到2031年10月1日。</blockquote></p><p> \"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.</p><p><blockquote>“由于我们的B类普通股和A类普通股之间的投票权比例为十比一，我们的联合创始人和联合首席执行官可以继续控制我们普通股总投票权的很大一部分，因此将能够控制提交给股东批准的所有事项，直至自动转换之日，届时所有已发行的B类普通股将自动转换为A类普通股，”招股说明书称。</blockquote></p><p> That means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.</p><p><blockquote>这意味着其他股东对公司的运营几乎没有发言权，也不会影响董事选举、组织文件修订以及任何合并、整合或出售部分或全部资产等决策。</blockquote></p><p> As a loss-making company, it will not pay a dividend for the foreseeable future.</p><p><blockquote>作为一家亏损公司，它在可预见的未来不会支付股息。</blockquote></p><p> <b>Warby Parker does most things in-house -- and that could limit its ability to grow</b></p><p><blockquote><b>Warby Parker的大部分工作都是在内部完成的，这可能会限制其发展能力</b></blockquote></p><p> Warby Parker says its business model, which has it do most things in-house, could cause problems.</p><p><blockquote>沃比·帕克表示，其商业模式让大部分事情都在内部完成，这可能会导致问题。</blockquote></p><p> \"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.</p><p><blockquote>“我们业务的垂直一体化性质，我们在纽约总部设计自己的所有眼镜，合同制造所有眼镜架，在我们自己的光学和履行实验室以及第三方履行销售的眼镜。第三方合同实验室，通过我们自己的零售店、电子商务网站和移动应用程序专门销售我们的产品，并为我们的产品提供服务，使我们在许多对成功运营业务至关重要的方面面临风险和中断，并可能使我们更难扩大业务规模，”招股说明书称。</blockquote></p><p> <b>Supply chain troubles outside of those caused by COVID-19 could arise</b></p><p><blockquote><b>可能会出现COVID-19引起的供应链问题之外的供应链问题</b></blockquote></p><p> Supply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.</p><p><blockquote>今年，供应链问题一直困扰着整个消费领域的公司。但该公司警告称，其运营也容易受到其他挑战的影响。</blockquote></p><p> Warby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.</p><p><blockquote>Warby Parker镜架中使用的醋酸纤维素一半以上来自单一供应商。其他组件来自美国、中国、意大利、越南和日本。该公司还在某些项目上使用第三方承包商，但与这些供应商没有长期合同。</blockquote></p><p> \"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.</p><p><blockquote>招股说明书称：“因此，我们面临这些组件供应短缺和交付周期长的风险，以及供应商停止或修改我们产品中使用的组件的风险。”</blockquote></p><p> \"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"</p><p><blockquote>“我们未来可能会遇到组件短缺的情况，而且这些组件可用性的可预测性可能有限，鉴于持续的COVID-19大流行，这种情况可能会加剧。”</blockquote></p><p> <b>Warby Parker says customers are slow to adopt e-commerce for eyeglasses</b></p><p><blockquote><b>Warby Parker表示，客户采用眼镜电子商务的速度很慢</b></blockquote></p><p> Warby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.</p><p><blockquote>Warby Parker提供眼镜在线购物服务，这是该公司在拥挤的竞争领域中脱颖而出的最重要方式之一。但该公司表示，许多顾客更愿意亲自购买眼镜。</blockquote></p><p> \"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.</p><p><blockquote>招股说明书称：“由于消费者对选择、质量、便利性和可负担性的广泛需求，通过在线平台改善消费者的店内体验很困难。”</blockquote></p><p> When the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"</p><p><blockquote>公司刚起步时，只有不到2.5%的眼镜是在网上购买的。即使是现在，该公司表示，“从历史上看，我们的收入很大一部分来自零售店，我们的增长战略将在很大程度上取决于通过零售店基础的增长和现有零售店的扩张来获取客户。商店运营。”</blockquote></p><p> <b>Warby Parker's business is actually seasonal</b></p><p><blockquote><b>Warby Parker的生意实际上是季节性的</b></blockquote></p><p> Customers eager to use health benefits before the end of a calendar year tend to boost demand in December.</p><p><blockquote>渴望在日历年结束前使用健康福利的客户往往会在12月份提振需求。</blockquote></p><p></p><p> \"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.</p><p><blockquote>Warby Parker表示：“根据我们在订单交付时确认收入的政策，12月底下的任何订单都会在下一年交付时确认为收入。”</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.marketwatch.com/story/warby-parker-ipo-5-things-to-know-about-the-affordable-eyeglass-maker-before-its-direct-listing-11630520146?mod=home-page\">MarketWatch</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"source_url":"https://www.marketwatch.com/story/warby-parker-ipo-5-things-to-know-about-the-affordable-eyeglass-maker-before-its-direct-listing-11630520146?mod=home-page","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2171115602","content_text":"Eyewear maker Warby Parker spikes 34% on its first day of trading.\n\nNYSE assigns reference price of $40, trading to begin Wednesday\nWarby Parker is focused on both business and giving back, the prospectus says.\nWarby Parker Inc., the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.\nOn Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.\nReference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.\nWarby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.\nWarby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.\nNeil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.\nPrior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.\nGilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.\nAndrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.\nWarby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.\nIn its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.\n\"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.\nA pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.\nThe company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.\nSome 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.\nFor the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.\n\nAbout 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.\nWarby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.\nThe vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.\nHere are five other things to know about Warby Parker before it goes public:\nMost decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs\nThe company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.\n\"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.\nThat means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.\nAs a loss-making company, it will not pay a dividend for the foreseeable future.\nWarby Parker does most things in-house -- and that could limit its ability to grow\nWarby Parker says its business model, which has it do most things in-house, could cause problems.\n\"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.\nSupply chain troubles outside of those caused by COVID-19 could arise\nSupply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.\nWarby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.\n\"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.\n\"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"\nWarby Parker says customers are slow to adopt e-commerce for eyeglasses\nWarby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.\n\"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.\nWhen the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"\nWarby Parker's business is actually seasonal\nCustomers eager to use health benefits before the end of a calendar year tend to boost demand in December.\n\"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":1699,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0}],"hots":[{"id":848829479,"gmtCreate":1635989860099,"gmtModify":1635989860171,"author":{"id":"3547001782582725","authorId":"3547001782582725","name":"QuantNewbie","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":11,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3547001782582725","idStr":"3547001782582725"},"themes":[],"htmlText":"FSLY is back waiting for it to reach $100 again ","listText":"FSLY is back waiting for it to reach $100 again ","text":"FSLY is back waiting for it to reach $100 again","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/848829479","repostId":"1126374707","repostType":4,"isVote":1,"tweetType":1,"viewCount":1347,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":865656980,"gmtCreate":1632979634594,"gmtModify":1632979634675,"author":{"id":"3547001782582725","authorId":"3547001782582725","name":"QuantNewbie","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":11,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3547001782582725","idStr":"3547001782582725"},"themes":[],"htmlText":"Wait for base then buy","listText":"Wait for base then buy","text":"Wait for base then buy","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/865656980","repostId":"2171115602","repostType":4,"repost":{"id":"2171115602","kind":"highlight","pubTimestamp":1632935460,"share":"https://www.laohu8.com/m/news/2171115602?lang=zh_CN&edition=full","pubTime":"2021-09-30 01:11","market":"us","language":"en","title":"Eyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=2171115602","media":"MarketWatch","summary":"Eyewear maker Warby Parker spikes 34% on its first day of trading.\n\nNYSE assigns reference price of ","content":"<p>Eyewear maker Warby Parker spikes 34% on its first day of trading.</p><p><blockquote>眼镜制造商Warby Parker首日交易股价飙升34%。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/f145f99950734ec9b0e3b675836a53fb\" tg-width=\"1836\" tg-height=\"901\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p> NYSE assigns reference price of $40, trading to begin Wednesday</p><p><blockquote>纽交所指定参考价为40美元，周三开始交易</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/5917e3b384716a3bbcfdd5860b35711f\" tg-width=\"700\" tg-height=\"628\" referrerpolicy=\"no-referrer\"><span>Warby Parker is focused on both business and giving back, the prospectus says.</span></p><p><blockquote><p class=\"t-img-caption\"><span>招股说明书称，Warby Parker专注于业务和回馈。</span></p></blockquote></p><p> <a href=\"https://laohu8.com/S/WRBY\">Warby Parker Inc.</a>, the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.</p><p><blockquote><a href=\"https://laohu8.com/S/WRBY\">沃比·帕克公司。</a>该公司以通过其应用程序和商店在线销售平价眼镜而闻名，将于周三开始直接上市交易。</blockquote></p><p> On Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.</p><p><blockquote>周二，纽约证券交易所为这家总部位于纽约市的公司的上市设定了40美元的参考价，预计将于周三开始交易，股票代码为“WRBY”。该公司拥有约1.115亿股已发行股票，按该参考价计算，其估值约为46亿美元。</blockquote></p><p> Reference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.</p><p><blockquote>直接上市的参考价格基于公司向美国证券交易委员会提交公开上市申请之前私募市场的交易价格。直接上市不同于首次公开募股，因为没有筹集资金，这就是首次公开募股股票的美元数字。预计直接上市的交易价格大多高于参考价。</blockquote></p><p> Warby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.</p><p><blockquote>Warby Parker将提供A类股票，每股有资格投票；B类股票，赋予股东每股10票的投票权，可转换为A类股票；和C类股票，不具有投票权。</blockquote></p><p> Warby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.</p><p><blockquote>Warby Parker将是一家新兴成长型公司，这意味着它不必像大型上市公司那样进行披露。一家企业在达到多个里程碑（包括年收入超过10.7亿美元）之前仍然是一家新兴成长型公司。</blockquote></p><p> Neil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.</p><p><blockquote>Neil Blumenthal和Dave Gilboa分别为41岁和40岁，是该公司的联合创始人、联合董事长和联合首席执行官。</blockquote></p><p> Prior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.</p><p><blockquote>在加入Warby Parker之前，Blumenthal是VisionSpring的董事，VisionSpring是一家非营利组织，旨在培训发展中国家的男性和女性销售负担得起的眼镜。布卢门撒尔还是本周申请上市的Allbirds、沙拉连锁店Sweetgreen以及包括Warby Parker Impact Foundation和RxArt在内的许多非营利组织的董事。</blockquote></p><p> Gilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.</p><p><blockquote>在加入Warby Parker之前，Gilboa曾在咨询公司Bain&Company和商业银行Allen&Co.工作。他也是沃比·帕克影响基金会的董事会成员。</blockquote></p><p> Andrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.</p><p><blockquote>安德鲁·亨特(Andrew Hunt)和杰弗里·雷德(Jeffrey Raider)均为40岁，是Warby Parker的另外两位联合创始人，两人都担任董事。董事会成员还有71岁的罗纳德·威廉姆斯(Ronald Williams)，他曾于2006年至2010年担任Aetna前首席执行官。</blockquote></p><p> Warby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.</p><p><blockquote>Warby Parker成立于2010年，其灵感来自创始人对眼镜价格昂贵且购买过程不方便的担忧。</blockquote></p><p> In its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.</p><p><blockquote>Warby Parker在招股说明书中表示，该公司致力于做好事并让客户满意。除了让眼镜更实惠之外，Warby Parker还通过“买一副，送一副”计划分发了超过800万副眼镜。该公司还实现了碳中和，这是通过购买补偿来实现的。</blockquote></p><p> \"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.</p><p><blockquote>“[这种动机]促使我们打破常规，有时甚至放弃短期利润，但我们相信，提供卓越的客户体验并对所有利益相关者产生积极影响将带来持续的长期可持续增长和盈利能力，”招股说明书中联合首席执行官的一封信中说道。</blockquote></p><p> A pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.</p><p><blockquote>一副Warby Parker眼镜的起价为95美元，包括处方镜片，可以使用免费的家庭试戴系统或虚拟试戴系统以及145家Warby Parker商店进行数字购买。该公司通过直接向消费者销售并绕过中间商来保持低价。</blockquote></p><p> The company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.</p><p><blockquote>该公司在2019年实现盈亏平衡，2018年亏损2290万美元，2020年净亏损5590万美元。2020年，该公司的收入为3.937亿美元，高于2019年的3.705亿美元。</blockquote></p><p> Some 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.</p><p><blockquote>2020年约95%的净收入来自眼镜销售，2%的收入来自隐形眼镜销售，1%来自眼科检查，2%来自眼镜配件。该公司希望扩大眼科检查的客户群。</blockquote></p><p> For the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.</p><p><blockquote>截至2021年6月30日的六个月，净亏损为730万美元，收入总计2.705亿美元。该公司拥有超过200万活跃客户和近3000名员工。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/3510dd6c717e636f33784d4f89bd9ce3\" tg-width=\"506\" tg-height=\"706\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p><p> About 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.</p><p><blockquote>根据招股说明书提供的数据，2020年约有76%的美国人正在使用某种视力矫正。未来40年，65岁及以上的美国人数量将增加一倍以上，这个年龄组中至少有84%的人佩戴矫正镜片。移动设备和计算机等屏幕的使用增加了对视力矫正的需求。眼镜每两到两年半更换一次。</blockquote></p><p> Warby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.</p><p><blockquote>Warby Parker表示，2015年至2019年间，其获得的客户在首次购买后两年内的销售保留率为50%。在同一时期，四年后的保留率接近100%。</blockquote></p><p> The vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.</p><p><blockquote>根据招股说明书中提供的Statista数据，视力保健行业预计将在2020年至2025年间以9.2%的复合年增长率(CAGR)增长。</blockquote></p><p> Here are five other things to know about Warby Parker before it goes public:</p><p><blockquote>以下是Warby Parker上市前需要了解的其他五件事：</blockquote></p><p> <b>Most decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs</b></p><p><blockquote><b>大部分决策权将掌握在Warby Parker的联合创始人和联合首席执行官手中</b></blockquote></p><p> The company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.</p><p><blockquote>该公司IPO后的股票结构将为公司创始人和高管提供相当大的控制权，这种控制权可能会持续到2031年10月1日。</blockquote></p><p> \"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.</p><p><blockquote>“由于我们的B类普通股和A类普通股之间的投票权比例为十比一，我们的联合创始人和联合首席执行官可以继续控制我们普通股总投票权的很大一部分，因此将能够控制提交给股东批准的所有事项，直至自动转换之日，届时所有已发行的B类普通股将自动转换为A类普通股，”招股说明书称。</blockquote></p><p> That means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.</p><p><blockquote>这意味着其他股东对公司的运营几乎没有发言权，也不会影响董事选举、组织文件修订以及任何合并、整合或出售部分或全部资产等决策。</blockquote></p><p> As a loss-making company, it will not pay a dividend for the foreseeable future.</p><p><blockquote>作为一家亏损公司，它在可预见的未来不会支付股息。</blockquote></p><p> <b>Warby Parker does most things in-house -- and that could limit its ability to grow</b></p><p><blockquote><b>Warby Parker的大部分工作都是在内部完成的，这可能会限制其发展能力</b></blockquote></p><p> Warby Parker says its business model, which has it do most things in-house, could cause problems.</p><p><blockquote>沃比·帕克表示，其商业模式让大部分事情都在内部完成，这可能会导致问题。</blockquote></p><p> \"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.</p><p><blockquote>“我们业务的垂直一体化性质，我们在纽约总部设计自己的所有眼镜，合同制造所有眼镜架，在我们自己的光学和履行实验室以及第三方履行销售的眼镜。第三方合同实验室，通过我们自己的零售店、电子商务网站和移动应用程序专门销售我们的产品，并为我们的产品提供服务，使我们在许多对成功运营业务至关重要的方面面临风险和中断，并可能使我们更难扩大业务规模，”招股说明书称。</blockquote></p><p> <b>Supply chain troubles outside of those caused by COVID-19 could arise</b></p><p><blockquote><b>可能会出现COVID-19引起的供应链问题之外的供应链问题</b></blockquote></p><p> Supply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.</p><p><blockquote>今年，供应链问题一直困扰着整个消费领域的公司。但该公司警告称，其运营也容易受到其他挑战的影响。</blockquote></p><p> Warby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.</p><p><blockquote>Warby Parker镜架中使用的醋酸纤维素一半以上来自单一供应商。其他组件来自美国、中国、意大利、越南和日本。该公司还在某些项目上使用第三方承包商，但与这些供应商没有长期合同。</blockquote></p><p> \"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.</p><p><blockquote>招股说明书称：“因此，我们面临这些组件供应短缺和交付周期长的风险，以及供应商停止或修改我们产品中使用的组件的风险。”</blockquote></p><p> \"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"</p><p><blockquote>“我们未来可能会遇到组件短缺的情况，而且这些组件可用性的可预测性可能有限，鉴于持续的COVID-19大流行，这种情况可能会加剧。”</blockquote></p><p> <b>Warby Parker says customers are slow to adopt e-commerce for eyeglasses</b></p><p><blockquote><b>Warby Parker表示，客户采用眼镜电子商务的速度很慢</b></blockquote></p><p> Warby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.</p><p><blockquote>Warby Parker提供眼镜在线购物服务，这是该公司在拥挤的竞争领域中脱颖而出的最重要方式之一。但该公司表示，许多顾客更愿意亲自购买眼镜。</blockquote></p><p> \"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.</p><p><blockquote>招股说明书称：“由于消费者对选择、质量、便利性和可负担性的广泛需求，通过在线平台改善消费者的店内体验很困难。”</blockquote></p><p> When the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"</p><p><blockquote>公司刚起步时，只有不到2.5%的眼镜是在网上购买的。即使是现在，该公司表示，“从历史上看，我们的收入很大一部分来自零售店，我们的增长战略将在很大程度上取决于通过零售店基础的增长和现有零售店的扩张来获取客户。商店运营。”</blockquote></p><p> <b>Warby Parker's business is actually seasonal</b></p><p><blockquote><b>Warby Parker的生意实际上是季节性的</b></blockquote></p><p> Customers eager to use health benefits before the end of a calendar year tend to boost demand in December.</p><p><blockquote>渴望在日历年结束前使用健康福利的客户往往会在12月份提振需求。</blockquote></p><p></p><p> \"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.</p><p><blockquote>Warby Parker表示：“根据我们在订单交付时确认收入的政策，12月底下的任何订单都会在下一年交付时确认为收入。”</blockquote></p><p></p>","source":"lsy1603348471595","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Eyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nEyewear maker Warby Parker spikes 34% on its first day of trading<blockquote>眼镜制造商Warby Parker首日交易股价飙升34%</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">MarketWatch</strong><span class=\"h-time small\">2021-09-30 01:11</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Eyewear maker Warby Parker spikes 34% on its first day of trading.</p><p><blockquote>眼镜制造商Warby Parker首日交易股价飙升34%。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/f145f99950734ec9b0e3b675836a53fb\" tg-width=\"1836\" tg-height=\"901\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p> NYSE assigns reference price of $40, trading to begin Wednesday</p><p><blockquote>纽交所指定参考价为40美元，周三开始交易</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/5917e3b384716a3bbcfdd5860b35711f\" tg-width=\"700\" tg-height=\"628\" referrerpolicy=\"no-referrer\"><span>Warby Parker is focused on both business and giving back, the prospectus says.</span></p><p><blockquote><p class=\"t-img-caption\"><span>招股说明书称，Warby Parker专注于业务和回馈。</span></p></blockquote></p><p> <a href=\"https://laohu8.com/S/WRBY\">Warby Parker Inc.</a>, the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.</p><p><blockquote><a href=\"https://laohu8.com/S/WRBY\">沃比·帕克公司。</a>该公司以通过其应用程序和商店在线销售平价眼镜而闻名，将于周三开始直接上市交易。</blockquote></p><p> On Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.</p><p><blockquote>周二，纽约证券交易所为这家总部位于纽约市的公司的上市设定了40美元的参考价，预计将于周三开始交易，股票代码为“WRBY”。该公司拥有约1.115亿股已发行股票，按该参考价计算，其估值约为46亿美元。</blockquote></p><p> Reference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.</p><p><blockquote>直接上市的参考价格基于公司向美国证券交易委员会提交公开上市申请之前私募市场的交易价格。直接上市不同于首次公开募股，因为没有筹集资金，这就是首次公开募股股票的美元数字。预计直接上市的交易价格大多高于参考价。</blockquote></p><p> Warby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.</p><p><blockquote>Warby Parker将提供A类股票，每股有资格投票；B类股票，赋予股东每股10票的投票权，可转换为A类股票；和C类股票，不具有投票权。</blockquote></p><p> Warby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.</p><p><blockquote>Warby Parker将是一家新兴成长型公司，这意味着它不必像大型上市公司那样进行披露。一家企业在达到多个里程碑（包括年收入超过10.7亿美元）之前仍然是一家新兴成长型公司。</blockquote></p><p> Neil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.</p><p><blockquote>Neil Blumenthal和Dave Gilboa分别为41岁和40岁，是该公司的联合创始人、联合董事长和联合首席执行官。</blockquote></p><p> Prior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.</p><p><blockquote>在加入Warby Parker之前，Blumenthal是VisionSpring的董事，VisionSpring是一家非营利组织，旨在培训发展中国家的男性和女性销售负担得起的眼镜。布卢门撒尔还是本周申请上市的Allbirds、沙拉连锁店Sweetgreen以及包括Warby Parker Impact Foundation和RxArt在内的许多非营利组织的董事。</blockquote></p><p> Gilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.</p><p><blockquote>在加入Warby Parker之前，Gilboa曾在咨询公司Bain&Company和商业银行Allen&Co.工作。他也是沃比·帕克影响基金会的董事会成员。</blockquote></p><p> Andrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.</p><p><blockquote>安德鲁·亨特(Andrew Hunt)和杰弗里·雷德(Jeffrey Raider)均为40岁，是Warby Parker的另外两位联合创始人，两人都担任董事。董事会成员还有71岁的罗纳德·威廉姆斯(Ronald Williams)，他曾于2006年至2010年担任Aetna前首席执行官。</blockquote></p><p> Warby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.</p><p><blockquote>Warby Parker成立于2010年，其灵感来自创始人对眼镜价格昂贵且购买过程不方便的担忧。</blockquote></p><p> In its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.</p><p><blockquote>Warby Parker在招股说明书中表示，该公司致力于做好事并让客户满意。除了让眼镜更实惠之外，Warby Parker还通过“买一副，送一副”计划分发了超过800万副眼镜。该公司还实现了碳中和，这是通过购买补偿来实现的。</blockquote></p><p> \"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.</p><p><blockquote>“[这种动机]促使我们打破常规，有时甚至放弃短期利润，但我们相信，提供卓越的客户体验并对所有利益相关者产生积极影响将带来持续的长期可持续增长和盈利能力，”招股说明书中联合首席执行官的一封信中说道。</blockquote></p><p> A pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.</p><p><blockquote>一副Warby Parker眼镜的起价为95美元，包括处方镜片，可以使用免费的家庭试戴系统或虚拟试戴系统以及145家Warby Parker商店进行数字购买。该公司通过直接向消费者销售并绕过中间商来保持低价。</blockquote></p><p> The company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.</p><p><blockquote>该公司在2019年实现盈亏平衡，2018年亏损2290万美元，2020年净亏损5590万美元。2020年，该公司的收入为3.937亿美元，高于2019年的3.705亿美元。</blockquote></p><p> Some 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.</p><p><blockquote>2020年约95%的净收入来自眼镜销售，2%的收入来自隐形眼镜销售，1%来自眼科检查，2%来自眼镜配件。该公司希望扩大眼科检查的客户群。</blockquote></p><p> For the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.</p><p><blockquote>截至2021年6月30日的六个月，净亏损为730万美元，收入总计2.705亿美元。该公司拥有超过200万活跃客户和近3000名员工。</blockquote></p><p> <img src=\"https://static.tigerbbs.com/3510dd6c717e636f33784d4f89bd9ce3\" tg-width=\"506\" tg-height=\"706\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p><p> About 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.</p><p><blockquote>根据招股说明书提供的数据，2020年约有76%的美国人正在使用某种视力矫正。未来40年，65岁及以上的美国人数量将增加一倍以上，这个年龄组中至少有84%的人佩戴矫正镜片。移动设备和计算机等屏幕的使用增加了对视力矫正的需求。眼镜每两到两年半更换一次。</blockquote></p><p> Warby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.</p><p><blockquote>Warby Parker表示，2015年至2019年间，其获得的客户在首次购买后两年内的销售保留率为50%。在同一时期，四年后的保留率接近100%。</blockquote></p><p> The vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.</p><p><blockquote>根据招股说明书中提供的Statista数据，视力保健行业预计将在2020年至2025年间以9.2%的复合年增长率(CAGR)增长。</blockquote></p><p> Here are five other things to know about Warby Parker before it goes public:</p><p><blockquote>以下是Warby Parker上市前需要了解的其他五件事：</blockquote></p><p> <b>Most decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs</b></p><p><blockquote><b>大部分决策权将掌握在Warby Parker的联合创始人和联合首席执行官手中</b></blockquote></p><p> The company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.</p><p><blockquote>该公司IPO后的股票结构将为公司创始人和高管提供相当大的控制权，这种控制权可能会持续到2031年10月1日。</blockquote></p><p> \"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.</p><p><blockquote>“由于我们的B类普通股和A类普通股之间的投票权比例为十比一，我们的联合创始人和联合首席执行官可以继续控制我们普通股总投票权的很大一部分，因此将能够控制提交给股东批准的所有事项，直至自动转换之日，届时所有已发行的B类普通股将自动转换为A类普通股，”招股说明书称。</blockquote></p><p> That means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.</p><p><blockquote>这意味着其他股东对公司的运营几乎没有发言权，也不会影响董事选举、组织文件修订以及任何合并、整合或出售部分或全部资产等决策。</blockquote></p><p> As a loss-making company, it will not pay a dividend for the foreseeable future.</p><p><blockquote>作为一家亏损公司，它在可预见的未来不会支付股息。</blockquote></p><p> <b>Warby Parker does most things in-house -- and that could limit its ability to grow</b></p><p><blockquote><b>Warby Parker的大部分工作都是在内部完成的，这可能会限制其发展能力</b></blockquote></p><p> Warby Parker says its business model, which has it do most things in-house, could cause problems.</p><p><blockquote>沃比·帕克表示，其商业模式让大部分事情都在内部完成，这可能会导致问题。</blockquote></p><p> \"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.</p><p><blockquote>“我们业务的垂直一体化性质，我们在纽约总部设计自己的所有眼镜，合同制造所有眼镜架，在我们自己的光学和履行实验室以及第三方履行销售的眼镜。第三方合同实验室，通过我们自己的零售店、电子商务网站和移动应用程序专门销售我们的产品，并为我们的产品提供服务，使我们在许多对成功运营业务至关重要的方面面临风险和中断，并可能使我们更难扩大业务规模，”招股说明书称。</blockquote></p><p> <b>Supply chain troubles outside of those caused by COVID-19 could arise</b></p><p><blockquote><b>可能会出现COVID-19引起的供应链问题之外的供应链问题</b></blockquote></p><p> Supply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.</p><p><blockquote>今年，供应链问题一直困扰着整个消费领域的公司。但该公司警告称，其运营也容易受到其他挑战的影响。</blockquote></p><p> Warby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.</p><p><blockquote>Warby Parker镜架中使用的醋酸纤维素一半以上来自单一供应商。其他组件来自美国、中国、意大利、越南和日本。该公司还在某些项目上使用第三方承包商，但与这些供应商没有长期合同。</blockquote></p><p> \"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.</p><p><blockquote>招股说明书称：“因此，我们面临这些组件供应短缺和交付周期长的风险，以及供应商停止或修改我们产品中使用的组件的风险。”</blockquote></p><p> \"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"</p><p><blockquote>“我们未来可能会遇到组件短缺的情况，而且这些组件可用性的可预测性可能有限，鉴于持续的COVID-19大流行，这种情况可能会加剧。”</blockquote></p><p> <b>Warby Parker says customers are slow to adopt e-commerce for eyeglasses</b></p><p><blockquote><b>Warby Parker表示，客户采用眼镜电子商务的速度很慢</b></blockquote></p><p> Warby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.</p><p><blockquote>Warby Parker提供眼镜在线购物服务，这是该公司在拥挤的竞争领域中脱颖而出的最重要方式之一。但该公司表示，许多顾客更愿意亲自购买眼镜。</blockquote></p><p> \"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.</p><p><blockquote>招股说明书称：“由于消费者对选择、质量、便利性和可负担性的广泛需求，通过在线平台改善消费者的店内体验很困难。”</blockquote></p><p> When the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"</p><p><blockquote>公司刚起步时，只有不到2.5%的眼镜是在网上购买的。即使是现在，该公司表示，“从历史上看，我们的收入很大一部分来自零售店，我们的增长战略将在很大程度上取决于通过零售店基础的增长和现有零售店的扩张来获取客户。商店运营。”</blockquote></p><p> <b>Warby Parker's business is actually seasonal</b></p><p><blockquote><b>Warby Parker的生意实际上是季节性的</b></blockquote></p><p> Customers eager to use health benefits before the end of a calendar year tend to boost demand in December.</p><p><blockquote>渴望在日历年结束前使用健康福利的客户往往会在12月份提振需求。</blockquote></p><p></p><p> \"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.</p><p><blockquote>Warby Parker表示：“根据我们在订单交付时确认收入的政策，12月底下的任何订单都会在下一年交付时确认为收入。”</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.marketwatch.com/story/warby-parker-ipo-5-things-to-know-about-the-affordable-eyeglass-maker-before-its-direct-listing-11630520146?mod=home-page\">MarketWatch</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"source_url":"https://www.marketwatch.com/story/warby-parker-ipo-5-things-to-know-about-the-affordable-eyeglass-maker-before-its-direct-listing-11630520146?mod=home-page","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2171115602","content_text":"Eyewear maker Warby Parker spikes 34% on its first day of trading.\n\nNYSE assigns reference price of $40, trading to begin Wednesday\nWarby Parker is focused on both business and giving back, the prospectus says.\nWarby Parker Inc., the company known for its affordable eyeglasses sold online, through its app and in stores, is begining trading Wednesday in a direct listing.\nOn Tuesday, the New York Stock Exchange assigned a $40 reference price to the New York City-based company's listing, which is expected to begin trading Wednesday under the ticker symbol \"WRBY\" . The company has about 111.5 million shares outstanding, giving it a valuation around $4.6 billion at that reference price.\nReference prices for direct listings are based on trading prices in private markets ahead of companies filing with the Securities and Exchange Commission for a public listing. Direct listings differ from IPOs because there is no capital raised, which is what places a dollar figure on shares in an IPO. Direct listings are largely expected to trade higher than the reference price.\nWarby Parker will offer class A stock, eligible for one vote per share; class B stock, which entitles shareholders to 10 votes per share and can be converted to class A shares; and class C shares, which carry no voting rights.\nWarby Parker will be an emerging growth company, which means it does not have to make the same disclosures required of bigger public companies. A business remains an emerging growth company until it reaches a number of milestones, including annual revenue of more than $1.07 billion.\nNeil Blumenthal and Dave Gilboa, ages 41 and 40 respectively, are co-founders, co-chairs and co-chief executives of the company.\nPrior to Warby Parker, Blumenthal was a director at VisionSpring, a nonprofit that trains men and women in developing countries to sell affordable eyewear. Blumenthal is also a director at Allbirds, which filed to go public this week, at salad chain Sweetgreen and a number of nonprofit organizations including Warby Parker Impact Foundation and RxArt.\nGilboa worked at consulting firm Bain & Company and merchant bank Allen & Co. prior to Warby Parker. He also serves on the board of the Warby Parker Impact Foundation.\nAndrew Hunt and Jeffrey Raider, both age 40, are the other two co-founders of Warby Parker and both serve as directors. Also on the board is Ronald Williams, age 71, and former CEO of Aetna from 2006 to 2010.\nWarby Parker was founded in 2010 and inspired by the founders' concerns that glasses were expensive and the process of buying them inconvenient.\nIn its prospectus, Warby Parker says it is driven to do good and make customers happy. In addition to making glasses more affordable, Warby Parker has distributed more than 8 million pairs of glasses through the Buy a Pair, Give a Pair program. The company is also carbon neutral, which it has achieved through purchasing offsets.\n\"[This motivation] pushes us to defy convention -- and, at times, to forego short-term profits -- but we believe delivering remarkable customer experiences and making a positive impact on all stakeholders will lead to continued long-term sustainable growth and profitability,\" says a letter from the co-CEOs included in the prospectus.\nA pair of Warby Parker spectacles starts at a price of $95 including prescription lenses, and can be purchased digitally, using a free home try-on system or virtual trial system, as well as at145 Warby Parker shops. The company keeps prices low by selling direct-to-consumer and bypassing middlemen.\nThe company had a net loss of $55.9 million in 2020, after breakeven in 2019 and a loss of $22.9 million in 2018. It chalked up $393.7 million of revenue in 2020, up from $370.5 million in 2019.\nSome 95% of net revenue in 2020 came from the sale of glasses, 2% of revenue was generated by the sale of contact lenses, 1% by eye exams and 2% by eyewear accessories. The company is expecting to expand its customer base for eye exams.\nFor the six months ending June 30, 2021, net losses were $7.3 million and revenue totaled $270.5 million. The company has more than two million active customers and nearly 3,000 workers.\n\nAbout 76% of Americans were using some kind of vision correction in 2020, according to data provided by the prospectus. The number of Americans ages 65 and over will more than double over the next 40 years and at least 84% of people in this older age group wear corrective lenses. Increasing use of screens like mobile devices and computers has contributed to the need for vision correction. Glasses are replaced every two-to-two-and-a-half years.\nWarby Parker says that between 2015 and 2019, it had a 50% sales retention rate within two years of the first purchase among customers it acquired. The retention rate was nearly 100% after four years during that same period.\nThe vision care industry is expected to grow at a 9.2% compound annual growth rate (CAGR) between 2020 and 2025, according to Statista data provided in the prospectus.\nHere are five other things to know about Warby Parker before it goes public:\nMost decision-making power will be in the hands of Warby Parker's co-founders and co-CEOs\nThe company's stock structure post-IPO will give the company's founders and top executives considerable control that could last until Oct. 1, 2031.\n\"Because of the ten-to-one voting ratio between our class B and class A common stock, our co-founders and co-CEOs collectively could continue to control a significant percentage of the combined voting power of our common stock and therefore would be able to control all matters submitted to our stockholders for approval until the date of automatic conversion, when all shares outstanding of Class B common stock will convert automatically into shares of Class A common stock,\" the prospectus says.\nThat means other shareholders will have little say in the running of the company and will not influence such decisions as the election of directors, amendments of organizational documents, and any merger, consolidation, or sale of some or all of its assets.\nAs a loss-making company, it will not pay a dividend for the foreseeable future.\nWarby Parker does most things in-house -- and that could limit its ability to grow\nWarby Parker says its business model, which has it do most things in-house, could cause problems.\n\"[T]he vertically integrated nature of our business, where we design all of our own glasses in our New York headquarters, contract manufacture all of our glass frames, fulfill the glasses we sell at our own optical and fulfillment laboratories as well as at third-party contract laboratories, sell our products exclusively through our own retail stores, e-commerce site and mobile application, and service our products, exposes us to risk and disruption at many points that are critical to successfully operating our business, and may make it more difficult for us to scale our business,\" the prospectus says.\nSupply chain troubles outside of those caused by COVID-19 could arise\nSupply chain problems have plagued companies across the consumer space this year. But the company warns that its operations are vulnerable to other challenges as well.\nWarby Parker gets more than half of the cellulose acetate used in its frames from a single supplier. Other components are sourced from the U.S., China, Italy, Vietnam, and Japan. The company also uses third-party contractors on certain items, but doesn't have long-term contracts with these suppliers.\n\"We are therefore subject to the risk of shortages and long lead times in the supply of these components and the risk that our suppliers discontinue or modify components used in our products,\" the prospectus says.\n\"We may in the future experience component shortages, and the predictability of the availability of these components may be limited, which may be heightened in light of the ongoing COVID-19 pandemic.\"\nWarby Parker says customers are slow to adopt e-commerce for eyeglasses\nWarby Parker offers online shopping for eyeglasses, one of the most significant ways the company differentiates itself from a crowded competitive field. But the company says many customers are more comfortable shopping for eyeglasses in person.\n\"Improving upon the consumer in-store experience through an online platform is difficult due to broad consumer demands on selection, quality, convenience, and affordability,\" the prospectus says.\nWhen the company first started, less than 2.5% of glasses were purchased online. Even now, the company says it has \"historically generated a significant portion of our revenue from our retail stores, and our growth strategy will depend, in large part, on acquiring customers through the growth of our retail store base and expansion of our existing retail store operations.\"\nWarby Parker's business is actually seasonal\nCustomers eager to use health benefits before the end of a calendar year tend to boost demand in December.\n\"Consistent with our policy to recognize revenue upon order delivery, any orders placed at the end of December are recognized as revenue upon delivery which may occur in the following year,\" Warby Parker said.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":1699,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0}],"lives":[]}
