Apple Working On A 'Journalism Project' With New York Magazine

Benzinga2021-06-24

Apple Inc is working with New York Magazine in a journalism project with connections to Apple News, David Hasell, the Editor-in-Chief of New York Magazine revealed in a WWDinterviewthis week.

What Happened:Hasell was asked if Apple News helped the magazine’s focus on subscriptions even though it did not help the New York Times Co.

“We’re working with Apple right now on a journalism project together and that has unlocked some opportunities for us,” said Hasell.

“It seems to be fairly consistent with the larger strategy of thinking about this place as a subscription business, but I don’t think Apple News has been a game changer for us.”

Apple Shares closed 0.21% lower at $133.70 in the regular session on Wednesday.

Why It Matters:This month, it was reported that the German competition authority has begun an investigation into Apple rival and Alphabet Inc subsidiary Google’s News Showcase platform.

The inquiry’s mandate is to ensure there is no discrimination between individual publishers.

Earlier this year, Google threatened todeprive Australians of its search engineif the government went ahead with implementing a law that would have forced it to pay local media for content.

The search engine giant later rolled out itsNews Showcase Platformin Australia in an effort to bypass the law.

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