FionaC的个人主页 - 老虎社区

FionaC

FionaC

Everything starts with a Plan

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2021-03-26

I believe in Bill Gates & Volkswagen 🤷🏻‍♀️

抱歉，原内容已删除

2021-03-26

😆 Hold it

抱歉，原内容已删除

2021-03-26

LOL the new norm

“meme” stocks are flying again<blockquote>“模因”股票再次飞涨</blockquote>

2021-02-20

Woww

Goldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote>

2020-12-01

The translation sounds a little weird

兴盛优选，一个阿里美团拼多多都在模仿的独角兽

2021-03-06

Yep, don’t give up on them stocks. Gotta trust the future, the vision, and stick to it

抱歉，原内容已删除

2021-03-24

Way to gooooo

抱歉，原内容已删除

2021-03-24

If we can UP the demand together we can DOWN the price xp

Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>

2021-03-23

Like! Hahaha

抱歉，原内容已删除

2021-03-09

Contact lenses! 🙀

Apple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote>

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type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n“meme” stocks are flying again<blockquote>“模因”股票再次飞涨</blockquote>\n</h2>\n<h4 class=\"meta\">\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1079075236\">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/8274c5b9d4c2852bfb1c4d6ce16c68ba);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Tiger Newspress </p>\n<p class=\"h-time smaller\">2021-03-25 23:12</p>\n</div>\n</a>\n</h4>\n</header>\n<article>\n<p>Some&nbsp;“meme” stocks are flying again&nbsp;in Thursday trading.The shares of Koss is up 48%,GameStop is up 28%,AMC Entertainment is up 17%,Express&nbsp;is&nbsp;up&nbsp;10%.</p><p><blockquote>一些“模因”股票在周四交易中再次飞涨。Koss股价上涨48%，游戏驿站上涨28%，AMC院线上涨17%，Express上涨10%。</blockquote></p><p><img src=\"https://static.tigerbbs.com/1302a53fc18c4f16064864cc99f90108\" tg-width=\"369\" tg-height=\"296\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AMC":"AMC院线","GME":"游戏驿站","KOSS":"高斯电子"},"is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1182633612","content_text":"Some “meme” stocks are flying again in Thursday trading.The shares of Koss is up 48%,GameStop is up 28%,AMC Entertainment is up 17%,Express is up 10%.","news_type":1,"symbols_score_info":{"KOSS":0.9,"AMC":0.9,"GME":0.9}},"isVote":1,"tweetType":1,"viewCount":1727,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":358290119,"gmtCreate":1616690670931,"gmtModify":1634524518804,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"I believe in Bill Gates &amp; Volkswagen 🤷🏻‍♀️","listText":"I believe in Bill Gates &amp; Volkswagen 🤷🏻‍♀️","text":"I believe in Bill Gates & Volkswagen 🤷🏻‍♀️","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":3,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/358290119","repostId":"2122624446","repostType":4,"isVote":1,"tweetType":1,"viewCount":2005,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":351648485,"gmtCreate":1616595075947,"gmtModify":1634525014539,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Way to gooooo","listText":"Way to gooooo","text":"Way to gooooo","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/351648485","repostId":"1184997321","repostType":4,"isVote":1,"tweetType":1,"viewCount":1704,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":351655599,"gmtCreate":1616594836411,"gmtModify":1634525018128,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"If we can UP the demand together&nbsp;we can DOWN the price&nbsp;xp&nbsp;","listText":"If we can UP the demand together&nbsp;we can DOWN the price&nbsp;xp&nbsp;","text":"If we can UP the demand together we can DOWN the price xp","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/351655599","repostId":"1163829159","repostType":4,"repost":{"id":"1163829159","kind":"news","pubTimestamp":1616591036,"share":"https://www.laohu8.com/m/news/1163829159?lang=zh_CN&edition=full","pubTime":"2021-03-24 21:03","market":"us","language":"en","title":"Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1163829159","media":"Motley Fool ","summary":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reop","content":"<p>Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.</p><p><blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote></p><p> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;<b>Beyond Meat</b>&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.</p><p><blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票<b>Beyond Meat</b>（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote></p><p> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.</p><p><blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote></p><p> <b>This is one way for a stock to crash</b></p><p><blockquote><b>这是股票崩盘的一种方式</b></blockquote></p><p> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.</p><p><blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\"><span>IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.</span></p><p><blockquote><p class=\"t-img-caption\"><span>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</span></p></blockquote></p><p> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;<b>S&amp;P 500</b>&nbsp;is up 33%.</p><p><blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，<b>标普500</b>上涨了33%。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\"><span>DATA BY YCHARTS.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据由YCHARTS提供。</span></p></blockquote></p><p> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.</p><p><blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\"><span>DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据来源：BEYOND MEAT。YOY=同比。</span></p></blockquote></p><p> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.</p><p><blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote></p><p> Powerful brand recognition in an otherwise commoditized marketplace</p><p><blockquote>在商品化市场中强大的品牌认知度</blockquote></p><p> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.</p><p><blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote></p><p> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;<b>Nestle</b>&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.</p><p><blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如<b>偎依</b>及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote></p><p> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;<b>Coca-Cola</b>&nbsp;products with fiercely loyal fans of its drinks,<b>PepsiCo</b>&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,<b>McDonald's</b>&nbsp;and&nbsp;<b>Yum! Brands</b>.</p><p><blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考<b>可口可乐</b>拥有其饮料忠实粉丝的产品，<b>百事可乐</b>及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，<b>麦当劳</b>和<b>好吃！品牌</b>.</blockquote></p><p></p><p> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.</p><p><blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nHere's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Motley Fool </strong><span class=\"h-time small\">2021-03-24 21:03</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.</p><p><blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote></p><p> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;<b>Beyond Meat</b>&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.</p><p><blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票<b>Beyond Meat</b>（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote></p><p> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.</p><p><blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote></p><p> <b>This is one way for a stock to crash</b></p><p><blockquote><b>这是股票崩盘的一种方式</b></blockquote></p><p> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.</p><p><blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\"><span>IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.</span></p><p><blockquote><p class=\"t-img-caption\"><span>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</span></p></blockquote></p><p> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;<b>S&amp;P 500</b>&nbsp;is up 33%.</p><p><blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，<b>标普500</b>上涨了33%。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\"><span>DATA BY YCHARTS.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据由YCHARTS提供。</span></p></blockquote></p><p> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.</p><p><blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\"><span>DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据来源：BEYOND MEAT。YOY=同比。</span></p></blockquote></p><p> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.</p><p><blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote></p><p> Powerful brand recognition in an otherwise commoditized marketplace</p><p><blockquote>在商品化市场中强大的品牌认知度</blockquote></p><p> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.</p><p><blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote></p><p> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;<b>Nestle</b>&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.</p><p><blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如<b>偎依</b>及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote></p><p> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;<b>Coca-Cola</b>&nbsp;products with fiercely loyal fans of its drinks,<b>PepsiCo</b>&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,<b>McDonald's</b>&nbsp;and&nbsp;<b>Yum! Brands</b>.</p><p><blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考<b>可口可乐</b>拥有其饮料忠实粉丝的产品，<b>百事可乐</b>及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，<b>麦当劳</b>和<b>好吃！品牌</b>.</blockquote></p><p></p><p> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.</p><p><blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/\">Motley Fool </a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BYND":"Beyond Meat, Inc."},"source_url":"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1163829159","content_text":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.\nSince its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer Beyond Meat (NASDAQ:BYND) has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.\nAs 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.\nThis is one way for a stock to crash\nAfter the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a market cap just shy of $9 billion.\nIS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.\nThis kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the S&P 500 is up 33%.\nDATA BY YCHARTS.\nAs previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.\nDATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.\nGranted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted EBITDA was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.\nPowerful brand recognition in an otherwise commoditized marketplace\nI think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.\nBut this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like Nestle and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.\nHere's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think Coca-Cola products with fiercely loyal fans of its drinks,PepsiCo and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently inking new deals with two of world's largest chains,McDonald's and Yum! Brands.\nI'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.","news_type":1,"symbols_score_info":{"BYND":0.9}},"isVote":1,"tweetType":1,"viewCount":1743,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":353566853,"gmtCreate":1616508235272,"gmtModify":1634525454198,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Like! Hahaha","listText":"Like! Hahaha","text":"Like! Hahaha","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/353566853","repostId":"2121481181","repostType":4,"isVote":1,"tweetType":1,"viewCount":1872,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":323089111,"gmtCreate":1615288921833,"gmtModify":1703486808679,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Contact lenses! 🙀","listText":"Contact lenses! 🙀","text":"Contact lenses! 🙀","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/323089111","repostId":"1145363250","repostType":4,"repost":{"id":"1145363250","kind":"news","pubTimestamp":1615283882,"share":"https://www.laohu8.com/m/news/1145363250?lang=zh_CN&edition=full","pubTime":"2021-03-09 17:58","market":"us","language":"en","title":"Apple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1145363250","media":"Barrons","summary":"Over time,Apple has been a pioneer in the way humans work with computers. Although it isn’t always a","content":"<p>Over time,Apple&nbsp;has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.</p><p><blockquote>随着时间的推移，苹果已经成为人类与计算机合作方式的先驱。尽管它并不总是处于创新曲线的顶端，但没有一家公司对人类和机器的互动方式产生了更大的影响。</blockquote></p><p> As TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.</p><p><blockquote>正如TFI资产管理分析师郭明錤在周末发布的一份研究报告中指出的那样，苹果普及了计算机的鼠标和图形用户界面、iPod click滚轮以及iPhone和iPad的多点触控功能。他表示，苹果可以引领计算界面的下一次飞跃：混合现实和增强现实。</blockquote></p><p> “We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”</p><p><blockquote>“我们相信MR/AR将成为定义电子产品创新人机界面的下一个关键技术，”Kuo在报告中写道。“我们相信MR/AR将提供创新的视觉体验，并重新定义人类在创建、处理和接收信息方面的行为，这也是苹果高度致力于MR/AR的原因。苹果的优势之一就是定义创新的人机界面，因此我们积极看待苹果在MR/AR方面的未来。”</blockquote></p><p> Kuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.</p><p><blockquote>Kuo认为，从长远来看，MR/AR界面将取代所有配备显示屏的电子产品。他预测，苹果的战略将分三个阶段展开。</blockquote></p><p> He expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.</p><p><blockquote>他预计苹果将在2022年中期推出一款用于虚拟和增强现实体验的头盔。Kuo表示，这款头盔将配备索尼制造的微型有机发光二极管显示器和各种光学模块，以提供“视频透视AR体验”，但也能够提供虚拟现实体验。</blockquote></p><p> He thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.</p><p><blockquote>他认为头盔的价格标签将与高端iPhones相似，约为1000美元。郭预计合同制造商和硕将生产头盔。</blockquote></p><p> “Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”</p><p><blockquote>“尽管苹果一直专注于AR，但我们认为这款产品的硬件规格可以提供明显优于现有VR产品的沉浸式体验，”他写道。“我们认为，苹果可能会将这款头盔与视频相关应用（如苹果TV+、苹果Arcade等）高度集成，作为关键卖点之一。”</blockquote></p><p> Kuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.</p><p><blockquote>Kuo表示，苹果在这一类别中的第二款产品将是MR/AR眼镜。他认为苹果没有现有的原型，并写道，这款眼镜最早也要到2025年才能上市。Kuo认为这款眼镜将更专门用于增强现实应用。“我们期待看到眼镜和苹果汽车的集成，以提供创新的用户体验，”他说。</blockquote></p><p> Even farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.</p><p><blockquote>更远的是，在2030年或更晚，他预计苹果将提供具有MR/AR功能的隐形眼镜产品。“这款产品将把电子产品从‘可见计算’时代带入‘不可见计算’时代，”他说。</blockquote></p><p> Apple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices.&nbsp;The stock was down 1.9%, to $119.18 on Monday morning.</p><p><blockquote>作为一个政策问题，苹果不讨论未宣布的产品，也没有解决任何这些潜在的设备。周一上午，该股下跌1.9%，至119.18美元。</blockquote></p><p></p>","source":"lsy1601382232898","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Apple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nApple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Barrons</strong><span class=\"h-time small\">2021-03-09 17:58</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Over time,Apple&nbsp;has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.</p><p><blockquote>随着时间的推移，苹果已经成为人类与计算机合作方式的先驱。尽管它并不总是处于创新曲线的顶端，但没有一家公司对人类和机器的互动方式产生了更大的影响。</blockquote></p><p> As TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.</p><p><blockquote>正如TFI资产管理分析师郭明錤在周末发布的一份研究报告中指出的那样，苹果普及了计算机的鼠标和图形用户界面、iPod click滚轮以及iPhone和iPad的多点触控功能。他表示，苹果可以引领计算界面的下一次飞跃：混合现实和增强现实。</blockquote></p><p> “We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”</p><p><blockquote>“我们相信MR/AR将成为定义电子产品创新人机界面的下一个关键技术，”Kuo在报告中写道。“我们相信MR/AR将提供创新的视觉体验，并重新定义人类在创建、处理和接收信息方面的行为，这也是苹果高度致力于MR/AR的原因。苹果的优势之一就是定义创新的人机界面，因此我们积极看待苹果在MR/AR方面的未来。”</blockquote></p><p> Kuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.</p><p><blockquote>Kuo认为，从长远来看，MR/AR界面将取代所有配备显示屏的电子产品。他预测，苹果的战略将分三个阶段展开。</blockquote></p><p> He expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.</p><p><blockquote>他预计苹果将在2022年中期推出一款用于虚拟和增强现实体验的头盔。Kuo表示，这款头盔将配备索尼制造的微型有机发光二极管显示器和各种光学模块，以提供“视频透视AR体验”，但也能够提供虚拟现实体验。</blockquote></p><p> He thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.</p><p><blockquote>他认为头盔的价格标签将与高端iPhones相似，约为1000美元。郭预计合同制造商和硕将生产头盔。</blockquote></p><p> “Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”</p><p><blockquote>“尽管苹果一直专注于AR，但我们认为这款产品的硬件规格可以提供明显优于现有VR产品的沉浸式体验，”他写道。“我们认为，苹果可能会将这款头盔与视频相关应用（如苹果TV+、苹果Arcade等）高度集成，作为关键卖点之一。”</blockquote></p><p> Kuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.</p><p><blockquote>Kuo表示，苹果在这一类别中的第二款产品将是MR/AR眼镜。他认为苹果没有现有的原型，并写道，这款眼镜最早也要到2025年才能上市。Kuo认为这款眼镜将更专门用于增强现实应用。“我们期待看到眼镜和苹果汽车的集成，以提供创新的用户体验，”他说。</blockquote></p><p> Even farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.</p><p><blockquote>更远的是，在2030年或更晚，他预计苹果将提供具有MR/AR功能的隐形眼镜产品。“这款产品将把电子产品从‘可见计算’时代带入‘不可见计算’时代，”他说。</blockquote></p><p> Apple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices.&nbsp;The stock was down 1.9%, to $119.18 on Monday morning.</p><p><blockquote>作为一个政策问题，苹果不讨论未宣布的产品，也没有解决任何这些潜在的设备。周一上午，该股下跌1.9%，至119.18美元。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.barrons.com/articles/apple-will-lead-in-ar-analyst-says-watch-for-its-helmet-glasses-and-contact-lenses-51615223178?mod=hp_DAY_4\">Barrons</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"source_url":"https://www.barrons.com/articles/apple-will-lead-in-ar-analyst-says-watch-for-its-helmet-glasses-and-contact-lenses-51615223178?mod=hp_DAY_4","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1145363250","content_text":"Over time,Apple has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.\nAs TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.\n“We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”\nKuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.\nHe expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.\nHe thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.\n“Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”\nKuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.\nEven farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.\nApple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices. The stock was down 1.9%, to $119.18 on Monday morning.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":1795,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":329784971,"gmtCreate":1615281187693,"gmtModify":1703486674308,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Hmmm. Actually the digits in our bank are already a&nbsp;digital currency for a long long time.. and that’s why decentralized crytocurrencies were born to help balance this danger","listText":"Hmmm. Actually the digits in our bank are already a&nbsp;digital currency for a long long time.. and that’s why decentralized crytocurrencies were born to help balance this danger","text":"Hmmm. Actually the digits in our bank are already a digital currency for a long long time.. and that’s why decentralized crytocurrencies were born to help balance this danger","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/329784971","repostId":"1159776381","repostType":4,"repost":{"id":"1159776381","kind":"news","pubTimestamp":1615279955,"share":"https://www.laohu8.com/m/news/1159776381?lang=zh_CN&edition=full","pubTime":"2021-03-09 16:52","market":"us","language":"en","title":"The Dangers Of A Central Bank Digital Currency<blockquote>央行数字货币的危险</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1159776381","media":"zerohedge","summary":"In recent weeksJerome Powell at the Federal Reserve andChristine Lagarde at the European Central Ban","content":"<p>In recent weeks<b>Jerome Powell</b>&nbsp;at the Federal Reserve and<b>Christine Lagarde</b>&nbsp;at the European Central Bank have commented on the likelihood of implementing digital currencies in the next years. The positives have been well explained.<b>More transparency</b>, ease of use and lower cost.</p><p><blockquote>最近几周<b>杰罗姆·鲍威尔</b>在美联储和<b>克里斯蒂娜·拉加德</b>欧洲央行对未来几年实施数字货币的可能性发表了评论。积极的一面已经得到了很好的解释。<b>更透明</b>，使用方便，成本更低。</blockquote></p><p> The&nbsp;<b>European Central Bank</b>&nbsp;has stated that “a digital euro would guarantee that citizens in the euro area can maintain costless access to a simple, universally accepted, safe and trusted means of payment. The digital euro would still be a euro: like banknotes but digital. It would be an electronic form of money issued by the Eurosystem (the ECB and national central banks) and accessible to all citizens and firms. A digital euro would not replace cash, but rather complement it. The Eurosystem will continue to ensure that you have access to euro cash across the euro area. A digital euro would give you an additional choice about how to pay and make it easier to do so, contributing to financial inclusion alongside cash”.</p><p><blockquote>The<b>欧洲中央银行</b>表示“数字欧元将保证欧元区公民能够免费获得一种简单、普遍接受、安全和可信的支付方式。数字欧元仍然是欧元：就像纸币一样，但却是数字化的。这将是一种由欧元体系（欧洲央行和各国中央银行）发行的电子货币形式，所有公民和企业都可以使用。数字欧元不会取代现金，而是对其的补充。欧元体系将继续确保您在整个欧元区都能获得欧元现金。数字欧元将为您提供关于如何支付的额外选择，并使支付变得更加容易，与现金一起促进金融包容性”。</blockquote></p><p> In the United States, many voices call for a digital dollar to compete with China’s yuan. However, the US dollar is already the world reserve currency, it is used in more than 80% of global transactions while the yuan is used in less than 4%, according to the Bank of International Settlements (the total is 200% as each transaction involves two currencies), and most payments and transfers are already electronic. The euro is the second most used currency and is also mostly through electronic transfers. One can say that the US Dollar and the euro are already “digital”.</p><p><blockquote>在美国，许多人看涨期权数字美元与人民币竞争。然而，根据国际清算银行（Bank of International Settlements）的数据，美元已经是世界储备货币，超过80%的全球交易使用美元，而人民币的使用率不到4%（总计为200%，因为每笔交易涉及两种货币），大多数支付和转账已经是电子化的。欧元是第二大使用货币，也主要通过电子转账。可以说，美元和欧元已经“数字化”了。</blockquote></p><p> <b>All this sounds good. So, why should we worry about a central bank “digital currency”?</b></p><p><blockquote><b>这一切听起来都不错。那么，我们为什么要担心央行“数字货币”呢？</b></blockquote></p><p> <img src=\"https://static.tigerbbs.com/1c7c56ed9a63f5492b2a0c5f972a95e4\" tg-width=\"500\" tg-height=\"281\"><b><u>There are important risk factors to consider.</u></b></p><p><blockquote><b><u>有一些重要的风险因素需要考虑。</u></b></blockquote></p><p> <b>The first one is privacy.</b>The central bank would control almost all transactions in a currency and have all the information of how deposits and savings are kept. The gradual implementation of the central bank digital currency would involve important risks of privacy but also concerns about the central bank controlling the amount of savings and their form. A central bank that controls all transactions and how savings are kept is also able to act against those savings by “dissolving” them with monetary policy.</p><p><blockquote><b>第一个是隐私。</b>中央银行将控制一种货币的几乎所有交易，并掌握存款和储蓄如何保存的所有信息。央行数字货币的逐步实施将涉及重要的隐私风险，但也涉及央行控制储蓄数量及其形式的担忧。控制所有交易和储蓄如何保存的中央银行也能够通过货币政策“解散”这些储蓄来对抗这些储蓄。</blockquote></p><p> The most important risk of a digital currency is that it would<b>provide unlimited power to central banks to increase the money supply and direct it where governments want it</b>.</p><p><blockquote>数字货币最重要的风险是它会<b>赋予中央银行无限的权力来增加货币供应并将其引导到政府想要的地方</b>.</blockquote></p><p> The digital currency would eliminate the banks as intermediaries in the transmission mechanism of monetary policy. These “brakes” are and have been essential to contain inflation and excessive government control of money creation. In quantitative easing the credit system works as a tool to prevent the inflationary pressures of money supply. When central banks increase their balance sheet it does not immediately translate to inflation because we, citizens, and businesses, limit the money supply risk of destroying purchasing power of the currency by taking less credit than the increase in money supply. If citizens and businesses do not demand more credit, the transmission mechanism of monetary policy has enough back-stops that prevent excess of money from creating massive inflationary pressures in goods and services. Yes, quantitative easing does generate massive inflation in asset prices by making the most secure asset -sovereign bonds- very expensive, but it certainly works well as a brake on inflationary risks. Governments are also limited in their borrowing desires by their budgets and internal financial controls.</p><p><blockquote>数字货币将消除银行作为货币政策传导机制的中介。这些“刹车”对于遏制通货膨胀和政府对货币创造的过度控制至关重要。在量化宽松中，信贷体系作为防止货币供应通胀压力的工具。当中央银行增加他们的资产负债表时，它不会立即转化为通货膨胀，因为我们、公民和企业通过接受比货币供应增加更少的信贷来限制货币供应破坏货币购买力的风险。如果公民和企业不要求更多信贷，货币政策的传导机制就有足够的后盾，防止货币过剩在商品和服务领域造成巨大的通胀压力。是的，量化宽松确实会让最安全的资产——主权债券——变得非常昂贵，从而导致资产价格大幅上涨，但它肯定能很好地抑制通胀风险。政府的借贷欲望也受到其预算和内部财务控制的限制。</blockquote></p><p> <b>Money creation is never neutral, and disproportionately benefits the first recipients of new money created, governments, while hurting massively the last recipients, savers and real wages.</b>The digital currency would not only open the flood gates of much higher money supply growth, but destroy all the mechanisms that prevent new money from being absorbed entirely by political spending and eroding the purchasing power of salaries and wages. In essence, a central bank digital currency can be the dream of a central planner as the ultimate tool for the expropriation of wealth and taking control of an economy to put it entirely in the hands of governments.</p><p><blockquote><b>货币创造从来都不是中立的，它不成比例地让新货币创造的第一批接受者——政府受益，同时极大地伤害了最后的接受者——储户和实际工资。</b>数字货币不仅会打开更高货币供应增长的闸门，还会摧毁所有阻止新货币完全被政治支出吸收并侵蚀薪水和工资购买力的机制。从本质上讲，央行数字货币可能是中央计划者的梦想，成为征用财富和控制经济并将其完全掌握在政府手中的最终工具。</blockquote></p><p> <b>A digital currency could open the risk of eliminating all controls on government spending,</b>as politicians would be the first recipients of all newly created money and able to do so without budget control.&nbsp; As such, a digital currency could be a dangerous tool used for the nationalization of the economy</p><p><blockquote><b>数字货币可能会带来取消对政府支出的所有控制的风险，</b>因为政治家将是所有新创造的货币的第一批接受者，并且能够在没有预算控制的情况下这样做。因此，数字货币可能是用于经济国有化的危险工具</blockquote></p><p></p><p> When banks and the credit mechanism are erased from the transmission of monetary policy, the risk of inflation and destruction of the purchasing power of the currency rises massively. It would eliminate the demand part of the credit mechanism as a brake on inflation.</p><p><blockquote>当银行和信贷机制从货币政策的传导中消失时，通货膨胀和货币购买力被破坏的风险就会大幅上升。它将消除信贷机制中作为通胀刹车的需求部分。</blockquote></p><p> <b>The reader may think that the above is too negative and that this would not necessarily happen.</b></p><p><blockquote><b>读者可能会认为上述内容过于消极，这不一定会发生。</b></blockquote></p><p> However, the reader must think of the following question:</p><p><blockquote>然而，读者必须想到以下问题：</blockquote></p><p>   <i><b>If governments are given a tool that allows them to spend all they want and take control of the economy, do you really believe they will not use it?</b></i>  The reader may say that central banks are independent, and that this independence prevents governments from crowding out all money supply and take unlimited risk. Unfortunately, the independence of central banks is increasingly questioned, and monetary policy has gone from being a tool to help make structural reforms to a tool to avoid them. The fact that central banks are almost in all occasions taking actions to facilitate more crowding out of the public sector and more government control and spending does not help either.</p><p><blockquote><i><b>如果给政府一个工具，让他们可以随心所欲地消费并控制经济，你真的相信他们不会使用它吗？</b></i>读者可能会说，中央银行是独立的，这种独立性防止政府挤出所有的货币供应，承担无限的风险。不幸的是，中央银行的独立性越来越受到质疑，货币政策已经从帮助进行结构性改革的工具变成了避免结构性改革的工具。事实上，央行几乎在所有情况下都在采取行动，促进更多地挤出公共部门以及更多的政府控制和支出，这也于事无补。</blockquote></p><p> A digital currency can only be a good idea if central banks had no power in the increase of money supply, if they had clear and unbreakable rules -such as a Taylor rule- regarding their policy, and discretionary measures were impossible. Keep dreaming.</p><p><blockquote>只有当央行没有增加货币供应的权力，如果它们对政策有明确且牢不可破的规则（如泰勒规则），并且不可能采取自由裁量措施，数字货币才是一个好主意。继续做梦。</blockquote></p><p> The only way in which a digital currency would work for savers and real wages is if there was clear evidence that it would not be controlled by central banks, curbing the ever-increasing government control of the economy. Unfortunately, that is not the case. When neo-Keynesians talk about “innovation” in central banking and digital currency what they are talking is simply Argentina-style money printing to advance government control of the economy.</p><p><blockquote>数字货币为储户和实际工资服务的唯一方式是，有明确的证据表明它不会受到央行的控制，从而遏制政府对经济日益增强的控制。不幸的是，事实并非如此。当新凯恩斯主义者谈论央行和数字货币的“创新”时，他们谈论的只是阿根廷式的印钞以推进政府对经济的控制。</blockquote></p><p> <b>A central bank digital currency would eliminate all the remaining limits to government control of the economy.</b></p><p><blockquote><b>央行数字货币将消除政府控制经济的所有剩余限制。</b></blockquote></p><p> The risks of a digital currency is enormous. Privacy could disappear and the limits to government spending would be eliminated. Even worse, the power of governments to decide who and why receives new tokens of this money would be unchallenged.<b>In today’s world, we should not even discuss any tool that can open the gate of giving even more power and control of the economy, wages, and savings to governments.</b></p><p><blockquote>数字货币的风险是巨大的。隐私可能会消失，政府支出的限制也会被取消。更糟糕的是，政府决定谁以及为什么接受这笔钱的新代币的权力将不会受到挑战。<b>在当今世界，我们甚至不应该讨论任何可以打开大门的工具，给予政府更多的经济、工资和储蓄权力和控制。</b></blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>The Dangers Of A Central Bank Digital Currency<blockquote>央行数字货币的危险</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nThe Dangers Of A Central Bank Digital Currency<blockquote>央行数字货币的危险</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">zerohedge</strong><span class=\"h-time small\">2021-03-09 16:52</span>\n</p>\n</h4>\n</header>\n<article>\n<p>In recent weeks<b>Jerome Powell</b>&nbsp;at the Federal Reserve and<b>Christine Lagarde</b>&nbsp;at the European Central Bank have commented on the likelihood of implementing digital currencies in the next years. The positives have been well explained.<b>More transparency</b>, ease of use and lower cost.</p><p><blockquote>最近几周<b>杰罗姆·鲍威尔</b>在美联储和<b>克里斯蒂娜·拉加德</b>欧洲央行对未来几年实施数字货币的可能性发表了评论。积极的一面已经得到了很好的解释。<b>更透明</b>，使用方便，成本更低。</blockquote></p><p> The&nbsp;<b>European Central Bank</b>&nbsp;has stated that “a digital euro would guarantee that citizens in the euro area can maintain costless access to a simple, universally accepted, safe and trusted means of payment. The digital euro would still be a euro: like banknotes but digital. It would be an electronic form of money issued by the Eurosystem (the ECB and national central banks) and accessible to all citizens and firms. A digital euro would not replace cash, but rather complement it. The Eurosystem will continue to ensure that you have access to euro cash across the euro area. A digital euro would give you an additional choice about how to pay and make it easier to do so, contributing to financial inclusion alongside cash”.</p><p><blockquote>The<b>欧洲中央银行</b>表示“数字欧元将保证欧元区公民能够免费获得一种简单、普遍接受、安全和可信的支付方式。数字欧元仍然是欧元：就像纸币一样，但却是数字化的。这将是一种由欧元体系（欧洲央行和各国中央银行）发行的电子货币形式，所有公民和企业都可以使用。数字欧元不会取代现金，而是对其的补充。欧元体系将继续确保您在整个欧元区都能获得欧元现金。数字欧元将为您提供关于如何支付的额外选择，并使支付变得更加容易，与现金一起促进金融包容性”。</blockquote></p><p> In the United States, many voices call for a digital dollar to compete with China’s yuan. However, the US dollar is already the world reserve currency, it is used in more than 80% of global transactions while the yuan is used in less than 4%, according to the Bank of International Settlements (the total is 200% as each transaction involves two currencies), and most payments and transfers are already electronic. The euro is the second most used currency and is also mostly through electronic transfers. One can say that the US Dollar and the euro are already “digital”.</p><p><blockquote>在美国，许多人看涨期权数字美元与人民币竞争。然而，根据国际清算银行（Bank of International Settlements）的数据，美元已经是世界储备货币，超过80%的全球交易使用美元，而人民币的使用率不到4%（总计为200%，因为每笔交易涉及两种货币），大多数支付和转账已经是电子化的。欧元是第二大使用货币，也主要通过电子转账。可以说，美元和欧元已经“数字化”了。</blockquote></p><p> <b>All this sounds good. So, why should we worry about a central bank “digital currency”?</b></p><p><blockquote><b>这一切听起来都不错。那么，我们为什么要担心央行“数字货币”呢？</b></blockquote></p><p> <img src=\"https://static.tigerbbs.com/1c7c56ed9a63f5492b2a0c5f972a95e4\" tg-width=\"500\" tg-height=\"281\"><b><u>There are important risk factors to consider.</u></b></p><p><blockquote><b><u>有一些重要的风险因素需要考虑。</u></b></blockquote></p><p> <b>The first one is privacy.</b>The central bank would control almost all transactions in a currency and have all the information of how deposits and savings are kept. The gradual implementation of the central bank digital currency would involve important risks of privacy but also concerns about the central bank controlling the amount of savings and their form. A central bank that controls all transactions and how savings are kept is also able to act against those savings by “dissolving” them with monetary policy.</p><p><blockquote><b>第一个是隐私。</b>中央银行将控制一种货币的几乎所有交易，并掌握存款和储蓄如何保存的所有信息。央行数字货币的逐步实施将涉及重要的隐私风险，但也涉及央行控制储蓄数量及其形式的担忧。控制所有交易和储蓄如何保存的中央银行也能够通过货币政策“解散”这些储蓄来对抗这些储蓄。</blockquote></p><p> The most important risk of a digital currency is that it would<b>provide unlimited power to central banks to increase the money supply and direct it where governments want it</b>.</p><p><blockquote>数字货币最重要的风险是它会<b>赋予中央银行无限的权力来增加货币供应并将其引导到政府想要的地方</b>.</blockquote></p><p> The digital currency would eliminate the banks as intermediaries in the transmission mechanism of monetary policy. These “brakes” are and have been essential to contain inflation and excessive government control of money creation. In quantitative easing the credit system works as a tool to prevent the inflationary pressures of money supply. When central banks increase their balance sheet it does not immediately translate to inflation because we, citizens, and businesses, limit the money supply risk of destroying purchasing power of the currency by taking less credit than the increase in money supply. If citizens and businesses do not demand more credit, the transmission mechanism of monetary policy has enough back-stops that prevent excess of money from creating massive inflationary pressures in goods and services. Yes, quantitative easing does generate massive inflation in asset prices by making the most secure asset -sovereign bonds- very expensive, but it certainly works well as a brake on inflationary risks. Governments are also limited in their borrowing desires by their budgets and internal financial controls.</p><p><blockquote>数字货币将消除银行作为货币政策传导机制的中介。这些“刹车”对于遏制通货膨胀和政府对货币创造的过度控制至关重要。在量化宽松中，信贷体系作为防止货币供应通胀压力的工具。当中央银行增加他们的资产负债表时，它不会立即转化为通货膨胀，因为我们、公民和企业通过接受比货币供应增加更少的信贷来限制货币供应破坏货币购买力的风险。如果公民和企业不要求更多信贷，货币政策的传导机制就有足够的后盾，防止货币过剩在商品和服务领域造成巨大的通胀压力。是的，量化宽松确实会让最安全的资产——主权债券——变得非常昂贵，从而导致资产价格大幅上涨，但它肯定能很好地抑制通胀风险。政府的借贷欲望也受到其预算和内部财务控制的限制。</blockquote></p><p> <b>Money creation is never neutral, and disproportionately benefits the first recipients of new money created, governments, while hurting massively the last recipients, savers and real wages.</b>The digital currency would not only open the flood gates of much higher money supply growth, but destroy all the mechanisms that prevent new money from being absorbed entirely by political spending and eroding the purchasing power of salaries and wages. In essence, a central bank digital currency can be the dream of a central planner as the ultimate tool for the expropriation of wealth and taking control of an economy to put it entirely in the hands of governments.</p><p><blockquote><b>货币创造从来都不是中立的，它不成比例地让新货币创造的第一批接受者——政府受益，同时极大地伤害了最后的接受者——储户和实际工资。</b>数字货币不仅会打开更高货币供应增长的闸门，还会摧毁所有阻止新货币完全被政治支出吸收并侵蚀薪水和工资购买力的机制。从本质上讲，央行数字货币可能是中央计划者的梦想，成为征用财富和控制经济并将其完全掌握在政府手中的最终工具。</blockquote></p><p> <b>A digital currency could open the risk of eliminating all controls on government spending,</b>as politicians would be the first recipients of all newly created money and able to do so without budget control.&nbsp; As such, a digital currency could be a dangerous tool used for the nationalization of the economy</p><p><blockquote><b>数字货币可能会带来取消对政府支出的所有控制的风险，</b>因为政治家将是所有新创造的货币的第一批接受者，并且能够在没有预算控制的情况下这样做。因此，数字货币可能是用于经济国有化的危险工具</blockquote></p><p></p><p> When banks and the credit mechanism are erased from the transmission of monetary policy, the risk of inflation and destruction of the purchasing power of the currency rises massively. It would eliminate the demand part of the credit mechanism as a brake on inflation.</p><p><blockquote>当银行和信贷机制从货币政策的传导中消失时，通货膨胀和货币购买力被破坏的风险就会大幅上升。它将消除信贷机制中作为通胀刹车的需求部分。</blockquote></p><p> <b>The reader may think that the above is too negative and that this would not necessarily happen.</b></p><p><blockquote><b>读者可能会认为上述内容过于消极，这不一定会发生。</b></blockquote></p><p> However, the reader must think of the following question:</p><p><blockquote>然而，读者必须想到以下问题：</blockquote></p><p>   <i><b>If governments are given a tool that allows them to spend all they want and take control of the economy, do you really believe they will not use it?</b></i>  The reader may say that central banks are independent, and that this independence prevents governments from crowding out all money supply and take unlimited risk. Unfortunately, the independence of central banks is increasingly questioned, and monetary policy has gone from being a tool to help make structural reforms to a tool to avoid them. The fact that central banks are almost in all occasions taking actions to facilitate more crowding out of the public sector and more government control and spending does not help either.</p><p><blockquote><i><b>如果给政府一个工具，让他们可以随心所欲地消费并控制经济，你真的相信他们不会使用它吗？</b></i>读者可能会说，中央银行是独立的，这种独立性防止政府挤出所有的货币供应，承担无限的风险。不幸的是，中央银行的独立性越来越受到质疑，货币政策已经从帮助进行结构性改革的工具变成了避免结构性改革的工具。事实上，央行几乎在所有情况下都在采取行动，促进更多地挤出公共部门以及更多的政府控制和支出，这也于事无补。</blockquote></p><p> A digital currency can only be a good idea if central banks had no power in the increase of money supply, if they had clear and unbreakable rules -such as a Taylor rule- regarding their policy, and discretionary measures were impossible. Keep dreaming.</p><p><blockquote>只有当央行没有增加货币供应的权力，如果它们对政策有明确且牢不可破的规则（如泰勒规则），并且不可能采取自由裁量措施，数字货币才是一个好主意。继续做梦。</blockquote></p><p> The only way in which a digital currency would work for savers and real wages is if there was clear evidence that it would not be controlled by central banks, curbing the ever-increasing government control of the economy. Unfortunately, that is not the case. When neo-Keynesians talk about “innovation” in central banking and digital currency what they are talking is simply Argentina-style money printing to advance government control of the economy.</p><p><blockquote>数字货币为储户和实际工资服务的唯一方式是，有明确的证据表明它不会受到央行的控制，从而遏制政府对经济日益增强的控制。不幸的是，事实并非如此。当新凯恩斯主义者谈论央行和数字货币的“创新”时，他们谈论的只是阿根廷式的印钞以推进政府对经济的控制。</blockquote></p><p> <b>A central bank digital currency would eliminate all the remaining limits to government control of the economy.</b></p><p><blockquote><b>央行数字货币将消除政府控制经济的所有剩余限制。</b></blockquote></p><p> The risks of a digital currency is enormous. Privacy could disappear and the limits to government spending would be eliminated. Even worse, the power of governments to decide who and why receives new tokens of this money would be unchallenged.<b>In today’s world, we should not even discuss any tool that can open the gate of giving even more power and control of the economy, wages, and savings to governments.</b></p><p><blockquote>数字货币的风险是巨大的。隐私可能会消失，政府支出的限制也会被取消。更糟糕的是，政府决定谁以及为什么接受这笔钱的新代币的权力将不会受到挑战。<b>在当今世界，我们甚至不应该讨论任何可以打开大门的工具，给予政府更多的经济、工资和储蓄权力和控制。</b></blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.zerohedge.com/crypto/dangers-central-bank-digital-currency?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+zerohedge%2Ffeed+%28zero+hedge+-+on+a+long+enough+timeline%2C+the+survival+rate+for+everyone+drops+to+zero%29\">zerohedge</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"source_url":"https://www.zerohedge.com/crypto/dangers-central-bank-digital-currency?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+zerohedge%2Ffeed+%28zero+hedge+-+on+a+long+enough+timeline%2C+the+survival+rate+for+everyone+drops+to+zero%29","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1159776381","content_text":"In recent weeksJerome Powell at the Federal Reserve andChristine Lagarde at the European Central Bank have commented on the likelihood of implementing digital currencies in the next years. The positives have been well explained.More transparency, ease of use and lower cost.\nThe European Central Bank has stated that “a digital euro would guarantee that citizens in the euro area can maintain costless access to a simple, universally accepted, safe and trusted means of payment. The digital euro would still be a euro: like banknotes but digital. It would be an electronic form of money issued by the Eurosystem (the ECB and national central banks) and accessible to all citizens and firms. A digital euro would not replace cash, but rather complement it. The Eurosystem will continue to ensure that you have access to euro cash across the euro area. A digital euro would give you an additional choice about how to pay and make it easier to do so, contributing to financial inclusion alongside cash”.\nIn the United States, many voices call for a digital dollar to compete with China’s yuan. However, the US dollar is already the world reserve currency, it is used in more than 80% of global transactions while the yuan is used in less than 4%, according to the Bank of International Settlements (the total is 200% as each transaction involves two currencies), and most payments and transfers are already electronic. The euro is the second most used currency and is also mostly through electronic transfers. One can say that the US Dollar and the euro are already “digital”.\nAll this sounds good. So, why should we worry about a central bank “digital currency”?\nThere are important risk factors to consider.\nThe first one is privacy.The central bank would control almost all transactions in a currency and have all the information of how deposits and savings are kept. The gradual implementation of the central bank digital currency would involve important risks of privacy but also concerns about the central bank controlling the amount of savings and their form. A central bank that controls all transactions and how savings are kept is also able to act against those savings by “dissolving” them with monetary policy.\nThe most important risk of a digital currency is that it wouldprovide unlimited power to central banks to increase the money supply and direct it where governments want it.\nThe digital currency would eliminate the banks as intermediaries in the transmission mechanism of monetary policy. These “brakes” are and have been essential to contain inflation and excessive government control of money creation. In quantitative easing the credit system works as a tool to prevent the inflationary pressures of money supply. When central banks increase their balance sheet it does not immediately translate to inflation because we, citizens, and businesses, limit the money supply risk of destroying purchasing power of the currency by taking less credit than the increase in money supply. If citizens and businesses do not demand more credit, the transmission mechanism of monetary policy has enough back-stops that prevent excess of money from creating massive inflationary pressures in goods and services. Yes, quantitative easing does generate massive inflation in asset prices by making the most secure asset -sovereign bonds- very expensive, but it certainly works well as a brake on inflationary risks. Governments are also limited in their borrowing desires by their budgets and internal financial controls.\nMoney creation is never neutral, and disproportionately benefits the first recipients of new money created, governments, while hurting massively the last recipients, savers and real wages.The digital currency would not only open the flood gates of much higher money supply growth, but destroy all the mechanisms that prevent new money from being absorbed entirely by political spending and eroding the purchasing power of salaries and wages. In essence, a central bank digital currency can be the dream of a central planner as the ultimate tool for the expropriation of wealth and taking control of an economy to put it entirely in the hands of governments.\nA digital currency could open the risk of eliminating all controls on government spending,as politicians would be the first recipients of all newly created money and able to do so without budget control.  As such, a digital currency could be a dangerous tool used for the nationalization of the economy\nWhen banks and the credit mechanism are erased from the transmission of monetary policy, the risk of inflation and destruction of the purchasing power of the currency rises massively. It would eliminate the demand part of the credit mechanism as a brake on inflation.\nThe reader may think that the above is too negative and that this would not necessarily happen.\nHowever, the reader must think of the following question:\n\nIf governments are given a tool that allows them to spend all they want and take control of the economy, do you really believe they will not use it?\n\nThe reader may say that central banks are independent, and that this independence prevents governments from crowding out all money supply and take unlimited risk. Unfortunately, the independence of central banks is increasingly questioned, and monetary policy has gone from being a tool to help make structural reforms to a tool to avoid them. The fact that central banks are almost in all occasions taking actions to facilitate more crowding out of the public sector and more government control and spending does not help either.\nA digital currency can only be a good idea if central banks had no power in the increase of money supply, if they had clear and unbreakable rules -such as a Taylor rule- regarding their policy, and discretionary measures were impossible. Keep dreaming.\nThe only way in which a digital currency would work for savers and real wages is if there was clear evidence that it would not be controlled by central banks, curbing the ever-increasing government control of the economy. Unfortunately, that is not the case. When neo-Keynesians talk about “innovation” in central banking and digital currency what they are talking is simply Argentina-style money printing to advance government control of the economy.\nA central bank digital currency would eliminate all the remaining limits to government control of the economy.\nThe risks of a digital currency is enormous. Privacy could disappear and the limits to government spending would be eliminated. Even worse, the power of governments to decide who and why receives new tokens of this money would be unchallenged.In today’s world, we should not even discuss any tool that can open the gate of giving even more power and control of the economy, wages, and savings to governments.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":2154,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":367434660,"gmtCreate":1614960649850,"gmtModify":1703483670582,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Yep, don’t give up on them stocks.&nbsp;Gotta trust the future, the&nbsp;vision, and stick to it&nbsp;","listText":"Yep, don’t give up on them stocks.&nbsp;Gotta trust the future, the&nbsp;vision, and stick to it&nbsp;","text":"Yep, don’t give up on them stocks. Gotta trust the future, the vision, and stick to it","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/367434660","repostId":"1143578966","repostType":4,"isVote":1,"tweetType":1,"viewCount":1848,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":367018014,"gmtCreate":1614886100838,"gmtModify":1703482566741,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Yep set a buy price lower but it’s definitely a good time!&nbsp;","listText":"Yep set a buy price lower but it’s definitely a good time!&nbsp;","text":"Yep set a buy price lower but it’s definitely a good time!","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/367018014","repostId":"1109456421","repostType":4,"isVote":1,"tweetType":1,"viewCount":1663,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":387574379,"gmtCreate":1613764238091,"gmtModify":1634552313989,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Woohoo","listText":"Woohoo","text":"Woohoo","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/387574379","repostId":"1151559124","repostType":4,"repost":{"id":"1151559124","kind":"news","pubTimestamp":1613719406,"share":"https://www.laohu8.com/m/news/1151559124?lang=zh_CN&edition=full","pubTime":"2021-02-19 15:23","market":"us","language":"en","title":"Baidu picks CEO for electric car firm, expects launch in 3 years<blockquote>百度为电动汽车公司挑选首席执行官，预计3年内推出</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1151559124","media":"Seeking Alpha","summary":"Baidu has selected the co-founder of bike-sharing start-up Mobike to be the CEO of its electric car ","content":"<p>Baidu&nbsp;has selected the co-founder of bike-sharing start-up Mobike to be the CEO of its electric car venture withChinese automaker Geely(OTCPK:GELYF)-<i>CNBC</i>.</p><p><blockquote>百度选择共享单车初创公司摩拜单车的联合创始人担任其与中国汽车制造商吉利（OTCPK：GELYF）合作的电动汽车合资企业的首席执行官。<i>CNBC</i>.</blockquote></p><p> Xia Yiping, co-founder of Mobike, will be the CEO of the new entity, according to anonymous source.</p><p><blockquote>据匿名消息人士透露，摩拜单车联合创始人夏一平将担任新实体的首席执行官。</blockquote></p><p> Xia previously worked at Fiat Chrysler and Ford before he co-founded Mobike, which was eventually acquired by Meituan in 2018.</p><p><blockquote>夏此前曾在菲亚特克莱斯勒和福特工作，随后与他人共同创立了摩拜单车，摩拜单车最终于2018年被美团-W收购。</blockquote></p><p> Last month, Baidu and Geelyjoined forces to create intelligent EV company.</p><p><blockquote>上个月，百度和吉利联手创建智能电动汽车公司。</blockquote></p><p> Baidu’s push into electric vehicles is an attempt to diversify its business beyond just advertising.</p><p><blockquote>百度进军电动汽车是为了实现业务多元化，而不仅仅是广告业务。</blockquote></p><p> Recently, Baidu reported anothersolid quarter in Q4, with Core revenue reaching RMB 23.1B ($3.5B), which is up 6% Y/Y and up 8% Q/Q, with latter much higher than flattish or low single-digit growth from Q3.</p><p><blockquote>最近，百度公布了第四季度的又一个稳健季度，核心收入达到人民币23.1 B（$3.5 B），同比增长6%，环比增长8%，后者远高于第三季度持平或低个位数增长。</blockquote></p><p> Non-advertising revenue was up 52%, reaching 18% of Baidu core revenue, driven by the convergence of AI solutions, cloud services and consumer Internet.</p><p><blockquote>在人工智能解决方案、云服务和消费互联网融合的推动下，非广告收入增长52%，达到百度核心收入的18%。</blockquote></p><p> On the earnings call, Robin Li revealed that Baidu’s electric car firm hopes to launch its first vehicle within three years.</p><p><blockquote>在财报看涨期权上，李彦宏透露，百度电动汽车公司希望在三年内推出第一款汽车。</blockquote></p><p> \"Right now, the venture is progressing very well. We have a CEO on board, and we have decided on the brand of the new vehicle,\"said Li in Q4 earnings call.</p><p><blockquote>“目前，该合资企业进展非常顺利。我们有一位首席执行官，我们已经决定了新车的品牌，”李在第四季度财报看涨期权中表示。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Baidu picks CEO for electric car firm, expects launch in 3 years<blockquote>百度为电动汽车公司挑选首席执行官，预计3年内推出</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nBaidu picks CEO for electric car firm, expects launch in 3 years<blockquote>百度为电动汽车公司挑选首席执行官，预计3年内推出</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Seeking Alpha</strong><span class=\"h-time small\">2021-02-19 15:23</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Baidu&nbsp;has selected the co-founder of bike-sharing start-up Mobike to be the CEO of its electric car venture withChinese automaker Geely(OTCPK:GELYF)-<i>CNBC</i>.</p><p><blockquote>百度选择共享单车初创公司摩拜单车的联合创始人担任其与中国汽车制造商吉利（OTCPK：GELYF）合作的电动汽车合资企业的首席执行官。<i>CNBC</i>.</blockquote></p><p> Xia Yiping, co-founder of Mobike, will be the CEO of the new entity, according to anonymous source.</p><p><blockquote>据匿名消息人士透露，摩拜单车联合创始人夏一平将担任新实体的首席执行官。</blockquote></p><p> Xia previously worked at Fiat Chrysler and Ford before he co-founded Mobike, which was eventually acquired by Meituan in 2018.</p><p><blockquote>夏此前曾在菲亚特克莱斯勒和福特工作，随后与他人共同创立了摩拜单车，摩拜单车最终于2018年被美团-W收购。</blockquote></p><p> Last month, Baidu and Geelyjoined forces to create intelligent EV company.</p><p><blockquote>上个月，百度和吉利联手创建智能电动汽车公司。</blockquote></p><p> Baidu’s push into electric vehicles is an attempt to diversify its business beyond just advertising.</p><p><blockquote>百度进军电动汽车是为了实现业务多元化，而不仅仅是广告业务。</blockquote></p><p> Recently, Baidu reported anothersolid quarter in Q4, with Core revenue reaching RMB 23.1B ($3.5B), which is up 6% Y/Y and up 8% Q/Q, with latter much higher than flattish or low single-digit growth from Q3.</p><p><blockquote>最近，百度公布了第四季度的又一个稳健季度，核心收入达到人民币23.1 B（$3.5 B），同比增长6%，环比增长8%，后者远高于第三季度持平或低个位数增长。</blockquote></p><p> Non-advertising revenue was up 52%, reaching 18% of Baidu core revenue, driven by the convergence of AI solutions, cloud services and consumer Internet.</p><p><blockquote>在人工智能解决方案、云服务和消费互联网融合的推动下，非广告收入增长52%，达到百度核心收入的18%。</blockquote></p><p> On the earnings call, Robin Li revealed that Baidu’s electric car firm hopes to launch its first vehicle within three years.</p><p><blockquote>在财报看涨期权上，李彦宏透露，百度电动汽车公司希望在三年内推出第一款汽车。</blockquote></p><p> \"Right now, the venture is progressing very well. We have a CEO on board, and we have decided on the brand of the new vehicle,\"said Li in Q4 earnings call.</p><p><blockquote>“目前，该合资企业进展非常顺利。我们有一位首席执行官，我们已经决定了新车的品牌，”李在第四季度财报看涨期权中表示。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://seekingalpha.com/news/3663807-baidu-picks-ceo-for-electric-car-firm-with-geely\">Seeking Alpha</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BIDU":"百度"},"source_url":"https://seekingalpha.com/news/3663807-baidu-picks-ceo-for-electric-car-firm-with-geely","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1151559124","content_text":"Baidu has selected the co-founder of bike-sharing start-up Mobike to be the CEO of its electric car venture withChinese automaker Geely(OTCPK:GELYF)-CNBC.\nXia Yiping, co-founder of Mobike, will be the CEO of the new entity, according to anonymous source.\nXia previously worked at Fiat Chrysler and Ford before he co-founded Mobike, which was eventually acquired by Meituan in 2018.\nLast month, Baidu and Geelyjoined forces to create intelligent EV company.\nBaidu’s push into electric vehicles is an attempt to diversify its business beyond just advertising.\nRecently, Baidu reported anothersolid quarter in Q4, with Core revenue reaching RMB 23.1B ($3.5B), which is up 6% Y/Y and up 8% Q/Q, with latter much higher than flattish or low single-digit growth from Q3.\nNon-advertising revenue was up 52%, reaching 18% of Baidu core revenue, driven by the convergence of AI solutions, cloud services and consumer Internet.\nOn the earnings call, Robin Li revealed that Baidu’s electric car firm hopes to launch its first vehicle within three years.\n\"Right now, the venture is progressing very well. We have a CEO on board, and we have decided on the brand of the new vehicle,\"said Li in Q4 earnings call.","news_type":1,"symbols_score_info":{"BIDU":0.9}},"isVote":1,"tweetType":1,"viewCount":455,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":387572184,"gmtCreate":1613763808448,"gmtModify":1634552314824,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Woww","listText":"Woww","text":"Woww","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/387572184","repostId":"1161529893","repostType":4,"repost":{"id":"1161529893","kind":"news","pubTimestamp":1613733842,"share":"https://www.laohu8.com/m/news/1161529893?lang=zh_CN&edition=full","pubTime":"2021-02-19 19:24","market":"us","language":"en","title":"Goldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1161529893","media":"Marketwatch","summary":"‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by so","content":"<p>  ‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.  Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.</p><p><blockquote>加州圣地亚哥的财务顾问万斯·巴斯说，就像在拉斯维加斯一样，众议院通常会获胜。他经营着一家名为Your Dedicated Fiduciary的公司。机器人投资在几乎每个经纪平台上都变得越来越普遍。直到周二，高盛GS(-0.91%)将其机器人咨询服务Marcus限制为至少有1000万美元可投资的人。</blockquote></p><p> Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.</p><p><blockquote>现在，任何拥有至少1,000美元可投资的人都可以使用高盛一些最富有的客户使用的相同交易算法，每年只需支付0.35%的咨询费。但投资专家表示，在跳上机器人投资列车之前，需要考虑更多成本。</blockquote></p><p> “Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.</p><p><blockquote>“就像在拉斯维加斯一样，众议院通常会获胜，”加利福尼亚州圣地亚哥的财务顾问万斯·巴斯(Vance Barse)说，他经营着一家名为Your Dedicated Fiduciary的公司。</blockquote></p><p> Although the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.</p><p><blockquote>尽管35个基点的价格标签对高盛来说是一个“亏损领头羊”，但他表示，公司通常会提出这样的报价，以吸引客户向他们交叉销售银行产品。</blockquote></p><p> “People forget that banks are ultimately in the business of making money,” he said.</p><p><blockquote>“人们忘记了银行最终是为了赚钱，”他说。</blockquote></p><p> Goldman Sachs declined to comment.</p><p><blockquote>高盛拒绝置评。</blockquote></p><p> The company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.</p><p><blockquote>该公司是其他提供数字顾问的主要金融服务公司之一，包括Vanguard、Fidelity和Schwab SCHW，+1.03%，以及Betterment和Wealthfront等初创公司。</blockquote></p><p> Fees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.</p><p><blockquote>机器人顾问的费用从0.25%左右开始，传统经纪商的费用会增加到1%及以上。行业出版物Inside Information对近1,000名理财规划师进行的一项调查发现，投资组合越大，客户支付的费用比例就越低。</blockquote></p><p> The median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.</p><p><blockquote>对于100万美元或以下的投资组合，年费中位数徘徊在1%左右，对于价值500万至1000万美元的投资组合，年费中位数徘徊在0.5%左右。</blockquote></p><p> Robo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.</p><p><blockquote>高盛和Betterment提供的机器人顾问与Robinhood等机器人平台不同。前者建议投资组合专注于交易所交易基金，而Robinhood允许用户投资个人ETF、股票、期权甚至加密货币。</blockquote></p><p> <b>Robo investing as a self-driving car</b></p><p><blockquote><b>机器人投资作为自动驾驶汽车</b></blockquote></p><p> Consumers have turned to robo-investing at unprecedented levels during the pandemic.</p><p><blockquote>在疫情期间，消费者以前所未有的水平转向机器人投资。</blockquote></p><p> The rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.</p><p><blockquote>根据研究和咨询公司艾特集团5月份发布的一份报告，与去年第四季度相比，2020年第一季度的新开户率跃升了50%至300%。</blockquote></p><p> So what is rob-investing? Think of it like a self-driving car.</p><p><blockquote>那么什么是rob投资呢？把它想象成一辆自动驾驶汽车。</blockquote></p><p> You put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.</p><p><blockquote>你输入你的目的地，在后座系好安全带，你的司机（机器人顾问）就会到达那里。作为乘客，如果你担心司机把你引向错误的方向，你就不能轻易刹车。如果您赶时间并想更快地到达目的地，也不能踩油门。</blockquote></p><p> Robo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.</p><p><blockquote>机器人投资平台使用先进的交易算法软件，根据个人的风险偏好以及期望的短期和长期回报等因素来设计投资组合。</blockquote></p><p> There are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.</p><p><blockquote>有200多个平台提供这些服务，每年收取的咨询费通常不超过0.5%，而人力投资顾问收取的年费为1%。</blockquote></p><p> And rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.</p><p><blockquote>机器人顾问处理资产的买卖，而不是完全自己投资，这可能成为第二份工作并导致情绪化的投资决策。</blockquote></p><p> Cynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.</p><p><blockquote>嘉信理财数字咨询和创新副总裁辛西娅·洛(Cynthia Loh)不同意这种观点，她认为机器人投资并不意味着让技术控制你的资金。她说，嘉信理财拥有一支投资专家团队，负责监督投资策略并在市场波动期间进行监控，尽管有些服务比其他服务有更多的人工输入。</blockquote></p><p> As she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”</p><p><blockquote>正如她最近在MarketWatch上所写：“关于自动化投资的一个常见误解是，选择机器人顾问本质上意味着将资金的控制权交给机器人。事实是，机器人解决方案结合了自动化和人工组件，在幕后运行事物。”</blockquote></p><p> <b>Robos appeal to inexperienced investors</b></p><p><blockquote><b>机器人吸引缺乏经验的投资者</b></blockquote></p><p> Robo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.</p><p><blockquote>机器人投资往往吸引缺乏经验的投资者或没有时间或精力管理自己投资组合的投资者。巴尔斯说，这些投资者可以对“一劳永逸”的投资方式感到放心，随着时间的推移，让市场做自己的事情”。</blockquote></p><p> That makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.</p><p><blockquote>NerdWallet的投资和退休专家蒂芙尼·拉姆-贝尔福(Tiffany Lam-Balfour)表示，这使得你更容易承受市场波动，因为你不一定必须做出购买或出售资产的冲动决定。</blockquote></p><p> “When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”</p><p><blockquote>“当你投资时，你不会想一直关注市场并说‘哦，我需要摆脱困境’，”她说。“你想让专业人士来帮你度过难关，因为他们知道你的时间范围，他们会自动为你调整你的投资组合。”</blockquote></p><p></p><p> That said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”</p><p><blockquote>也就是说，“你不能指望你的投资只会上涨。即使你有世界上最好的人类财务顾问，你也不能指望这一点。”</blockquote></p><p> Others disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.</p><p><blockquote>其他人不同意，并表示机器人顾问对老年投资者有吸引力。“退休后的规划和支付费用很复杂。有很多选择可以帮助投资者度过难关，机器人投资就是其中之一，”Loh说。</blockquote></p><p> “Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.</p><p><blockquote>“许多深思熟虑的长期投资者发现，他们想要一种更现代、更简化、更便宜的投资方式，而机器人投资正好符合这一要求。他们很乐意让技术来处理更困难、更耗时的日常活动。投资者自己做，”她补充道。</blockquote></p><p> <b>There is often no door to knock on</b></p><p><blockquote><b>常常无门可敲</b></blockquote></p><p> Your robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.</p><p><blockquote>你的机器人顾问只知道你告诉它什么。大多数机器人投资平台上要求您填写的简单问卷将收集有关您的年收入、期望退休年龄以及您愿意承担的风险水平的信息。</blockquote></p><p> It won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.</p><p><blockquote>然而，它不会知道你是否刚刚有了一个孩子，并想开始为他们的教育存钱，或者你是否最近失业了。</blockquote></p><p> “The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.</p><p><blockquote>“那么问题就变成了那个人向谁寻求建议？该平台是否提供建议？如果提供，复杂程度如何？”巴斯说。</blockquote></p><p> Not all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.</p><p><blockquote>并非所有平台都提供个性化投资建议，提供人工建议的混合模式往往会收取更高的年费。</blockquote></p><p> Additionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.</p><p><blockquote>此外，纽约市财务咨询集团Lifelaidout的注册财务规划师罗杰·马(Roger Ma)表示，机器人顾问不一定“在管理资金时首先考虑税收效率”。</blockquote></p><p> For instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.</p><p><blockquote>例如，投资者抵消长期投资税款的一种常见方式是出售已累计亏损的资产。《工作你的钱，而不是你的生活》一书的作者马说，传统顾问通常专注于构建能带来最节税结果的投资组合。</blockquote></p><p> But with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.</p><p><blockquote>但通过机器人投资，为您进行的交易与为许多其他投资者进行的交易是相同的，这些投资者可能属于与您不同的税级。</blockquote></p><p> On top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.</p><p><blockquote>最重要的是，虽然机器人投资可能感觉像是一种简单的投资方式，特别是对于初学者来说，它可能会“使投资过于复杂”，马云说。</blockquote></p><p> “If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.</p><p><blockquote>“如果你只是想尝试一下，并且想感觉自己投资于多元化的投资组合，我不会说绝对不要聘请机器人顾问，”他说。</blockquote></p><p> Don’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.</p><p><blockquote>他补充说，不要排除通过目标日期基金进行投资，该基金选择单一基金进行投资，并根据投资目标随着时间的推移调整头寸。</blockquote></p><p> But not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.</p><p><blockquote>但并不是每个人都能区分机器人的建议和人类的建议。2015年，MarketWatch请四位著名的机器人顾问和四位传统的有血有肉的机器人顾问为一位假设的35岁投资者构建投资组合，投资金额为40,000美元。</blockquote></p><p> The results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.</p><p><blockquote>对于机器人顾问的批评者来说，结果或许令人惊讶。Pinnacle Advisory Group的研究总监Michael Kitces在审查结果后表示，机器人的建议与人类顾问的建议“没有太大不同”。</blockquote></p><p></p>","source":"lsy1603348471595","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Goldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nGoldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Marketwatch</strong><span class=\"h-time small\">2021-02-19 19:24</span>\n</p>\n</h4>\n</header>\n<article>\n<p>  ‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.  Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.</p><p><blockquote>加州圣地亚哥的财务顾问万斯·巴斯说，就像在拉斯维加斯一样，众议院通常会获胜。他经营着一家名为Your Dedicated Fiduciary的公司。机器人投资在几乎每个经纪平台上都变得越来越普遍。直到周二，高盛GS(-0.91%)将其机器人咨询服务Marcus限制为至少有1000万美元可投资的人。</blockquote></p><p> Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.</p><p><blockquote>现在，任何拥有至少1,000美元可投资的人都可以使用高盛一些最富有的客户使用的相同交易算法，每年只需支付0.35%的咨询费。但投资专家表示，在跳上机器人投资列车之前，需要考虑更多成本。</blockquote></p><p> “Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.</p><p><blockquote>“就像在拉斯维加斯一样，众议院通常会获胜，”加利福尼亚州圣地亚哥的财务顾问万斯·巴斯(Vance Barse)说，他经营着一家名为Your Dedicated Fiduciary的公司。</blockquote></p><p> Although the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.</p><p><blockquote>尽管35个基点的价格标签对高盛来说是一个“亏损领头羊”，但他表示，公司通常会提出这样的报价，以吸引客户向他们交叉销售银行产品。</blockquote></p><p> “People forget that banks are ultimately in the business of making money,” he said.</p><p><blockquote>“人们忘记了银行最终是为了赚钱，”他说。</blockquote></p><p> Goldman Sachs declined to comment.</p><p><blockquote>高盛拒绝置评。</blockquote></p><p> The company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.</p><p><blockquote>该公司是其他提供数字顾问的主要金融服务公司之一，包括Vanguard、Fidelity和Schwab SCHW，+1.03%，以及Betterment和Wealthfront等初创公司。</blockquote></p><p> Fees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.</p><p><blockquote>机器人顾问的费用从0.25%左右开始，传统经纪商的费用会增加到1%及以上。行业出版物Inside Information对近1,000名理财规划师进行的一项调查发现，投资组合越大，客户支付的费用比例就越低。</blockquote></p><p> The median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.</p><p><blockquote>对于100万美元或以下的投资组合，年费中位数徘徊在1%左右，对于价值500万至1000万美元的投资组合，年费中位数徘徊在0.5%左右。</blockquote></p><p> Robo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.</p><p><blockquote>高盛和Betterment提供的机器人顾问与Robinhood等机器人平台不同。前者建议投资组合专注于交易所交易基金，而Robinhood允许用户投资个人ETF、股票、期权甚至加密货币。</blockquote></p><p> <b>Robo investing as a self-driving car</b></p><p><blockquote><b>机器人投资作为自动驾驶汽车</b></blockquote></p><p> Consumers have turned to robo-investing at unprecedented levels during the pandemic.</p><p><blockquote>在疫情期间，消费者以前所未有的水平转向机器人投资。</blockquote></p><p> The rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.</p><p><blockquote>根据研究和咨询公司艾特集团5月份发布的一份报告，与去年第四季度相比，2020年第一季度的新开户率跃升了50%至300%。</blockquote></p><p> So what is rob-investing? Think of it like a self-driving car.</p><p><blockquote>那么什么是rob投资呢？把它想象成一辆自动驾驶汽车。</blockquote></p><p> You put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.</p><p><blockquote>你输入你的目的地，在后座系好安全带，你的司机（机器人顾问）就会到达那里。作为乘客，如果你担心司机把你引向错误的方向，你就不能轻易刹车。如果您赶时间并想更快地到达目的地，也不能踩油门。</blockquote></p><p> Robo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.</p><p><blockquote>机器人投资平台使用先进的交易算法软件，根据个人的风险偏好以及期望的短期和长期回报等因素来设计投资组合。</blockquote></p><p> There are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.</p><p><blockquote>有200多个平台提供这些服务，每年收取的咨询费通常不超过0.5%，而人力投资顾问收取的年费为1%。</blockquote></p><p> And rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.</p><p><blockquote>机器人顾问处理资产的买卖，而不是完全自己投资，这可能成为第二份工作并导致情绪化的投资决策。</blockquote></p><p> Cynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.</p><p><blockquote>嘉信理财数字咨询和创新副总裁辛西娅·洛(Cynthia Loh)不同意这种观点，她认为机器人投资并不意味着让技术控制你的资金。她说，嘉信理财拥有一支投资专家团队，负责监督投资策略并在市场波动期间进行监控，尽管有些服务比其他服务有更多的人工输入。</blockquote></p><p> As she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”</p><p><blockquote>正如她最近在MarketWatch上所写：“关于自动化投资的一个常见误解是，选择机器人顾问本质上意味着将资金的控制权交给机器人。事实是，机器人解决方案结合了自动化和人工组件，在幕后运行事物。”</blockquote></p><p> <b>Robos appeal to inexperienced investors</b></p><p><blockquote><b>机器人吸引缺乏经验的投资者</b></blockquote></p><p> Robo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.</p><p><blockquote>机器人投资往往吸引缺乏经验的投资者或没有时间或精力管理自己投资组合的投资者。巴尔斯说，这些投资者可以对“一劳永逸”的投资方式感到放心，随着时间的推移，让市场做自己的事情”。</blockquote></p><p> That makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.</p><p><blockquote>NerdWallet的投资和退休专家蒂芙尼·拉姆-贝尔福(Tiffany Lam-Balfour)表示，这使得你更容易承受市场波动，因为你不一定必须做出购买或出售资产的冲动决定。</blockquote></p><p> “When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”</p><p><blockquote>“当你投资时，你不会想一直关注市场并说‘哦，我需要摆脱困境’，”她说。“你想让专业人士来帮你度过难关，因为他们知道你的时间范围，他们会自动为你调整你的投资组合。”</blockquote></p><p></p><p> That said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”</p><p><blockquote>也就是说，“你不能指望你的投资只会上涨。即使你有世界上最好的人类财务顾问，你也不能指望这一点。”</blockquote></p><p> Others disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.</p><p><blockquote>其他人不同意，并表示机器人顾问对老年投资者有吸引力。“退休后的规划和支付费用很复杂。有很多选择可以帮助投资者度过难关，机器人投资就是其中之一，”Loh说。</blockquote></p><p> “Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.</p><p><blockquote>“许多深思熟虑的长期投资者发现，他们想要一种更现代、更简化、更便宜的投资方式，而机器人投资正好符合这一要求。他们很乐意让技术来处理更困难、更耗时的日常活动。投资者自己做，”她补充道。</blockquote></p><p> <b>There is often no door to knock on</b></p><p><blockquote><b>常常无门可敲</b></blockquote></p><p> Your robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.</p><p><blockquote>你的机器人顾问只知道你告诉它什么。大多数机器人投资平台上要求您填写的简单问卷将收集有关您的年收入、期望退休年龄以及您愿意承担的风险水平的信息。</blockquote></p><p> It won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.</p><p><blockquote>然而，它不会知道你是否刚刚有了一个孩子，并想开始为他们的教育存钱，或者你是否最近失业了。</blockquote></p><p> “The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.</p><p><blockquote>“那么问题就变成了那个人向谁寻求建议？该平台是否提供建议？如果提供，复杂程度如何？”巴斯说。</blockquote></p><p> Not all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.</p><p><blockquote>并非所有平台都提供个性化投资建议，提供人工建议的混合模式往往会收取更高的年费。</blockquote></p><p> Additionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.</p><p><blockquote>此外，纽约市财务咨询集团Lifelaidout的注册财务规划师罗杰·马(Roger Ma)表示，机器人顾问不一定“在管理资金时首先考虑税收效率”。</blockquote></p><p> For instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.</p><p><blockquote>例如，投资者抵消长期投资税款的一种常见方式是出售已累计亏损的资产。《工作你的钱，而不是你的生活》一书的作者马说，传统顾问通常专注于构建能带来最节税结果的投资组合。</blockquote></p><p> But with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.</p><p><blockquote>但通过机器人投资，为您进行的交易与为许多其他投资者进行的交易是相同的，这些投资者可能属于与您不同的税级。</blockquote></p><p> On top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.</p><p><blockquote>最重要的是，虽然机器人投资可能感觉像是一种简单的投资方式，特别是对于初学者来说，它可能会“使投资过于复杂”，马云说。</blockquote></p><p> “If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.</p><p><blockquote>“如果你只是想尝试一下，并且想感觉自己投资于多元化的投资组合，我不会说绝对不要聘请机器人顾问，”他说。</blockquote></p><p> Don’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.</p><p><blockquote>他补充说，不要排除通过目标日期基金进行投资，该基金选择单一基金进行投资，并根据投资目标随着时间的推移调整头寸。</blockquote></p><p> But not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.</p><p><blockquote>但并不是每个人都能区分机器人的建议和人类的建议。2015年，MarketWatch请四位著名的机器人顾问和四位传统的有血有肉的机器人顾问为一位假设的35岁投资者构建投资组合，投资金额为40,000美元。</blockquote></p><p> The results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.</p><p><blockquote>对于机器人顾问的批评者来说，结果或许令人惊讶。Pinnacle Advisory Group的研究总监Michael Kitces在审查结果后表示，机器人的建议与人类顾问的建议“没有太大不同”。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.marketwatch.com/story/goldman-sachs-is-joining-the-robo-investing-party-should-you-11613658128?mod=home-page\">Marketwatch</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"source_url":"https://www.marketwatch.com/story/goldman-sachs-is-joining-the-robo-investing-party-should-you-11613658128?mod=home-page","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1161529893","content_text":"‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.\n\nRobo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.\nNow anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.\n“Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.\nAlthough the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.\n“People forget that banks are ultimately in the business of making money,” he said.\nGoldman Sachs declined to comment.\nThe company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.\nFees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.\nThe median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.\nRobo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.\nRobo investing as a self-driving car\nConsumers have turned to robo-investing at unprecedented levels during the pandemic.\nThe rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.\nSo what is rob-investing? Think of it like a self-driving car.\nYou put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.\nRobo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.\nThere are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.\nAnd rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.\nCynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.\nAs she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”\nRobos appeal to inexperienced investors\nRobo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.\nThat makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.\n“When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”\nThat said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”\nOthers disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.\n“Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.\nThere is often no door to knock on\nYour robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.\nIt won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.\n“The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.\nNot all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.\nAdditionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.\nFor instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.\nBut with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.\nOn top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.\n“If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.\nDon’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.\nBut not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.\nThe results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":542,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":398048275,"gmtCreate":1606802991297,"gmtModify":1703844506435,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"The translation sounds a little weird","listText":"The translation sounds a little weird","text":"The translation sounds a little weird","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/398048275","repostId":"1190191899","repostType":4,"repost":{"id":"1190191899","kind":"news","pubTimestamp":1606795193,"share":"https://www.laohu8.com/m/news/1190191899?lang=zh_CN&edition=full","pubTime":"2020-12-01 11:59","market":"sh","language":"zh","title":"兴盛优选，一个阿里美团拼多多都在模仿的独角兽","url":"https://stock-news.laohu8.com/highlight/detail?id=1190191899","media":"深网腾讯新闻  ","summary":"时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立","content":"<p><b>时隔数年，社区团购战火被再次点燃，不同的是，这场战争从<a href=\"https://laohu8.com/S/V03.SI\">创业公司</a>角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、<a href=\"https://laohu8.com/S/PDD\">拼多多</a>、滴滴站在了同一赛道。</b></p>\n<p>1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。</p>\n<p>2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业率恢复到疫情前状态；一季度交易额同比增长5倍，新增用户同比增长4倍。</p>\n<p>这是一块渗透率仅为5%、尚未被完全开垦的处女地，尤其在那些拥有庞大消费者基数的低线城市和乡镇。艾媒咨询数据显示，2020年社区团购市场规模预计达到720亿元，同比增幅112%；2022年中社区团购规模预计超过1020亿元。</p>\n<p>巨大的市场空间和增长潜力引来巨头关注。时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。</p>\n<p>据《深网》了解，兴盛优选已普遍被新进入者当作考察范本，员工成为被挖角对象；而从业务开展区域来看，其大本营湖南也成为这场新战役的重要战场，滴滴美团等巨头在这里展开新的对决。</p>\n<p>资本像一个巨型沙漏，它可以助推一个行业走上快轨，同时也可以加速淘汰弱者留下赢家。</p>\n<p>实际上，从倒闭潮到抱团合并，社区团购行业在过去短短两年已经经历过一轮洗牌。据不完全统计，过去一年共有超过20家生鲜电商倒闭：去年5月，盒马鲜生关闭了自己的第一家门店；10月底，成立两年的水果会员平台“迷你生鲜”宣布，因经营不善、长期亏损暂停运营；11月底，社区生鲜电商平台“妙生活”宣布门店关闭、破产清算；主要业务为社区团购、自提的呆萝卜也被爆出经营危机，并关闭杭州中心；曾经以水果等品类起家的明星公司淘集集也在年底陷入破产清算阶段。就在近日，中国最早的生鲜电商之一易果生鲜进入破产重组。</p>\n<p>社区团购并不是看起来的那样简单、由物流连接B端到C端的生意，其中还涉及到很多复杂环节，比如库存、损耗、冷链等等。中国电子商务研究中心的一份数据显示，生鲜电商4000多家入局者中，4%持平，88%亏损，且剩下的7%是巨额亏损，最终只有1%实现了盈利。</p>\n<p>这个行业曾经经历开店越多越快，烧钱的速度就越快，亏损就越多的恶性循环。如今，小玩家已经被清洗出局，接下来将是跑出的头部玩家与巨头之间的竞逐。</p>\n<p><b>电商冲击与孵化兴盛优选</b></p>\n<p>今年5月20日，兴盛优选搬进了湖南长沙新的总部大楼里。也是在这里，岳立华用30年时间，把生意从最早的小卖部批发商扩展到后来的连锁超市芙蓉兴盛和社区电商兴盛优选。</p>\n<p>可以说，芙蓉兴盛和兴盛优选的出现分别踩在中国零售行业发展两次重要的转折节点上。</p>\n<p>与我们通常见到的互联网创业者有些许差异，兴盛优选董事长、芙蓉兴盛创始人岳立华算是个典型的传统行业创业者。</p>\n<p>低调且对数字敏感，“将成本上升到战略高度，而并非一个运营数字”，一位与他共事过的人士对《深网》作出如此评价。</p>\n<p>岳立华出生在湖南益阳南县，从小学起就开始帮忙照看家里的小卖部。17岁那年，岳立华以父母的名义贷款，在镇上开了家批发部，做起了上游批发商。</p>\n<p>2001年，岳立华想干的大一点，于是干脆开起了超市。那时中国零售业态还是以小卖部为主，他将兴盛超市定位为社区超市，有直营和特许加盟两种模式，并且只经营小超市。</p>\n<p>中间也走过弯路。“当时，我们店面规模最小的是100多平方米，最大的有800多平方米。但在经营过程中，我深感精力不足，管理很难跟上去，一系列问题接踵而来，如果继续发展下去难掌控。”岳立华后来回忆。</p>\n<p>“我开始反思，论资金、论实力、论管理人员、论经验，我们都没法与<a href=\"https://laohu8.com/S/WMT\">沃尔玛</a>、新一佳等大型超市相比。但我发现，虽然大超市产品齐全，要去一趟却很不方便，而位于社区的便利超市反而成了市民的首选。小规模经营，好控制、好管理，我预计未来必定是两级分化的市场，要么做大，要么做小，既然这样，我不如做小。”随后岳立华关闭了100平米以上的店铺，专注于30-80平米的小店。</p>\n<p>2003年，电商萌芽出现，当当、卓越、阿里、<a href=\"https://laohu8.com/S/JD\">京东</a>成为那时候互联网江湖新秀，近8000万中国网民贡献着炙热的流量。</p>\n<p>2010年前后伴随着移动互联网的兴起以及基础支付、物流、数据等基础设施的完善，电商巨头们一路高歌猛进，新进者也是踌躇满志。</p>\n<p>这时，岳立华的芙蓉优选长成湖南长沙覆盖率最高的便利店品牌之一，红底白字的招牌在大街小巷随处可见。</p>\n<p>作为传统零售从业者，岳立华确确实实感知到互联网大潮对传统零售行业的冲击：一方面，芙蓉兴盛的业务开始受到影响，比如以往的加盟数量都有比较好的增幅，但在电商的裹挟下这种增长竟然发生滞后；另一方面，在收入减少的情况下，便利店老板的加盟意愿在降低。</p>\n<p>岳立华判断，未来将有70%的订单来自于线上，这样就意味着传统社区便利店模式只能拿到30%的业务量。“那时状况非常危险，甚至可能会被蚕食掉”，一位兴盛优选内部人士对《深网》回忆。</p>\n<p>向线上的转型之路便由此展开。</p>\n<p><b>四年四个阶段，跑通“预售+自提”</b></p>\n<p>2013年7月，岳立华开始着手孵化电商平台“兴盛优选”，2014年初，前期团队搭建和准备工作就绪，兴盛优选正式跑起来。</p>\n<p>现在来看，“预售+自提”的模式被验证是可行的，也成为目前多数社区团购入局者的主流模式，“供应商——中心仓——网格站——门店——消费者”的四级链路被复用。</p>\n<p>不过，兴盛优选花了四年时间，经历门店自配送阶段、网仓阶段、配送站阶段，直到2017年6月才最终摸索出“预售+自提”模式。</p>\n<p>据《深网》了解，第一阶段是门店自配送阶段，兴盛优选为门店做APP，消费者网上下单，门店老板送货上门；第二阶段是网仓模式，以生鲜水果产品为主，公司花了2000多万组建了配送团队；第三阶段是配送站模式，但很快就因为没有流量和运营成本高企，模式无法持续放大而失败了。</p>\n<p>2016年是兴盛优选发展中难熬的一年。《深网》从兴盛优选内部人士了解，2016年下半年业务亏损已达数千万，公司主体芙蓉兴盛利润本身就不算高，再加上公司还在准备IPO，系列因素夹杂在一起导致董事会强烈反对继续对兴盛优选投入。于是，300多人的团队不得不解散，最后只剩下创始人周颖洁和刘辉宇以及技术团队。</p>\n<p>即便如此，岳立华、周颖洁、刘辉宇三人仍然坚持“线上+线下”才是未来方向，只不过当时没找到合适的商业模式。</p>\n<p>创立兴盛优选的初衷是为了复兴门店，为了进一步探索未来的商业模式。那段时间，周颖洁和刘辉宇二人花了很多时间去泡门店，去了解便利店老板们的需求。“这些店老板一般都没有长期规划，他们合作的要求只有两个，一是可以很快挣到钱，二是增加客流量，三是不要增加库存、人力、资金的投入。”这位内部人士对《深网》称。</p>\n<p>最后他们提出了“预售+自提”模式，并在2016年8月开始试验效果。预售卖夫妻零售店没有的商品，不会跟他们形成竞争，自提可以很好地帮助门店引流。主打的产品还是生鲜水果，这些是高频刚需品。到了2017年6月，新模式被复制推行到62家门店，订单从每天2000单攀升至20000单。</p>\n<p>不过，兴盛优选不直接开展门店拓展工作，而是由第三方公司首德公司来执行的，负责在全国范围内宣传推广兴盛优选平台，为兴盛优选门店提供培训和店主关系维护服务。据陆玖财经报道，兴盛优选没有收取加盟费，但却采用了积分兑换奖励，以发展店主数量和销售单量作为返利的依据。这点和拼多多早期发展模式有相似之处。</p>\n<p><img src=\"https://static.tigerbbs.com/7958f5b76b8d3658b2725449dc3799ed\" tg-width=\"1080\" tg-height=\"903\"><img src=\"https://static.tigerbbs.com/0dbe11b6ebc203cff63855631a1e8966\" tg-width=\"576\" tg-height=\"179\"></p>\n<p><b>战略方向：复兴门店和赋能上游</b></p>\n<p>在兴盛优选内部，岳立华经常提到“复兴门店”和“赋能上游”，这也被兴盛优选划定为重要战略方向。</p>\n<p>“兴盛优选的定位是预售+自提，跟传统电商有不一样的地方，我们是依托于社区的小店来做生意，所以为什么越来越多的门店来跟随兴盛优选，是因为这个商业模式真正帮助他们赚到了钱。”刘辉宇表示。</p>\n<p>万国城店是兴盛优选的第一家门店。在没有连入兴盛优选的业务以前，这家门店只是一家开在小区楼下的普通门店。刘辉宇称，兴盛优选能为这家店带来每月2万左右的净收入，另外加上预售+自提模式让大量消费者到店提货，从而也提升了店铺本身的销售。兴盛优选的数据显示，一般做兴盛优选的门店，对他线下门店的生意有10%-20%的增量。</p>\n<p>《深网》从长沙一家兴盛优选团长处了解到，此前店里净收入为每月1万左右，做社区团购后收入能达到1万7左右——这个逻辑很好理解，当用户到店自提时，自然而然就提高了他们在店内消费的频率。</p>\n<p>在兴盛优选的业务版图中，乡镇农村是重要组成部分。据《深网》了解到，每开拓一个新市场时，兴盛优选的打法基本都是从省会城市入手，然后开拓周边城市、县城最后渗透至乡镇和农村。</p>\n<p>“做生意跟打仗一样，也得讲究灵活度。在湖南，我是从小城镇起步;而在省外，就须先选择省会城市，扎稳中心市场，再通过省会城市辐射发展到地县级城市。能在省会城市立足了、有影响力了，往下发展就相对容易了。其实这套‘农村-城市-农村’的发展思路，是跟毛主席学的。”岳立华曾这样解释。</p>\n<p>目前兴盛优选已经进入了13个省市、166个地级市，1052个县市级、4904个乡镇和37151个村。一位行业人士对《深网》分析，社区团购的渗透率目前不到5%，就目前来看巨头首先进入的通常是省会城市，其次是地级市，再下沉的县城、农村短期内不好渗透，这是兴盛优选的优势所在。</p>\n<p>目前，兴盛优选建立了自己的一套供应链体系，供应商将商品配送至中心仓，再向下依次配送至从网格站和门店。据《深网》了解，兴盛优选23000名员工中，物流配送就超过21000人。</p>\n<p><b>战事升级，资本卷土重来</b></p>\n<p>兴盛优选的成长过程中，2018年是最难捱的一年。</p>\n<p>彼时社区团购行业大爆发，巅峰时期仅3个月就有超过20亿资金涌入。“虽然成本占比是在下降，但因为规模一直扩大因此也一直亏损，缺钱很痛苦。”兴盛优选内部人士对《深网》称，直到2018年9月拿到今日资本领投的A轮融资才缓解了资金压力，让业务得以继续推行下去。</p>\n<p>时隔两年，资本摩拳擦掌再次入场，社区团购赛道巨头林立，残酷程度或许不亚于当年的团购大战和外卖大战。</p>\n<p>岳立华给团队定下的新目标是“用户体验、舍命狂奔”。他们认为，“消费者不是被谁抢走的，而是看是不是能主动留下。毕竟补贴不会永久持续，也并非所有商品都能搞低价，在此基础上要看商品能否准时、稳定地送达，物流是关键指标。“</p>\n<p>一位接近兴盛优选的内部人士对《深网》称，目前即便是在拼多多、美团、滴滴等巨头入局的当下，兴盛优选依然保持每周至少1万到1万5千家门店上线，日均订单维持在900万到1000万之间，双11订单达到1200万单。这位人士称，预测2020年底门店总量将突破50万家。</p>\n<p>据悉，下一步，兴盛优选将重点布局经济更为发达的长三角地区，而前期在江苏的供应商招募已经启动，预计春节前会陆续启动江苏、安徽和浙江的运营。</p>\n<p>眼下，一场升级战事已经打响。</p>","source":"lsy1594689214820","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>兴盛优选，一个阿里美团拼多多都在模仿的独角兽</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; 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}\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n兴盛优选，一个阿里美团拼多多都在模仿的独角兽\n</h2>\n\n<h4 class=\"meta\">\n\n\n2020-12-01 11:59 北京时间&nbsp;&nbsp;&nbsp;<a href=https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ><strong>深网腾讯新闻  </strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。\n2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业...</p>\n\n<a href=\"https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/dabb237f54e91e1896c375326233c4c3","relate_stocks":{"PDD":"拼多多","BABA":"阿里巴巴","03690":"美团-W"},"source_url":"https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1190191899","content_text":"时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。\n2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业率恢复到疫情前状态；一季度交易额同比增长5倍，新增用户同比增长4倍。\n这是一块渗透率仅为5%、尚未被完全开垦的处女地，尤其在那些拥有庞大消费者基数的低线城市和乡镇。艾媒咨询数据显示，2020年社区团购市场规模预计达到720亿元，同比增幅112%；2022年中社区团购规模预计超过1020亿元。\n巨大的市场空间和增长潜力引来巨头关注。时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n据《深网》了解，兴盛优选已普遍被新进入者当作考察范本，员工成为被挖角对象；而从业务开展区域来看，其大本营湖南也成为这场新战役的重要战场，滴滴美团等巨头在这里展开新的对决。\n资本像一个巨型沙漏，它可以助推一个行业走上快轨，同时也可以加速淘汰弱者留下赢家。\n实际上，从倒闭潮到抱团合并，社区团购行业在过去短短两年已经经历过一轮洗牌。据不完全统计，过去一年共有超过20家生鲜电商倒闭：去年5月，盒马鲜生关闭了自己的第一家门店；10月底，成立两年的水果会员平台“迷你生鲜”宣布，因经营不善、长期亏损暂停运营；11月底，社区生鲜电商平台“妙生活”宣布门店关闭、破产清算；主要业务为社区团购、自提的呆萝卜也被爆出经营危机，并关闭杭州中心；曾经以水果等品类起家的明星公司淘集集也在年底陷入破产清算阶段。就在近日，中国最早的生鲜电商之一易果生鲜进入破产重组。\n社区团购并不是看起来的那样简单、由物流连接B端到C端的生意，其中还涉及到很多复杂环节，比如库存、损耗、冷链等等。中国电子商务研究中心的一份数据显示，生鲜电商4000多家入局者中，4%持平，88%亏损，且剩下的7%是巨额亏损，最终只有1%实现了盈利。\n这个行业曾经经历开店越多越快，烧钱的速度就越快，亏损就越多的恶性循环。如今，小玩家已经被清洗出局，接下来将是跑出的头部玩家与巨头之间的竞逐。\n电商冲击与孵化兴盛优选\n今年5月20日，兴盛优选搬进了湖南长沙新的总部大楼里。也是在这里，岳立华用30年时间，把生意从最早的小卖部批发商扩展到后来的连锁超市芙蓉兴盛和社区电商兴盛优选。\n可以说，芙蓉兴盛和兴盛优选的出现分别踩在中国零售行业发展两次重要的转折节点上。\n与我们通常见到的互联网创业者有些许差异，兴盛优选董事长、芙蓉兴盛创始人岳立华算是个典型的传统行业创业者。\n低调且对数字敏感，“将成本上升到战略高度，而并非一个运营数字”，一位与他共事过的人士对《深网》作出如此评价。\n岳立华出生在湖南益阳南县，从小学起就开始帮忙照看家里的小卖部。17岁那年，岳立华以父母的名义贷款，在镇上开了家批发部，做起了上游批发商。\n2001年，岳立华想干的大一点，于是干脆开起了超市。那时中国零售业态还是以小卖部为主，他将兴盛超市定位为社区超市，有直营和特许加盟两种模式，并且只经营小超市。\n中间也走过弯路。“当时，我们店面规模最小的是100多平方米，最大的有800多平方米。但在经营过程中，我深感精力不足，管理很难跟上去，一系列问题接踵而来，如果继续发展下去难掌控。”岳立华后来回忆。\n“我开始反思，论资金、论实力、论管理人员、论经验，我们都没法与沃尔玛、新一佳等大型超市相比。但我发现，虽然大超市产品齐全，要去一趟却很不方便，而位于社区的便利超市反而成了市民的首选。小规模经营，好控制、好管理，我预计未来必定是两级分化的市场，要么做大，要么做小，既然这样，我不如做小。”随后岳立华关闭了100平米以上的店铺，专注于30-80平米的小店。\n2003年，电商萌芽出现，当当、卓越、阿里、京东成为那时候互联网江湖新秀，近8000万中国网民贡献着炙热的流量。\n2010年前后伴随着移动互联网的兴起以及基础支付、物流、数据等基础设施的完善，电商巨头们一路高歌猛进，新进者也是踌躇满志。\n这时，岳立华的芙蓉优选长成湖南长沙覆盖率最高的便利店品牌之一，红底白字的招牌在大街小巷随处可见。\n作为传统零售从业者，岳立华确确实实感知到互联网大潮对传统零售行业的冲击：一方面，芙蓉兴盛的业务开始受到影响，比如以往的加盟数量都有比较好的增幅，但在电商的裹挟下这种增长竟然发生滞后；另一方面，在收入减少的情况下，便利店老板的加盟意愿在降低。\n岳立华判断，未来将有70%的订单来自于线上，这样就意味着传统社区便利店模式只能拿到30%的业务量。“那时状况非常危险，甚至可能会被蚕食掉”，一位兴盛优选内部人士对《深网》回忆。\n向线上的转型之路便由此展开。\n四年四个阶段，跑通“预售+自提”\n2013年7月，岳立华开始着手孵化电商平台“兴盛优选”，2014年初，前期团队搭建和准备工作就绪，兴盛优选正式跑起来。\n现在来看，“预售+自提”的模式被验证是可行的，也成为目前多数社区团购入局者的主流模式，“供应商——中心仓——网格站——门店——消费者”的四级链路被复用。\n不过，兴盛优选花了四年时间，经历门店自配送阶段、网仓阶段、配送站阶段，直到2017年6月才最终摸索出“预售+自提”模式。\n据《深网》了解，第一阶段是门店自配送阶段，兴盛优选为门店做APP，消费者网上下单，门店老板送货上门；第二阶段是网仓模式，以生鲜水果产品为主，公司花了2000多万组建了配送团队；第三阶段是配送站模式，但很快就因为没有流量和运营成本高企，模式无法持续放大而失败了。\n2016年是兴盛优选发展中难熬的一年。《深网》从兴盛优选内部人士了解，2016年下半年业务亏损已达数千万，公司主体芙蓉兴盛利润本身就不算高，再加上公司还在准备IPO，系列因素夹杂在一起导致董事会强烈反对继续对兴盛优选投入。于是，300多人的团队不得不解散，最后只剩下创始人周颖洁和刘辉宇以及技术团队。\n即便如此，岳立华、周颖洁、刘辉宇三人仍然坚持“线上+线下”才是未来方向，只不过当时没找到合适的商业模式。\n创立兴盛优选的初衷是为了复兴门店，为了进一步探索未来的商业模式。那段时间，周颖洁和刘辉宇二人花了很多时间去泡门店，去了解便利店老板们的需求。“这些店老板一般都没有长期规划，他们合作的要求只有两个，一是可以很快挣到钱，二是增加客流量，三是不要增加库存、人力、资金的投入。”这位内部人士对《深网》称。\n最后他们提出了“预售+自提”模式，并在2016年8月开始试验效果。预售卖夫妻零售店没有的商品，不会跟他们形成竞争，自提可以很好地帮助门店引流。主打的产品还是生鲜水果，这些是高频刚需品。到了2017年6月，新模式被复制推行到62家门店，订单从每天2000单攀升至20000单。\n不过，兴盛优选不直接开展门店拓展工作，而是由第三方公司首德公司来执行的，负责在全国范围内宣传推广兴盛优选平台，为兴盛优选门店提供培训和店主关系维护服务。据陆玖财经报道，兴盛优选没有收取加盟费，但却采用了积分兑换奖励，以发展店主数量和销售单量作为返利的依据。这点和拼多多早期发展模式有相似之处。\n\n战略方向：复兴门店和赋能上游\n在兴盛优选内部，岳立华经常提到“复兴门店”和“赋能上游”，这也被兴盛优选划定为重要战略方向。\n“兴盛优选的定位是预售+自提，跟传统电商有不一样的地方，我们是依托于社区的小店来做生意，所以为什么越来越多的门店来跟随兴盛优选，是因为这个商业模式真正帮助他们赚到了钱。”刘辉宇表示。\n万国城店是兴盛优选的第一家门店。在没有连入兴盛优选的业务以前，这家门店只是一家开在小区楼下的普通门店。刘辉宇称，兴盛优选能为这家店带来每月2万左右的净收入，另外加上预售+自提模式让大量消费者到店提货，从而也提升了店铺本身的销售。兴盛优选的数据显示，一般做兴盛优选的门店，对他线下门店的生意有10%-20%的增量。\n《深网》从长沙一家兴盛优选团长处了解到，此前店里净收入为每月1万左右，做社区团购后收入能达到1万7左右——这个逻辑很好理解，当用户到店自提时，自然而然就提高了他们在店内消费的频率。\n在兴盛优选的业务版图中，乡镇农村是重要组成部分。据《深网》了解到，每开拓一个新市场时，兴盛优选的打法基本都是从省会城市入手，然后开拓周边城市、县城最后渗透至乡镇和农村。\n“做生意跟打仗一样，也得讲究灵活度。在湖南，我是从小城镇起步;而在省外，就须先选择省会城市，扎稳中心市场，再通过省会城市辐射发展到地县级城市。能在省会城市立足了、有影响力了，往下发展就相对容易了。其实这套‘农村-城市-农村’的发展思路，是跟毛主席学的。”岳立华曾这样解释。\n目前兴盛优选已经进入了13个省市、166个地级市，1052个县市级、4904个乡镇和37151个村。一位行业人士对《深网》分析，社区团购的渗透率目前不到5%，就目前来看巨头首先进入的通常是省会城市，其次是地级市，再下沉的县城、农村短期内不好渗透，这是兴盛优选的优势所在。\n目前，兴盛优选建立了自己的一套供应链体系，供应商将商品配送至中心仓，再向下依次配送至从网格站和门店。据《深网》了解，兴盛优选23000名员工中，物流配送就超过21000人。\n战事升级，资本卷土重来\n兴盛优选的成长过程中，2018年是最难捱的一年。\n彼时社区团购行业大爆发，巅峰时期仅3个月就有超过20亿资金涌入。“虽然成本占比是在下降，但因为规模一直扩大因此也一直亏损，缺钱很痛苦。”兴盛优选内部人士对《深网》称，直到2018年9月拿到今日资本领投的A轮融资才缓解了资金压力，让业务得以继续推行下去。\n时隔两年，资本摩拳擦掌再次入场，社区团购赛道巨头林立，残酷程度或许不亚于当年的团购大战和外卖大战。\n岳立华给团队定下的新目标是“用户体验、舍命狂奔”。他们认为，“消费者不是被谁抢走的，而是看是不是能主动留下。毕竟补贴不会永久持续，也并非所有商品都能搞低价，在此基础上要看商品能否准时、稳定地送达，物流是关键指标。“\n一位接近兴盛优选的内部人士对《深网》称，目前即便是在拼多多、美团、滴滴等巨头入局的当下，兴盛优选依然保持每周至少1万到1万5千家门店上线，日均订单维持在900万到1000万之间，双11订单达到1200万单。这位人士称，预测2020年底门店总量将突破50万家。\n据悉，下一步，兴盛优选将重点布局经济更为发达的长三角地区，而前期在江苏的供应商招募已经启动，预计春节前会陆续启动江苏、安徽和浙江的运营。\n眼下，一场升级战事已经打响。","news_type":1,"symbols_score_i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believe in Bill Gates &amp; Volkswagen 🤷🏻‍♀️","listText":"I believe in Bill Gates &amp; Volkswagen 🤷🏻‍♀️","text":"I believe in Bill Gates & Volkswagen 🤷🏻‍♀️","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":3,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/358290119","repostId":"2122624446","repostType":4,"isVote":1,"tweetType":1,"viewCount":2005,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":358299495,"gmtCreate":1616690868317,"gmtModify":1634524517922,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"😆 Hold it&nbsp;","listText":"😆 Hold it&nbsp;","text":"😆 Hold it","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/358299495","repostId":"2122443771","repostType":4,"isVote":1,"tweetType":1,"viewCount":1442,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":358290583,"gmtCreate":1616690710442,"gmtModify":1634524518465,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"LOL the new norm&nbsp;","listText":"LOL the new norm&nbsp;","text":"LOL the new norm","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/358290583","repostId":"1182633612","repostType":4,"repost":{"id":"1182633612","kind":"news","weMediaInfo":{"introduction":"Providing stock market headlines, business news, financials and earnings ","home_visible":1,"media_name":"Tiger Newspress","id":"1079075236","head_image":"https://static.tigerbbs.com/8274c5b9d4c2852bfb1c4d6ce16c68ba"},"pubTimestamp":1616685155,"share":"https://www.laohu8.com/m/news/1182633612?lang=zh_CN&edition=full","pubTime":"2021-03-25 23:12","market":"us","language":"en","title":"“meme” stocks are flying again<blockquote>“模因”股票再次飞涨</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1182633612","media":"Tiger Newspress","summary":"Some “meme” stocks are flying again in Thursday trading.The shares of Koss is up 48%,GameStop is up ","content":"<p>Some&nbsp;“meme” stocks are flying again&nbsp;in Thursday trading.The shares of Koss is up 48%,GameStop is up 28%,AMC Entertainment is up 17%,Express&nbsp;is&nbsp;up&nbsp;10%.</p><p><blockquote>一些“模因”股票在周四交易中再次飞涨。Koss股价上涨48%，游戏驿站上涨28%，AMC院线上涨17%，Express上涨10%。</blockquote></p><p><img src=\"https://static.tigerbbs.com/1302a53fc18c4f16064864cc99f90108\" tg-width=\"369\" tg-height=\"296\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>“meme” stocks are flying again<blockquote>“模因”股票再次飞涨</blockquote></title>\n<style 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}\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n“meme” stocks are flying again<blockquote>“模因”股票再次飞涨</blockquote>\n</h2>\n<h4 class=\"meta\">\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1079075236\">\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/8274c5b9d4c2852bfb1c4d6ce16c68ba);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Tiger Newspress </p>\n<p class=\"h-time smaller\">2021-03-25 23:12</p>\n</div>\n</a>\n</h4>\n</header>\n<article>\n<p>Some&nbsp;“meme” stocks are flying again&nbsp;in Thursday trading.The shares of Koss is up 48%,GameStop is up 28%,AMC Entertainment is up 17%,Express&nbsp;is&nbsp;up&nbsp;10%.</p><p><blockquote>一些“模因”股票在周四交易中再次飞涨。Koss股价上涨48%，游戏驿站上涨28%，AMC院线上涨17%，Express上涨10%。</blockquote></p><p><img src=\"https://static.tigerbbs.com/1302a53fc18c4f16064864cc99f90108\" tg-width=\"369\" tg-height=\"296\" referrerpolicy=\"no-referrer\"></p><p><blockquote></blockquote></p><p></p>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AMC":"AMC院线","GME":"游戏驿站","KOSS":"高斯电子"},"is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1182633612","content_text":"Some “meme” stocks are flying again in Thursday trading.The shares of Koss is up 48%,GameStop is up 28%,AMC Entertainment is up 17%,Express is up 10%.","news_type":1,"symbols_score_info":{"KOSS":0.9,"AMC":0.9,"GME":0.9}},"isVote":1,"tweetType":1,"viewCount":1727,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":387572184,"gmtCreate":1613763808448,"gmtModify":1634552314824,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Woww","listText":"Woww","text":"Woww","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/387572184","repostId":"1161529893","repostType":4,"repost":{"id":"1161529893","kind":"news","pubTimestamp":1613733842,"share":"https://www.laohu8.com/m/news/1161529893?lang=zh_CN&edition=full","pubTime":"2021-02-19 19:24","market":"us","language":"en","title":"Goldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1161529893","media":"Marketwatch","summary":"‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by so","content":"<p>  ‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.  Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.</p><p><blockquote>加州圣地亚哥的财务顾问万斯·巴斯说，就像在拉斯维加斯一样，众议院通常会获胜。他经营着一家名为Your Dedicated Fiduciary的公司。机器人投资在几乎每个经纪平台上都变得越来越普遍。直到周二，高盛GS(-0.91%)将其机器人咨询服务Marcus限制为至少有1000万美元可投资的人。</blockquote></p><p> Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.</p><p><blockquote>现在，任何拥有至少1,000美元可投资的人都可以使用高盛一些最富有的客户使用的相同交易算法，每年只需支付0.35%的咨询费。但投资专家表示，在跳上机器人投资列车之前，需要考虑更多成本。</blockquote></p><p> “Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.</p><p><blockquote>“就像在拉斯维加斯一样，众议院通常会获胜，”加利福尼亚州圣地亚哥的财务顾问万斯·巴斯(Vance Barse)说，他经营着一家名为Your Dedicated Fiduciary的公司。</blockquote></p><p> Although the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.</p><p><blockquote>尽管35个基点的价格标签对高盛来说是一个“亏损领头羊”，但他表示，公司通常会提出这样的报价，以吸引客户向他们交叉销售银行产品。</blockquote></p><p> “People forget that banks are ultimately in the business of making money,” he said.</p><p><blockquote>“人们忘记了银行最终是为了赚钱，”他说。</blockquote></p><p> Goldman Sachs declined to comment.</p><p><blockquote>高盛拒绝置评。</blockquote></p><p> The company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.</p><p><blockquote>该公司是其他提供数字顾问的主要金融服务公司之一，包括Vanguard、Fidelity和Schwab SCHW，+1.03%，以及Betterment和Wealthfront等初创公司。</blockquote></p><p> Fees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.</p><p><blockquote>机器人顾问的费用从0.25%左右开始，传统经纪商的费用会增加到1%及以上。行业出版物Inside Information对近1,000名理财规划师进行的一项调查发现，投资组合越大，客户支付的费用比例就越低。</blockquote></p><p> The median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.</p><p><blockquote>对于100万美元或以下的投资组合，年费中位数徘徊在1%左右，对于价值500万至1000万美元的投资组合，年费中位数徘徊在0.5%左右。</blockquote></p><p> Robo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.</p><p><blockquote>高盛和Betterment提供的机器人顾问与Robinhood等机器人平台不同。前者建议投资组合专注于交易所交易基金，而Robinhood允许用户投资个人ETF、股票、期权甚至加密货币。</blockquote></p><p> <b>Robo investing as a self-driving car</b></p><p><blockquote><b>机器人投资作为自动驾驶汽车</b></blockquote></p><p> Consumers have turned to robo-investing at unprecedented levels during the pandemic.</p><p><blockquote>在疫情期间，消费者以前所未有的水平转向机器人投资。</blockquote></p><p> The rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.</p><p><blockquote>根据研究和咨询公司艾特集团5月份发布的一份报告，与去年第四季度相比，2020年第一季度的新开户率跃升了50%至300%。</blockquote></p><p> So what is rob-investing? Think of it like a self-driving car.</p><p><blockquote>那么什么是rob投资呢？把它想象成一辆自动驾驶汽车。</blockquote></p><p> You put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.</p><p><blockquote>你输入你的目的地，在后座系好安全带，你的司机（机器人顾问）就会到达那里。作为乘客，如果你担心司机把你引向错误的方向，你就不能轻易刹车。如果您赶时间并想更快地到达目的地，也不能踩油门。</blockquote></p><p> Robo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.</p><p><blockquote>机器人投资平台使用先进的交易算法软件，根据个人的风险偏好以及期望的短期和长期回报等因素来设计投资组合。</blockquote></p><p> There are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.</p><p><blockquote>有200多个平台提供这些服务，每年收取的咨询费通常不超过0.5%，而人力投资顾问收取的年费为1%。</blockquote></p><p> And rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.</p><p><blockquote>机器人顾问处理资产的买卖，而不是完全自己投资，这可能成为第二份工作并导致情绪化的投资决策。</blockquote></p><p> Cynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.</p><p><blockquote>嘉信理财数字咨询和创新副总裁辛西娅·洛(Cynthia Loh)不同意这种观点，她认为机器人投资并不意味着让技术控制你的资金。她说，嘉信理财拥有一支投资专家团队，负责监督投资策略并在市场波动期间进行监控，尽管有些服务比其他服务有更多的人工输入。</blockquote></p><p> As she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”</p><p><blockquote>正如她最近在MarketWatch上所写：“关于自动化投资的一个常见误解是，选择机器人顾问本质上意味着将资金的控制权交给机器人。事实是，机器人解决方案结合了自动化和人工组件，在幕后运行事物。”</blockquote></p><p> <b>Robos appeal to inexperienced investors</b></p><p><blockquote><b>机器人吸引缺乏经验的投资者</b></blockquote></p><p> Robo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.</p><p><blockquote>机器人投资往往吸引缺乏经验的投资者或没有时间或精力管理自己投资组合的投资者。巴尔斯说，这些投资者可以对“一劳永逸”的投资方式感到放心，随着时间的推移，让市场做自己的事情”。</blockquote></p><p> That makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.</p><p><blockquote>NerdWallet的投资和退休专家蒂芙尼·拉姆-贝尔福(Tiffany Lam-Balfour)表示，这使得你更容易承受市场波动，因为你不一定必须做出购买或出售资产的冲动决定。</blockquote></p><p> “When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”</p><p><blockquote>“当你投资时，你不会想一直关注市场并说‘哦，我需要摆脱困境’，”她说。“你想让专业人士来帮你度过难关，因为他们知道你的时间范围，他们会自动为你调整你的投资组合。”</blockquote></p><p></p><p> That said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”</p><p><blockquote>也就是说，“你不能指望你的投资只会上涨。即使你有世界上最好的人类财务顾问，你也不能指望这一点。”</blockquote></p><p> Others disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.</p><p><blockquote>其他人不同意，并表示机器人顾问对老年投资者有吸引力。“退休后的规划和支付费用很复杂。有很多选择可以帮助投资者度过难关，机器人投资就是其中之一，”Loh说。</blockquote></p><p> “Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.</p><p><blockquote>“许多深思熟虑的长期投资者发现，他们想要一种更现代、更简化、更便宜的投资方式，而机器人投资正好符合这一要求。他们很乐意让技术来处理更困难、更耗时的日常活动。投资者自己做，”她补充道。</blockquote></p><p> <b>There is often no door to knock on</b></p><p><blockquote><b>常常无门可敲</b></blockquote></p><p> Your robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.</p><p><blockquote>你的机器人顾问只知道你告诉它什么。大多数机器人投资平台上要求您填写的简单问卷将收集有关您的年收入、期望退休年龄以及您愿意承担的风险水平的信息。</blockquote></p><p> It won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.</p><p><blockquote>然而，它不会知道你是否刚刚有了一个孩子，并想开始为他们的教育存钱，或者你是否最近失业了。</blockquote></p><p> “The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.</p><p><blockquote>“那么问题就变成了那个人向谁寻求建议？该平台是否提供建议？如果提供，复杂程度如何？”巴斯说。</blockquote></p><p> Not all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.</p><p><blockquote>并非所有平台都提供个性化投资建议，提供人工建议的混合模式往往会收取更高的年费。</blockquote></p><p> Additionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.</p><p><blockquote>此外，纽约市财务咨询集团Lifelaidout的注册财务规划师罗杰·马(Roger Ma)表示，机器人顾问不一定“在管理资金时首先考虑税收效率”。</blockquote></p><p> For instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.</p><p><blockquote>例如，投资者抵消长期投资税款的一种常见方式是出售已累计亏损的资产。《工作你的钱，而不是你的生活》一书的作者马说，传统顾问通常专注于构建能带来最节税结果的投资组合。</blockquote></p><p> But with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.</p><p><blockquote>但通过机器人投资，为您进行的交易与为许多其他投资者进行的交易是相同的，这些投资者可能属于与您不同的税级。</blockquote></p><p> On top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.</p><p><blockquote>最重要的是，虽然机器人投资可能感觉像是一种简单的投资方式，特别是对于初学者来说，它可能会“使投资过于复杂”，马云说。</blockquote></p><p> “If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.</p><p><blockquote>“如果你只是想尝试一下，并且想感觉自己投资于多元化的投资组合，我不会说绝对不要聘请机器人顾问，”他说。</blockquote></p><p> Don’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.</p><p><blockquote>他补充说，不要排除通过目标日期基金进行投资，该基金选择单一基金进行投资，并根据投资目标随着时间的推移调整头寸。</blockquote></p><p> But not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.</p><p><blockquote>但并不是每个人都能区分机器人的建议和人类的建议。2015年，MarketWatch请四位著名的机器人顾问和四位传统的有血有肉的机器人顾问为一位假设的35岁投资者构建投资组合，投资金额为40,000美元。</blockquote></p><p> The results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.</p><p><blockquote>对于机器人顾问的批评者来说，结果或许令人惊讶。Pinnacle Advisory Group的研究总监Michael Kitces在审查结果后表示，机器人的建议与人类顾问的建议“没有太大不同”。</blockquote></p><p></p>","source":"lsy1603348471595","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Goldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nGoldman Sachs is joining the robo-investing party — should you?<blockquote>高盛正在加入机器人投资行列——你应该加入吗？</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Marketwatch</strong><span class=\"h-time small\">2021-02-19 19:24</span>\n</p>\n</h4>\n</header>\n<article>\n<p>  ‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.  Robo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.</p><p><blockquote>加州圣地亚哥的财务顾问万斯·巴斯说，就像在拉斯维加斯一样，众议院通常会获胜。他经营着一家名为Your Dedicated Fiduciary的公司。机器人投资在几乎每个经纪平台上都变得越来越普遍。直到周二，高盛GS(-0.91%)将其机器人咨询服务Marcus限制为至少有1000万美元可投资的人。</blockquote></p><p> Now anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.</p><p><blockquote>现在，任何拥有至少1,000美元可投资的人都可以使用高盛一些最富有的客户使用的相同交易算法，每年只需支付0.35%的咨询费。但投资专家表示，在跳上机器人投资列车之前，需要考虑更多成本。</blockquote></p><p> “Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.</p><p><blockquote>“就像在拉斯维加斯一样，众议院通常会获胜，”加利福尼亚州圣地亚哥的财务顾问万斯·巴斯(Vance Barse)说，他经营着一家名为Your Dedicated Fiduciary的公司。</blockquote></p><p> Although the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.</p><p><blockquote>尽管35个基点的价格标签对高盛来说是一个“亏损领头羊”，但他表示，公司通常会提出这样的报价，以吸引客户向他们交叉销售银行产品。</blockquote></p><p> “People forget that banks are ultimately in the business of making money,” he said.</p><p><blockquote>“人们忘记了银行最终是为了赚钱，”他说。</blockquote></p><p> Goldman Sachs declined to comment.</p><p><blockquote>高盛拒绝置评。</blockquote></p><p> The company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.</p><p><blockquote>该公司是其他提供数字顾问的主要金融服务公司之一，包括Vanguard、Fidelity和Schwab SCHW，+1.03%，以及Betterment和Wealthfront等初创公司。</blockquote></p><p> Fees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.</p><p><blockquote>机器人顾问的费用从0.25%左右开始，传统经纪商的费用会增加到1%及以上。行业出版物Inside Information对近1,000名理财规划师进行的一项调查发现，投资组合越大，客户支付的费用比例就越低。</blockquote></p><p> The median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.</p><p><blockquote>对于100万美元或以下的投资组合，年费中位数徘徊在1%左右，对于价值500万至1000万美元的投资组合，年费中位数徘徊在0.5%左右。</blockquote></p><p> Robo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.</p><p><blockquote>高盛和Betterment提供的机器人顾问与Robinhood等机器人平台不同。前者建议投资组合专注于交易所交易基金，而Robinhood允许用户投资个人ETF、股票、期权甚至加密货币。</blockquote></p><p> <b>Robo investing as a self-driving car</b></p><p><blockquote><b>机器人投资作为自动驾驶汽车</b></blockquote></p><p> Consumers have turned to robo-investing at unprecedented levels during the pandemic.</p><p><blockquote>在疫情期间，消费者以前所未有的水平转向机器人投资。</blockquote></p><p> The rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.</p><p><blockquote>根据研究和咨询公司艾特集团5月份发布的一份报告，与去年第四季度相比，2020年第一季度的新开户率跃升了50%至300%。</blockquote></p><p> So what is rob-investing? Think of it like a self-driving car.</p><p><blockquote>那么什么是rob投资呢？把它想象成一辆自动驾驶汽车。</blockquote></p><p> You put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.</p><p><blockquote>你输入你的目的地，在后座系好安全带，你的司机（机器人顾问）就会到达那里。作为乘客，如果你担心司机把你引向错误的方向，你就不能轻易刹车。如果您赶时间并想更快地到达目的地，也不能踩油门。</blockquote></p><p> Robo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.</p><p><blockquote>机器人投资平台使用先进的交易算法软件，根据个人的风险偏好以及期望的短期和长期回报等因素来设计投资组合。</blockquote></p><p> There are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.</p><p><blockquote>有200多个平台提供这些服务，每年收取的咨询费通常不超过0.5%，而人力投资顾问收取的年费为1%。</blockquote></p><p> And rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.</p><p><blockquote>机器人顾问处理资产的买卖，而不是完全自己投资，这可能成为第二份工作并导致情绪化的投资决策。</blockquote></p><p> Cynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.</p><p><blockquote>嘉信理财数字咨询和创新副总裁辛西娅·洛(Cynthia Loh)不同意这种观点，她认为机器人投资并不意味着让技术控制你的资金。她说，嘉信理财拥有一支投资专家团队，负责监督投资策略并在市场波动期间进行监控，尽管有些服务比其他服务有更多的人工输入。</blockquote></p><p> As she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”</p><p><blockquote>正如她最近在MarketWatch上所写：“关于自动化投资的一个常见误解是，选择机器人顾问本质上意味着将资金的控制权交给机器人。事实是，机器人解决方案结合了自动化和人工组件，在幕后运行事物。”</blockquote></p><p> <b>Robos appeal to inexperienced investors</b></p><p><blockquote><b>机器人吸引缺乏经验的投资者</b></blockquote></p><p> Robo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.</p><p><blockquote>机器人投资往往吸引缺乏经验的投资者或没有时间或精力管理自己投资组合的投资者。巴尔斯说，这些投资者可以对“一劳永逸”的投资方式感到放心，随着时间的推移，让市场做自己的事情”。</blockquote></p><p> That makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.</p><p><blockquote>NerdWallet的投资和退休专家蒂芙尼·拉姆-贝尔福(Tiffany Lam-Balfour)表示，这使得你更容易承受市场波动，因为你不一定必须做出购买或出售资产的冲动决定。</blockquote></p><p> “When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”</p><p><blockquote>“当你投资时，你不会想一直关注市场并说‘哦，我需要摆脱困境’，”她说。“你想让专业人士来帮你度过难关，因为他们知道你的时间范围，他们会自动为你调整你的投资组合。”</blockquote></p><p></p><p> That said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”</p><p><blockquote>也就是说，“你不能指望你的投资只会上涨。即使你有世界上最好的人类财务顾问，你也不能指望这一点。”</blockquote></p><p> Others disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.</p><p><blockquote>其他人不同意，并表示机器人顾问对老年投资者有吸引力。“退休后的规划和支付费用很复杂。有很多选择可以帮助投资者度过难关，机器人投资就是其中之一，”Loh说。</blockquote></p><p> “Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.</p><p><blockquote>“许多深思熟虑的长期投资者发现，他们想要一种更现代、更简化、更便宜的投资方式，而机器人投资正好符合这一要求。他们很乐意让技术来处理更困难、更耗时的日常活动。投资者自己做，”她补充道。</blockquote></p><p> <b>There is often no door to knock on</b></p><p><blockquote><b>常常无门可敲</b></blockquote></p><p> Your robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.</p><p><blockquote>你的机器人顾问只知道你告诉它什么。大多数机器人投资平台上要求您填写的简单问卷将收集有关您的年收入、期望退休年龄以及您愿意承担的风险水平的信息。</blockquote></p><p> It won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.</p><p><blockquote>然而，它不会知道你是否刚刚有了一个孩子，并想开始为他们的教育存钱，或者你是否最近失业了。</blockquote></p><p> “The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.</p><p><blockquote>“那么问题就变成了那个人向谁寻求建议？该平台是否提供建议？如果提供，复杂程度如何？”巴斯说。</blockquote></p><p> Not all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.</p><p><blockquote>并非所有平台都提供个性化投资建议，提供人工建议的混合模式往往会收取更高的年费。</blockquote></p><p> Additionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.</p><p><blockquote>此外，纽约市财务咨询集团Lifelaidout的注册财务规划师罗杰·马(Roger Ma)表示，机器人顾问不一定“在管理资金时首先考虑税收效率”。</blockquote></p><p> For instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.</p><p><blockquote>例如，投资者抵消长期投资税款的一种常见方式是出售已累计亏损的资产。《工作你的钱，而不是你的生活》一书的作者马说，传统顾问通常专注于构建能带来最节税结果的投资组合。</blockquote></p><p> But with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.</p><p><blockquote>但通过机器人投资，为您进行的交易与为许多其他投资者进行的交易是相同的，这些投资者可能属于与您不同的税级。</blockquote></p><p> On top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.</p><p><blockquote>最重要的是，虽然机器人投资可能感觉像是一种简单的投资方式，特别是对于初学者来说，它可能会“使投资过于复杂”，马云说。</blockquote></p><p> “If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.</p><p><blockquote>“如果你只是想尝试一下，并且想感觉自己投资于多元化的投资组合，我不会说绝对不要聘请机器人顾问，”他说。</blockquote></p><p> Don’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.</p><p><blockquote>他补充说，不要排除通过目标日期基金进行投资，该基金选择单一基金进行投资，并根据投资目标随着时间的推移调整头寸。</blockquote></p><p> But not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.</p><p><blockquote>但并不是每个人都能区分机器人的建议和人类的建议。2015年，MarketWatch请四位著名的机器人顾问和四位传统的有血有肉的机器人顾问为一位假设的35岁投资者构建投资组合，投资金额为40,000美元。</blockquote></p><p> The results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.</p><p><blockquote>对于机器人顾问的批评者来说，结果或许令人惊讶。Pinnacle Advisory Group的研究总监Michael Kitces在审查结果后表示，机器人的建议与人类顾问的建议“没有太大不同”。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.marketwatch.com/story/goldman-sachs-is-joining-the-robo-investing-party-should-you-11613658128?mod=home-page\">Marketwatch</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{},"source_url":"https://www.marketwatch.com/story/goldman-sachs-is-joining-the-robo-investing-party-should-you-11613658128?mod=home-page","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1161529893","content_text":"‘Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.\n\nRobo investing has become increasingly ubiquitous on practically every brokerage platform. Until Tuesday, Goldman Sachs GS, -0.91% restricted its robo-advisory service, Marcus, to people who had at least $10 million to invest.\nNow anyone with at least $1,000 to invest in can access the same trading algorithms that have been used by some of Goldman Sachs’ wealthiest clients for a 0.35% annual advisory fee. But investing experts say there are more costs to consider before jumping on the robo-investing train.\n“Much like in Vegas, the house generally wins,” said Vance Barse, a San Diego, California-based financial advisor who runs a company called Your Dedicated Fiduciary.\nAlthough the 35 basis-point price tag is a “loss leader” to Goldman Sachs, he said companies typically make such offers in order to attract clients to cross-sell them banking products.\n“People forget that banks are ultimately in the business of making money,” he said.\nGoldman Sachs declined to comment.\nThe company is among other major financial-services firms offering digital advisers, including Vanguard, Fidelity and Schwab SCHW, +1.03% and startups such as Betterment and Wealthfront.\nFees for robo advisers can start at around 0.25%, and increase to 1% and above for traditional brokers. A survey of nearly 1,000 financial planners by Inside Information, a trade publication, found that the bigger the portfolio, the lower the percentage clients paid in fees.\nThe median annual charge hovered at around 1% for portfolios of $1 million or less, and 0.5% for portfolios worth $5 million to $10 million.\nRobo advisers like those on offer from Goldman Sachs and Betterment differ from robo platforms like Robinhood. The former suggest portfolios focused on exchange-traded funds, while Robinhood allows users to invest in individual ETFs, stocks, options and even cryptocurrencies.\nRobo investing as a self-driving car\nConsumers have turned to robo-investing at unprecedented levels during the pandemic.\nThe rate of new accounts opened jumped between 50% and 300% during the first quarter of 2020 compared to the fourth quarter of last year, according to a May report published by research and advisory firm Aite Group.\nSo what is rob-investing? Think of it like a self-driving car.\nYou put in your destination, buckle up in the backseat and your driver (robo adviser) will get there. You, the passenger, can’t easily slam the breaks if you fear your driver is leading you in the wrong direction. Nor can you put your foot on the gas pedal if you’re in a rush and want to get to your destination faster.\nRobo-investing platforms use advanced-trading algorithm software to design investment portfolios based on factors such as an individual’s appetite for risk-taking and desired short-term and long-term returns.\nThere are over 200 platforms that provide these services charging typically no more than a 0.5% annual advisory fee, compared to the 1% annual fee human investment advisors charge.\nAnd rather than investing entirely on your own, which can become a second job and lead to emotional investment decisions, robo advisers handle buying and selling assets.\nCynthia Loh, Schwab vice president of Digital Advice and Innovation, disagrees, and argues that robo investing doesn’t mean giving technology control of your money. Schwab, she said, has a team of investment experts who oversee investment strategy and keep watch during periods of market volatility, although some services have more input from humans than others.\nAs she recently wrote on MarketWatch: “One common misconception about automated investing is that choosing a robo adviser essentially means handing control of your money over to robots. The truth is that robo solutions have a combination of automated and human components running things behind the scenes.”\nRobos appeal to inexperienced investors\nRobo investing tends to appeal to inexperienced investors or ones who don’t have the time or energy to manage their own portfolios. These investors can take comfort in the “set it and forget it approach to investing and overtime let the markets do their thing,” Barse said.\nThat makes it much easier to stomach market volatility knowing that you don’t necessarily have to make spur-of-the-moment decisions to buy or sell assets, said Tiffany Lam-Balfour, an investing and retirement specialist at NerdWallet.\n“When you’re investing, you don’t want to keep looking at the market and going ‘Oh I need to get out of this,’” she said. “You want to leave it to the professionals to get you through it because they know what your time horizon is, and they’ll adjust your portfolio automatically for you.”\nThat said, “you can’t just expect your investments will only go up. Even if you had the world’s best human financial adviser you can’t expect that.”\nOthers disagree, and say robo advisers appeal to older investors. “Planning for and paying yourself in retirement is complex. There are many options out there to help investors through it, and robo investing is one of them,” Loh said.\n“Many thoughtful, long-term investors have discovered that they want a more modern, streamlined, and inexpensive way to invest, and robo investing fits the bill. They are happy to let technology handle the mundane activities that are harder and more time-consuming for investors to do themselves,” she added.\nThere is often no door to knock on\nYour robo adviser only knows what you tell it. The simplistic questionnaire you’re required to fill out will on most robo-investing platforms will collect information on your annual income, desired age to retire and the level of risk you’re willing to take on.\nIt won’t however know if you just had a child and would like to begin saving for their education down the road or if you recently lost your job.\n“The question then becomes to whom does that person go to for advice and does that platform offer that and if so, to what level of complexity?” said Barse.\nNot all platforms give individualized investment advice and the hybrid models that do offer advice from a human tend to charge higher annual fees.\nAdditionally, a robo adviser won’t necessarily “manage your money with tax efficiency at front of mind,” said Roger Ma, a certified financial planner at Lifelaidout, a New York City-based financial advisory group.\nFor instance, one common way investors offset the taxes they pay on long-term investments is by selling assets that have accrued losses. Traditional advisers often specialize in constructing portfolios that lead to the most tax-efficient outcomes, said Ma, who is the author of “Work Your Money, Not Your Life”.\nBut with robo investing, the trades that are made for you are the same ones that are being made for a slew of other investors who may fall under a different tax-bracket than you.\nOn top of that, while robo investing may feel like a simplistic way to get into investing, especially for beginners it can “overcomplicate investing,” Ma said.\n“If you are just looking to dip your toe in and you want to feel like you’re invested in a diversified portfolio, I wouldn’t say definitely don’t do a robo adviser,” he said.\nDon’t rule out investing through a target-date fund that selects a single fund to invest in and adjusts the position over time based on their investment goals, he added.\nBut not everyone can tell the difference between robo advice and advice from a human being. In 2015, MarketWatch asked four prominent robo advisers and four of the traditional, flesh-and-blood variety to construct portfolios for a hypothetical 35-year-old investor with $40,000 to invest.\nThe results were, perhaps, surprising for critics of robo advisers. The robots’ suggestions were “not massively different” from what the human advisers proposed, said Michael Kitces, Pinnacle Advisory Group’s research director, after reviewing the results.","news_type":1,"symbols_score_info":{}},"isVote":1,"tweetType":1,"viewCount":542,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":398048275,"gmtCreate":1606802991297,"gmtModify":1703844506435,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"The translation sounds a little weird","listText":"The translation sounds a little weird","text":"The translation sounds a little weird","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":1,"repostSize":0,"link":"https://laohu8.com/post/398048275","repostId":"1190191899","repostType":4,"repost":{"id":"1190191899","kind":"news","pubTimestamp":1606795193,"share":"https://www.laohu8.com/m/news/1190191899?lang=zh_CN&edition=full","pubTime":"2020-12-01 11:59","market":"sh","language":"zh","title":"兴盛优选，一个阿里美团拼多多都在模仿的独角兽","url":"https://stock-news.laohu8.com/highlight/detail?id=1190191899","media":"深网腾讯新闻  ","summary":"时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立","content":"<p><b>时隔数年，社区团购战火被再次点燃，不同的是，这场战争从<a href=\"https://laohu8.com/S/V03.SI\">创业公司</a>角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、<a href=\"https://laohu8.com/S/PDD\">拼多多</a>、滴滴站在了同一赛道。</b></p>\n<p>1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。</p>\n<p>2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业率恢复到疫情前状态；一季度交易额同比增长5倍，新增用户同比增长4倍。</p>\n<p>这是一块渗透率仅为5%、尚未被完全开垦的处女地，尤其在那些拥有庞大消费者基数的低线城市和乡镇。艾媒咨询数据显示，2020年社区团购市场规模预计达到720亿元，同比增幅112%；2022年中社区团购规模预计超过1020亿元。</p>\n<p>巨大的市场空间和增长潜力引来巨头关注。时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。</p>\n<p>据《深网》了解，兴盛优选已普遍被新进入者当作考察范本，员工成为被挖角对象；而从业务开展区域来看，其大本营湖南也成为这场新战役的重要战场，滴滴美团等巨头在这里展开新的对决。</p>\n<p>资本像一个巨型沙漏，它可以助推一个行业走上快轨，同时也可以加速淘汰弱者留下赢家。</p>\n<p>实际上，从倒闭潮到抱团合并，社区团购行业在过去短短两年已经经历过一轮洗牌。据不完全统计，过去一年共有超过20家生鲜电商倒闭：去年5月，盒马鲜生关闭了自己的第一家门店；10月底，成立两年的水果会员平台“迷你生鲜”宣布，因经营不善、长期亏损暂停运营；11月底，社区生鲜电商平台“妙生活”宣布门店关闭、破产清算；主要业务为社区团购、自提的呆萝卜也被爆出经营危机，并关闭杭州中心；曾经以水果等品类起家的明星公司淘集集也在年底陷入破产清算阶段。就在近日，中国最早的生鲜电商之一易果生鲜进入破产重组。</p>\n<p>社区团购并不是看起来的那样简单、由物流连接B端到C端的生意，其中还涉及到很多复杂环节，比如库存、损耗、冷链等等。中国电子商务研究中心的一份数据显示，生鲜电商4000多家入局者中，4%持平，88%亏损，且剩下的7%是巨额亏损，最终只有1%实现了盈利。</p>\n<p>这个行业曾经经历开店越多越快，烧钱的速度就越快，亏损就越多的恶性循环。如今，小玩家已经被清洗出局，接下来将是跑出的头部玩家与巨头之间的竞逐。</p>\n<p><b>电商冲击与孵化兴盛优选</b></p>\n<p>今年5月20日，兴盛优选搬进了湖南长沙新的总部大楼里。也是在这里，岳立华用30年时间，把生意从最早的小卖部批发商扩展到后来的连锁超市芙蓉兴盛和社区电商兴盛优选。</p>\n<p>可以说，芙蓉兴盛和兴盛优选的出现分别踩在中国零售行业发展两次重要的转折节点上。</p>\n<p>与我们通常见到的互联网创业者有些许差异，兴盛优选董事长、芙蓉兴盛创始人岳立华算是个典型的传统行业创业者。</p>\n<p>低调且对数字敏感，“将成本上升到战略高度，而并非一个运营数字”，一位与他共事过的人士对《深网》作出如此评价。</p>\n<p>岳立华出生在湖南益阳南县，从小学起就开始帮忙照看家里的小卖部。17岁那年，岳立华以父母的名义贷款，在镇上开了家批发部，做起了上游批发商。</p>\n<p>2001年，岳立华想干的大一点，于是干脆开起了超市。那时中国零售业态还是以小卖部为主，他将兴盛超市定位为社区超市，有直营和特许加盟两种模式，并且只经营小超市。</p>\n<p>中间也走过弯路。“当时，我们店面规模最小的是100多平方米，最大的有800多平方米。但在经营过程中，我深感精力不足，管理很难跟上去，一系列问题接踵而来，如果继续发展下去难掌控。”岳立华后来回忆。</p>\n<p>“我开始反思，论资金、论实力、论管理人员、论经验，我们都没法与<a href=\"https://laohu8.com/S/WMT\">沃尔玛</a>、新一佳等大型超市相比。但我发现，虽然大超市产品齐全，要去一趟却很不方便，而位于社区的便利超市反而成了市民的首选。小规模经营，好控制、好管理，我预计未来必定是两级分化的市场，要么做大，要么做小，既然这样，我不如做小。”随后岳立华关闭了100平米以上的店铺，专注于30-80平米的小店。</p>\n<p>2003年，电商萌芽出现，当当、卓越、阿里、<a href=\"https://laohu8.com/S/JD\">京东</a>成为那时候互联网江湖新秀，近8000万中国网民贡献着炙热的流量。</p>\n<p>2010年前后伴随着移动互联网的兴起以及基础支付、物流、数据等基础设施的完善，电商巨头们一路高歌猛进，新进者也是踌躇满志。</p>\n<p>这时，岳立华的芙蓉优选长成湖南长沙覆盖率最高的便利店品牌之一，红底白字的招牌在大街小巷随处可见。</p>\n<p>作为传统零售从业者，岳立华确确实实感知到互联网大潮对传统零售行业的冲击：一方面，芙蓉兴盛的业务开始受到影响，比如以往的加盟数量都有比较好的增幅，但在电商的裹挟下这种增长竟然发生滞后；另一方面，在收入减少的情况下，便利店老板的加盟意愿在降低。</p>\n<p>岳立华判断，未来将有70%的订单来自于线上，这样就意味着传统社区便利店模式只能拿到30%的业务量。“那时状况非常危险，甚至可能会被蚕食掉”，一位兴盛优选内部人士对《深网》回忆。</p>\n<p>向线上的转型之路便由此展开。</p>\n<p><b>四年四个阶段，跑通“预售+自提”</b></p>\n<p>2013年7月，岳立华开始着手孵化电商平台“兴盛优选”，2014年初，前期团队搭建和准备工作就绪，兴盛优选正式跑起来。</p>\n<p>现在来看，“预售+自提”的模式被验证是可行的，也成为目前多数社区团购入局者的主流模式，“供应商——中心仓——网格站——门店——消费者”的四级链路被复用。</p>\n<p>不过，兴盛优选花了四年时间，经历门店自配送阶段、网仓阶段、配送站阶段，直到2017年6月才最终摸索出“预售+自提”模式。</p>\n<p>据《深网》了解，第一阶段是门店自配送阶段，兴盛优选为门店做APP，消费者网上下单，门店老板送货上门；第二阶段是网仓模式，以生鲜水果产品为主，公司花了2000多万组建了配送团队；第三阶段是配送站模式，但很快就因为没有流量和运营成本高企，模式无法持续放大而失败了。</p>\n<p>2016年是兴盛优选发展中难熬的一年。《深网》从兴盛优选内部人士了解，2016年下半年业务亏损已达数千万，公司主体芙蓉兴盛利润本身就不算高，再加上公司还在准备IPO，系列因素夹杂在一起导致董事会强烈反对继续对兴盛优选投入。于是，300多人的团队不得不解散，最后只剩下创始人周颖洁和刘辉宇以及技术团队。</p>\n<p>即便如此，岳立华、周颖洁、刘辉宇三人仍然坚持“线上+线下”才是未来方向，只不过当时没找到合适的商业模式。</p>\n<p>创立兴盛优选的初衷是为了复兴门店，为了进一步探索未来的商业模式。那段时间，周颖洁和刘辉宇二人花了很多时间去泡门店，去了解便利店老板们的需求。“这些店老板一般都没有长期规划，他们合作的要求只有两个，一是可以很快挣到钱，二是增加客流量，三是不要增加库存、人力、资金的投入。”这位内部人士对《深网》称。</p>\n<p>最后他们提出了“预售+自提”模式，并在2016年8月开始试验效果。预售卖夫妻零售店没有的商品，不会跟他们形成竞争，自提可以很好地帮助门店引流。主打的产品还是生鲜水果，这些是高频刚需品。到了2017年6月，新模式被复制推行到62家门店，订单从每天2000单攀升至20000单。</p>\n<p>不过，兴盛优选不直接开展门店拓展工作，而是由第三方公司首德公司来执行的，负责在全国范围内宣传推广兴盛优选平台，为兴盛优选门店提供培训和店主关系维护服务。据陆玖财经报道，兴盛优选没有收取加盟费，但却采用了积分兑换奖励，以发展店主数量和销售单量作为返利的依据。这点和拼多多早期发展模式有相似之处。</p>\n<p><img src=\"https://static.tigerbbs.com/7958f5b76b8d3658b2725449dc3799ed\" tg-width=\"1080\" tg-height=\"903\"><img src=\"https://static.tigerbbs.com/0dbe11b6ebc203cff63855631a1e8966\" tg-width=\"576\" tg-height=\"179\"></p>\n<p><b>战略方向：复兴门店和赋能上游</b></p>\n<p>在兴盛优选内部，岳立华经常提到“复兴门店”和“赋能上游”，这也被兴盛优选划定为重要战略方向。</p>\n<p>“兴盛优选的定位是预售+自提，跟传统电商有不一样的地方，我们是依托于社区的小店来做生意，所以为什么越来越多的门店来跟随兴盛优选，是因为这个商业模式真正帮助他们赚到了钱。”刘辉宇表示。</p>\n<p>万国城店是兴盛优选的第一家门店。在没有连入兴盛优选的业务以前，这家门店只是一家开在小区楼下的普通门店。刘辉宇称，兴盛优选能为这家店带来每月2万左右的净收入，另外加上预售+自提模式让大量消费者到店提货，从而也提升了店铺本身的销售。兴盛优选的数据显示，一般做兴盛优选的门店，对他线下门店的生意有10%-20%的增量。</p>\n<p>《深网》从长沙一家兴盛优选团长处了解到，此前店里净收入为每月1万左右，做社区团购后收入能达到1万7左右——这个逻辑很好理解，当用户到店自提时，自然而然就提高了他们在店内消费的频率。</p>\n<p>在兴盛优选的业务版图中，乡镇农村是重要组成部分。据《深网》了解到，每开拓一个新市场时，兴盛优选的打法基本都是从省会城市入手，然后开拓周边城市、县城最后渗透至乡镇和农村。</p>\n<p>“做生意跟打仗一样，也得讲究灵活度。在湖南，我是从小城镇起步;而在省外，就须先选择省会城市，扎稳中心市场，再通过省会城市辐射发展到地县级城市。能在省会城市立足了、有影响力了，往下发展就相对容易了。其实这套‘农村-城市-农村’的发展思路，是跟毛主席学的。”岳立华曾这样解释。</p>\n<p>目前兴盛优选已经进入了13个省市、166个地级市，1052个县市级、4904个乡镇和37151个村。一位行业人士对《深网》分析，社区团购的渗透率目前不到5%，就目前来看巨头首先进入的通常是省会城市，其次是地级市，再下沉的县城、农村短期内不好渗透，这是兴盛优选的优势所在。</p>\n<p>目前，兴盛优选建立了自己的一套供应链体系，供应商将商品配送至中心仓，再向下依次配送至从网格站和门店。据《深网》了解，兴盛优选23000名员工中，物流配送就超过21000人。</p>\n<p><b>战事升级，资本卷土重来</b></p>\n<p>兴盛优选的成长过程中，2018年是最难捱的一年。</p>\n<p>彼时社区团购行业大爆发，巅峰时期仅3个月就有超过20亿资金涌入。“虽然成本占比是在下降，但因为规模一直扩大因此也一直亏损，缺钱很痛苦。”兴盛优选内部人士对《深网》称，直到2018年9月拿到今日资本领投的A轮融资才缓解了资金压力，让业务得以继续推行下去。</p>\n<p>时隔两年，资本摩拳擦掌再次入场，社区团购赛道巨头林立，残酷程度或许不亚于当年的团购大战和外卖大战。</p>\n<p>岳立华给团队定下的新目标是“用户体验、舍命狂奔”。他们认为，“消费者不是被谁抢走的，而是看是不是能主动留下。毕竟补贴不会永久持续，也并非所有商品都能搞低价，在此基础上要看商品能否准时、稳定地送达，物流是关键指标。“</p>\n<p>一位接近兴盛优选的内部人士对《深网》称，目前即便是在拼多多、美团、滴滴等巨头入局的当下，兴盛优选依然保持每周至少1万到1万5千家门店上线，日均订单维持在900万到1000万之间，双11订单达到1200万单。这位人士称，预测2020年底门店总量将突破50万家。</p>\n<p>据悉，下一步，兴盛优选将重点布局经济更为发达的长三角地区，而前期在江苏的供应商招募已经启动，预计春节前会陆续启动江苏、安徽和浙江的运营。</p>\n<p>眼下，一场升级战事已经打响。</p>","source":"lsy1594689214820","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>兴盛优选，一个阿里美团拼多多都在模仿的独角兽</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; 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}\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n兴盛优选，一个阿里美团拼多多都在模仿的独角兽\n</h2>\n\n<h4 class=\"meta\">\n\n\n2020-12-01 11:59 北京时间&nbsp;&nbsp;&nbsp;<a href=https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ><strong>深网腾讯新闻  </strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。\n2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业...</p>\n\n<a href=\"https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/dabb237f54e91e1896c375326233c4c3","relate_stocks":{"PDD":"拼多多","BABA":"阿里巴巴","03690":"美团-W"},"source_url":"https://mp.weixin.qq.com/s/HdsJAX7kdMPO0AG0t9TtYQ","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1190191899","content_text":"时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n1990年，年仅17岁的岳立华在乡镇开批发部的时候没有想到，30年之后，由小本生意一步步孵化而来的兴盛优选已成为中国社区团购行业的头部梯队成员。\n2020年疫情是社区团购新的催化剂。《深网》了解到，今年2月底，兴盛优选门店的开业率恢复到疫情前状态；一季度交易额同比增长5倍，新增用户同比增长4倍。\n这是一块渗透率仅为5%、尚未被完全开垦的处女地，尤其在那些拥有庞大消费者基数的低线城市和乡镇。艾媒咨询数据显示，2020年社区团购市场规模预计达到720亿元，同比增幅112%；2022年中社区团购规模预计超过1020亿元。\n巨大的市场空间和增长潜力引来巨头关注。时隔数年，社区团购战火被再次点燃，不同的是，这场战争从创业公司角逐升级为巨头之间的竞争，在上一轮行业洗牌中跑出的兴盛优选，如今又与阿里、美团、拼多多、滴滴站在了同一赛道。\n据《深网》了解，兴盛优选已普遍被新进入者当作考察范本，员工成为被挖角对象；而从业务开展区域来看，其大本营湖南也成为这场新战役的重要战场，滴滴美团等巨头在这里展开新的对决。\n资本像一个巨型沙漏，它可以助推一个行业走上快轨，同时也可以加速淘汰弱者留下赢家。\n实际上，从倒闭潮到抱团合并，社区团购行业在过去短短两年已经经历过一轮洗牌。据不完全统计，过去一年共有超过20家生鲜电商倒闭：去年5月，盒马鲜生关闭了自己的第一家门店；10月底，成立两年的水果会员平台“迷你生鲜”宣布，因经营不善、长期亏损暂停运营；11月底，社区生鲜电商平台“妙生活”宣布门店关闭、破产清算；主要业务为社区团购、自提的呆萝卜也被爆出经营危机，并关闭杭州中心；曾经以水果等品类起家的明星公司淘集集也在年底陷入破产清算阶段。就在近日，中国最早的生鲜电商之一易果生鲜进入破产重组。\n社区团购并不是看起来的那样简单、由物流连接B端到C端的生意，其中还涉及到很多复杂环节，比如库存、损耗、冷链等等。中国电子商务研究中心的一份数据显示，生鲜电商4000多家入局者中，4%持平，88%亏损，且剩下的7%是巨额亏损，最终只有1%实现了盈利。\n这个行业曾经经历开店越多越快，烧钱的速度就越快，亏损就越多的恶性循环。如今，小玩家已经被清洗出局，接下来将是跑出的头部玩家与巨头之间的竞逐。\n电商冲击与孵化兴盛优选\n今年5月20日，兴盛优选搬进了湖南长沙新的总部大楼里。也是在这里，岳立华用30年时间，把生意从最早的小卖部批发商扩展到后来的连锁超市芙蓉兴盛和社区电商兴盛优选。\n可以说，芙蓉兴盛和兴盛优选的出现分别踩在中国零售行业发展两次重要的转折节点上。\n与我们通常见到的互联网创业者有些许差异，兴盛优选董事长、芙蓉兴盛创始人岳立华算是个典型的传统行业创业者。\n低调且对数字敏感，“将成本上升到战略高度，而并非一个运营数字”，一位与他共事过的人士对《深网》作出如此评价。\n岳立华出生在湖南益阳南县，从小学起就开始帮忙照看家里的小卖部。17岁那年，岳立华以父母的名义贷款，在镇上开了家批发部，做起了上游批发商。\n2001年，岳立华想干的大一点，于是干脆开起了超市。那时中国零售业态还是以小卖部为主，他将兴盛超市定位为社区超市，有直营和特许加盟两种模式，并且只经营小超市。\n中间也走过弯路。“当时，我们店面规模最小的是100多平方米，最大的有800多平方米。但在经营过程中，我深感精力不足，管理很难跟上去，一系列问题接踵而来，如果继续发展下去难掌控。”岳立华后来回忆。\n“我开始反思，论资金、论实力、论管理人员、论经验，我们都没法与沃尔玛、新一佳等大型超市相比。但我发现，虽然大超市产品齐全，要去一趟却很不方便，而位于社区的便利超市反而成了市民的首选。小规模经营，好控制、好管理，我预计未来必定是两级分化的市场，要么做大，要么做小，既然这样，我不如做小。”随后岳立华关闭了100平米以上的店铺，专注于30-80平米的小店。\n2003年，电商萌芽出现，当当、卓越、阿里、京东成为那时候互联网江湖新秀，近8000万中国网民贡献着炙热的流量。\n2010年前后伴随着移动互联网的兴起以及基础支付、物流、数据等基础设施的完善，电商巨头们一路高歌猛进，新进者也是踌躇满志。\n这时，岳立华的芙蓉优选长成湖南长沙覆盖率最高的便利店品牌之一，红底白字的招牌在大街小巷随处可见。\n作为传统零售从业者，岳立华确确实实感知到互联网大潮对传统零售行业的冲击：一方面，芙蓉兴盛的业务开始受到影响，比如以往的加盟数量都有比较好的增幅，但在电商的裹挟下这种增长竟然发生滞后；另一方面，在收入减少的情况下，便利店老板的加盟意愿在降低。\n岳立华判断，未来将有70%的订单来自于线上，这样就意味着传统社区便利店模式只能拿到30%的业务量。“那时状况非常危险，甚至可能会被蚕食掉”，一位兴盛优选内部人士对《深网》回忆。\n向线上的转型之路便由此展开。\n四年四个阶段，跑通“预售+自提”\n2013年7月，岳立华开始着手孵化电商平台“兴盛优选”，2014年初，前期团队搭建和准备工作就绪，兴盛优选正式跑起来。\n现在来看，“预售+自提”的模式被验证是可行的，也成为目前多数社区团购入局者的主流模式，“供应商——中心仓——网格站——门店——消费者”的四级链路被复用。\n不过，兴盛优选花了四年时间，经历门店自配送阶段、网仓阶段、配送站阶段，直到2017年6月才最终摸索出“预售+自提”模式。\n据《深网》了解，第一阶段是门店自配送阶段，兴盛优选为门店做APP，消费者网上下单，门店老板送货上门；第二阶段是网仓模式，以生鲜水果产品为主，公司花了2000多万组建了配送团队；第三阶段是配送站模式，但很快就因为没有流量和运营成本高企，模式无法持续放大而失败了。\n2016年是兴盛优选发展中难熬的一年。《深网》从兴盛优选内部人士了解，2016年下半年业务亏损已达数千万，公司主体芙蓉兴盛利润本身就不算高，再加上公司还在准备IPO，系列因素夹杂在一起导致董事会强烈反对继续对兴盛优选投入。于是，300多人的团队不得不解散，最后只剩下创始人周颖洁和刘辉宇以及技术团队。\n即便如此，岳立华、周颖洁、刘辉宇三人仍然坚持“线上+线下”才是未来方向，只不过当时没找到合适的商业模式。\n创立兴盛优选的初衷是为了复兴门店，为了进一步探索未来的商业模式。那段时间，周颖洁和刘辉宇二人花了很多时间去泡门店，去了解便利店老板们的需求。“这些店老板一般都没有长期规划，他们合作的要求只有两个，一是可以很快挣到钱，二是增加客流量，三是不要增加库存、人力、资金的投入。”这位内部人士对《深网》称。\n最后他们提出了“预售+自提”模式，并在2016年8月开始试验效果。预售卖夫妻零售店没有的商品，不会跟他们形成竞争，自提可以很好地帮助门店引流。主打的产品还是生鲜水果，这些是高频刚需品。到了2017年6月，新模式被复制推行到62家门店，订单从每天2000单攀升至20000单。\n不过，兴盛优选不直接开展门店拓展工作，而是由第三方公司首德公司来执行的，负责在全国范围内宣传推广兴盛优选平台，为兴盛优选门店提供培训和店主关系维护服务。据陆玖财经报道，兴盛优选没有收取加盟费，但却采用了积分兑换奖励，以发展店主数量和销售单量作为返利的依据。这点和拼多多早期发展模式有相似之处。\n\n战略方向：复兴门店和赋能上游\n在兴盛优选内部，岳立华经常提到“复兴门店”和“赋能上游”，这也被兴盛优选划定为重要战略方向。\n“兴盛优选的定位是预售+自提，跟传统电商有不一样的地方，我们是依托于社区的小店来做生意，所以为什么越来越多的门店来跟随兴盛优选，是因为这个商业模式真正帮助他们赚到了钱。”刘辉宇表示。\n万国城店是兴盛优选的第一家门店。在没有连入兴盛优选的业务以前，这家门店只是一家开在小区楼下的普通门店。刘辉宇称，兴盛优选能为这家店带来每月2万左右的净收入，另外加上预售+自提模式让大量消费者到店提货，从而也提升了店铺本身的销售。兴盛优选的数据显示，一般做兴盛优选的门店，对他线下门店的生意有10%-20%的增量。\n《深网》从长沙一家兴盛优选团长处了解到，此前店里净收入为每月1万左右，做社区团购后收入能达到1万7左右——这个逻辑很好理解，当用户到店自提时，自然而然就提高了他们在店内消费的频率。\n在兴盛优选的业务版图中，乡镇农村是重要组成部分。据《深网》了解到，每开拓一个新市场时，兴盛优选的打法基本都是从省会城市入手，然后开拓周边城市、县城最后渗透至乡镇和农村。\n“做生意跟打仗一样，也得讲究灵活度。在湖南，我是从小城镇起步;而在省外，就须先选择省会城市，扎稳中心市场，再通过省会城市辐射发展到地县级城市。能在省会城市立足了、有影响力了，往下发展就相对容易了。其实这套‘农村-城市-农村’的发展思路，是跟毛主席学的。”岳立华曾这样解释。\n目前兴盛优选已经进入了13个省市、166个地级市，1052个县市级、4904个乡镇和37151个村。一位行业人士对《深网》分析，社区团购的渗透率目前不到5%，就目前来看巨头首先进入的通常是省会城市，其次是地级市，再下沉的县城、农村短期内不好渗透，这是兴盛优选的优势所在。\n目前，兴盛优选建立了自己的一套供应链体系，供应商将商品配送至中心仓，再向下依次配送至从网格站和门店。据《深网》了解，兴盛优选23000名员工中，物流配送就超过21000人。\n战事升级，资本卷土重来\n兴盛优选的成长过程中，2018年是最难捱的一年。\n彼时社区团购行业大爆发，巅峰时期仅3个月就有超过20亿资金涌入。“虽然成本占比是在下降，但因为规模一直扩大因此也一直亏损，缺钱很痛苦。”兴盛优选内部人士对《深网》称，直到2018年9月拿到今日资本领投的A轮融资才缓解了资金压力，让业务得以继续推行下去。\n时隔两年，资本摩拳擦掌再次入场，社区团购赛道巨头林立，残酷程度或许不亚于当年的团购大战和外卖大战。\n岳立华给团队定下的新目标是“用户体验、舍命狂奔”。他们认为，“消费者不是被谁抢走的，而是看是不是能主动留下。毕竟补贴不会永久持续，也并非所有商品都能搞低价，在此基础上要看商品能否准时、稳定地送达，物流是关键指标。“\n一位接近兴盛优选的内部人士对《深网》称，目前即便是在拼多多、美团、滴滴等巨头入局的当下，兴盛优选依然保持每周至少1万到1万5千家门店上线，日均订单维持在900万到1000万之间，双11订单达到1200万单。这位人士称，预测2020年底门店总量将突破50万家。\n据悉，下一步，兴盛优选将重点布局经济更为发达的长三角地区，而前期在江苏的供应商招募已经启动，预计春节前会陆续启动江苏、安徽和浙江的运营。\n眼下，一场升级战事已经打响。","news_type":1,"symbols_score_info":{"03690":0.9,"PDD":0.9,"BABA":0.9}},"isVote":1,"tweetType":1,"viewCount":994,"authorTweetTopStatus":1,"verified":2,"comments":[{"author":{"id":"3527667803686145","authorId":"3527667803686145","name":"社区成长助手","avatar":"https://static.tigerbbs.com/2b7c7106b5c0c8b0037faa67439d898f","crmLevel":1,"crmLevelSwitch":0,"authorIdStr":"3527667803686145","idStr":"3527667803686145"},"content":"终于等到了您的初发帖[比心][比心]发帖时关联相关股票或者相关话题，可以获得更多曝光哦～如果您想创作优质文章，请查看老虎社区创作指引","text":"终于等到了您的初发帖[比心][比心]发帖时关联相关股票或者相关话题，可以获得更多曝光哦～如果您想创作优质文章，请查看老虎社区创作指引","html":"终于等到了您的初发帖[比心][比心]发帖时关联相关股票或者相关话题，可以获得更多曝光哦～如果您想创作优质文章，请查看老虎社区创作指引"}],"imageCount":0,"langContent":"EN","totalScore":0},{"id":367434660,"gmtCreate":1614960649850,"gmtModify":1703483670582,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Yep, don’t give up on them stocks.&nbsp;Gotta trust the future, the&nbsp;vision, and stick to it&nbsp;","listText":"Yep, don’t give up on them stocks.&nbsp;Gotta trust the future, the&nbsp;vision, and stick to it&nbsp;","text":"Yep, don’t give up on them stocks. Gotta trust the future, the vision, and stick to it","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/367434660","repostId":"1143578966","repostType":4,"isVote":1,"tweetType":1,"viewCount":1848,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":351648485,"gmtCreate":1616595075947,"gmtModify":1634525014539,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Way to gooooo","listText":"Way to gooooo","text":"Way to gooooo","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/351648485","repostId":"1184997321","repostType":4,"isVote":1,"tweetType":1,"viewCount":1704,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":351655599,"gmtCreate":1616594836411,"gmtModify":1634525018128,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"If we can UP the demand together&nbsp;we can DOWN the price&nbsp;xp&nbsp;","listText":"If we can UP the demand together&nbsp;we can DOWN the price&nbsp;xp&nbsp;","text":"If we can UP the demand together we can DOWN the price xp","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/351655599","repostId":"1163829159","repostType":4,"repost":{"id":"1163829159","kind":"news","pubTimestamp":1616591036,"share":"https://www.laohu8.com/m/news/1163829159?lang=zh_CN&edition=full","pubTime":"2021-03-24 21:03","market":"us","language":"en","title":"Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1163829159","media":"Motley Fool ","summary":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reop","content":"<p>Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.</p><p><blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote></p><p> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;<b>Beyond Meat</b>&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.</p><p><blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票<b>Beyond Meat</b>（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote></p><p> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.</p><p><blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote></p><p> <b>This is one way for a stock to crash</b></p><p><blockquote><b>这是股票崩盘的一种方式</b></blockquote></p><p> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.</p><p><blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\"><span>IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.</span></p><p><blockquote><p class=\"t-img-caption\"><span>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</span></p></blockquote></p><p> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;<b>S&amp;P 500</b>&nbsp;is up 33%.</p><p><blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，<b>标普500</b>上涨了33%。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\"><span>DATA BY YCHARTS.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据由YCHARTS提供。</span></p></blockquote></p><p> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.</p><p><blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\"><span>DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据来源：BEYOND MEAT。YOY=同比。</span></p></blockquote></p><p> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.</p><p><blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote></p><p> Powerful brand recognition in an otherwise commoditized marketplace</p><p><blockquote>在商品化市场中强大的品牌认知度</blockquote></p><p> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.</p><p><blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote></p><p> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;<b>Nestle</b>&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.</p><p><blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如<b>偎依</b>及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote></p><p> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;<b>Coca-Cola</b>&nbsp;products with fiercely loyal fans of its drinks,<b>PepsiCo</b>&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,<b>McDonald's</b>&nbsp;and&nbsp;<b>Yum! Brands</b>.</p><p><blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考<b>可口可乐</b>拥有其饮料忠实粉丝的产品，<b>百事可乐</b>及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，<b>麦当劳</b>和<b>好吃！品牌</b>.</blockquote></p><p></p><p> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.</p><p><blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote></p><p></p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Here's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nHere's Why Beyond Meat Stock Could Shine Again in 2021<blockquote>这就是为什么Beyond Meat股票可能在2021年再次大放异彩</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Motley Fool </strong><span class=\"h-time small\">2021-03-24 21:03</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.</p><p><blockquote>消费者支出正在正常化，肉类替代品领导者可能会从经济重新开放中受益匪浅。</blockquote></p><p> Since its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer&nbsp;<b>Beyond Meat</b>&nbsp;(NASDAQ:BYND)&nbsp;has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.</p><p><blockquote>自2019年IPO后史诗般上涨以来，植物蛋白先驱的股票<b>Beyond Meat</b>（纳斯达克：BYND）一直陷入横盘整理。该公司受到了大量新竞争、流行病以及源源不断的看跌评级的打击，这些都严重打击了这只飞速发展的股票的估值。尽管如此，该公司还是设法保持（有时只是勉强）增长模式。</blockquote></p><p> As 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.</p><p><blockquote>随着2021年的到来，这种下一代食品库存的长期沉睡可能会逆转。原因如下。</blockquote></p><p> <b>This is one way for a stock to crash</b></p><p><blockquote><b>这是股票崩盘的一种方式</b></blockquote></p><p> After the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a&nbsp;market cap&nbsp;just shy of $9 billion.</p><p><blockquote>在经历了首次公开募股后几个月的极度乐观之后，Beyond Meat的股价就像坐过山车一样。它下跌了，多次尝试走高，但最终又回到了近两年前开始的同一个位置：市值略低于90亿美元。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/855358a1d48d9d00410554baeff7ab31\" tg-width=\"2000\" tg-height=\"1333\"><span>IS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.</span></p><p><blockquote><p class=\"t-img-caption\"><span>是牛肉馅饼，还是植物馅饼？现在很难说了。图片来源：盖蒂图片社。</span></p></blockquote></p><p> This kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the&nbsp;<b>S&amp;P 500</b>&nbsp;is up 33%.</p><p><blockquote>这种波动的横盘走势是股票“崩盘”的一种方式。自2019年夏季非理性繁荣消退以来，Beyond Meat股票的回报率基本上为0%。同时，<b>标普500</b>上涨了33%。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/a11cfc35183cbcaac25c7c4b8e835253\" tg-width=\"720\" tg-height=\"435\"><span>DATA BY YCHARTS.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据由YCHARTS提供。</span></p></blockquote></p><p> As previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.</p><p><blockquote>不过，如前所述，Beyond Meat本身的业务也在继续增长。即使在2020年，它也经受住了新冠肺炎风暴，并能够保持一些积极的牵引力，扰乱了庞大的动物蛋白行业。由于消费者在疫情期间选择在家吃饭，餐饮服务销售（向餐馆销售的销售）受到了相当大的打击，但通过杂货店分销商的零售额远远弥补了这一缺口。</blockquote></p><p> <p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/193132417a321a9d268f89a8d55326ef\" tg-width=\"1149\" tg-height=\"420\"><span>DATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.</span></p><p><blockquote><p class=\"t-img-caption\"><span>数据来源：BEYOND MEAT。YOY=同比。</span></p></blockquote></p><p> Granted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted&nbsp;EBITDA&nbsp;was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.</p><p><blockquote>诚然，这并不意味着Beyond Meat股票的交易价格很便宜。过去12个月销售额的22倍，但尚未报告太多有意义的利润（2020年调整后EBITDA仅为1180万美元，总收入为4.07亿美元），足以说Beyond Meat预计将恢复快速扩张2021年及以后。</blockquote></p><p> Powerful brand recognition in an otherwise commoditized marketplace</p><p><blockquote>在商品化市场中强大的品牌认知度</blockquote></p><p> I think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.</p><p><blockquote>我认为股东预期的隐含增长很有可能会实现。随着经济重新开放，消费者将开始回到餐馆。餐馆本身也将开始实现供应链正常化。简化菜单和更少的选择——试图削减开支——对Beyond Meat的伤害不亚于减少顾客客流量。</blockquote></p><p> But this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like&nbsp;<b>Nestle</b>&nbsp;and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job&nbsp;holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.</p><p><blockquote>但这不仅仅是一场经济重新开放的赌注。Beyond Meat及其同行Impossible Foods的使命是减少动物蛋白消费并促进更经济友好的做法。这一信息继续赢得粉丝的支持。食品供应商中的一些快速追随者也从中受益（如<b>偎依</b>及其Sweet Earth子公司）。但随着竞争的加剧和植物蛋白产品价格的下降，Beyond Meat在保持一定利润率方面做得相当好。随着时间的推移，增加零售和餐饮服务分销将有助于这一事业，因为它已经建立了制造能力。鉴于植物蛋白运动背后的多重动力，Beyond Meat看起来越来越不像一种时尚（有人要喝硬苏打水吗？），而更像是一种潜在的长期趋势。</blockquote></p><p> Here's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think&nbsp;<b>Coca-Cola</b>&nbsp;products with fiercely loyal fans of its drinks,<b>PepsiCo</b>&nbsp;and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently&nbsp;inking new deals&nbsp;with&nbsp;two of world's largest chains,<b>McDonald's</b>&nbsp;and&nbsp;<b>Yum! Brands</b>.</p><p><blockquote>这是另一个恰当的例子：餐馆很少在营销活动中说出供应商的名字。但也有例外。思考<b>可口可乐</b>拥有其饮料忠实粉丝的产品，<b>百事可乐</b>及其饮料和休闲食品，或“认证安格斯牛肉”商标。为了激起食客的兴趣，如果一家餐馆有品牌影响力，它可能会点名一个主要的食品供应商。现在还处于早期阶段，但Beyond Meat正在展示这种消费者意识和品牌忠诚度。你最后一次看到快餐公司兜售甜地球汉堡肉饼是什么时候？相比之下，Beyond Meat经常被提及。它继续在餐饮服务领域建立关系——最近与世界上最大的两家连锁店签署了新协议，<b>麦当劳</b>和<b>好吃！品牌</b>.</blockquote></p><p></p><p> I'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.</p><p><blockquote>我并不是说随着经济（和消费者支出）开始正常化，就去买入Beyond Meat股票。很大程度上取决于这家植物性食品公司能否恢复快速增长，由于大流行的影响仍在持续，这些努力可能会脱轨。然而，如果它确实重新实现两位数的百分比扩张，2021年可能是Beyond Meat股票再次大放异彩的一年。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/\">Motley Fool </a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BYND":"Beyond Meat, Inc."},"source_url":"https://www.fool.com/investing/2021/03/24/why-beyond-meat-stock-could-shine-again-in-2021/","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1163829159","content_text":"Consumer spending is normalizing, and the meat substitute leader could have much to gain from a reopening economy.\nSince its epic rise after its IPO in 2019, the stock for plant-based-protein pioneer Beyond Meat (NASDAQ:BYND) has been stuck in a sideways action. The company has been hit by a flood of new competition, a pandemic, and a steady stream of bearish calls lambasting the high-flying stock's valuation. In spite of all this, though, the company has managed to stay (just barely at times) in growth mode.\nAs 2021 gets underway, the extended slumber for this next-gen food stock could be ready to reverse course. Here's why.\nThis is one way for a stock to crash\nAfter the extreme optimism in the months following its IPO, Beyond Meat stock has been a roller coaster ride. It's dropped, it's made several attempts to run higher, but ultimately it has come back to the same station from which it started almost two years ago: a market cap just shy of $9 billion.\nIS IT A BEEF PATTY, OR A PLANT-BASED ONE? IT'S HARDER TO TELL THESE DAYS. IMAGE SOURCE: GETTY IMAGES.\nThis kind of volatile sideways action is one way for a stock to \"crash.\" Since the irrational exuberance wore off in the summer of 2019, Beyond Meat stock is sitting at essentially a 0% return. Meanwhile, the S&P 500 is up 33%.\nDATA BY YCHARTS.\nAs previously mentioned, though, Beyond Meat itself has continued to grow its business. Even in 2020, it weathered the COVID-19 storm and was able to maintain some positive traction disrupting the massive animal-based protein industry. Foodservice sales -- those made to restaurants -- took a sizable hit as consumers chose to eat at home during the pandemic, but retail sales via its grocery store distributors more than picked up the slack.\nDATA SOURCE: BEYOND MEAT. YOY = YEAR OVER YEAR.\nGranted, none of this means Beyond Meat shares are trading for some sort of bargain. At 22 times trailing-12-month sales and not reporting much in the way of meaningful profits yet (adjusted EBITDA was just $11.8 million in 2020 on total revenue of $407 million), suffice to say Beyond Meat is expected to return to rapid expansion in 2021 and, well, beyond.\nPowerful brand recognition in an otherwise commoditized marketplace\nI think there's a good chance the implied growth shareholders are expecting will transpire. With the economy reopening, consumers will start returning to restaurants. And restaurants themselves will start to normalize their supply chains, too. Simplified menus with fewer options -- an attempt to cut expenses -- hurt Beyond Meat as much as lower customer foot traffic did.\nBut this is more than an economic reopening bet. Beyond Meat and its peer Impossible Foods are on a mission to reduce animal protein consumption and promote more economically friendly practices. The message continues to win over fans. Some fast followers among food supplier incumbents have benefited, too (like Nestle and itsSweet Earth subsidiary). But as competition mounts and pricing on plant-based protein products falls, Beyond Meat has done a pretty good job holding on to some profit margin. Increasing retail and foodservice distribution will help this cause over time now that it's built out its manufacturing capabilities. Given the multiple dynamics behind the plant-based protein movement, Beyond Meat is looking increasingly less like a fad (hard seltzer, anyone?) and more like a potential long-term trend.\nHere's another case in point: It's rare for restaurants to name their supplier in marketing campaigns. But there are exceptions. Think Coca-Cola products with fiercely loyal fans of its drinks,PepsiCo and its drinks and snack foods, or the \"Certified Angus Beef\" trademark. To pique diner interest, a restaurant might name drop a key food supplier if it has brand power. It's early in the game, but Beyond Meat is exhibiting this kind of consumer awareness and brand loyalty. When's the last time you saw a fast-food company tout carrying Sweet Earth burger patties? Beyond Meat, by contrast, often gets mentioned. And it continues to forge relationships within foodservice -- most recently inking new deals with two of world's largest chains,McDonald's and Yum! Brands.\nI'm not saying to go out and load up on Beyond Meat stock as the economy (and consumer spending) starts to normalize. A lot is riding on the plant-based food company returning to rapid growth, and with the effects of the pandemic still ongoing, those efforts could be derailed. However, if it does recapture some double-digit percentage expansion, 2021 could be the year Beyond Meat stock shines once more.","news_type":1,"symbols_score_info":{"BYND":0.9}},"isVote":1,"tweetType":1,"viewCount":1743,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":353566853,"gmtCreate":1616508235272,"gmtModify":1634525454198,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Like! Hahaha","listText":"Like! Hahaha","text":"Like! Hahaha","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/353566853","repostId":"2121481181","repostType":4,"isVote":1,"tweetType":1,"viewCount":1872,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":323089111,"gmtCreate":1615288921833,"gmtModify":1703486808679,"author":{"id":"3557369036357276","authorId":"3557369036357276","name":"FionaC","avatar":"https://static.tigerbbs.com/8c560660bfbb07c5c4a1a43120d95c33","crmLevel":12,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3557369036357276","idStr":"3557369036357276"},"themes":[],"htmlText":"Contact lenses! 🙀","listText":"Contact lenses! 🙀","text":"Contact lenses! 🙀","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://laohu8.com/post/323089111","repostId":"1145363250","repostType":4,"repost":{"id":"1145363250","kind":"news","pubTimestamp":1615283882,"share":"https://www.laohu8.com/m/news/1145363250?lang=zh_CN&edition=full","pubTime":"2021-03-09 17:58","market":"us","language":"en","title":"Apple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote>","url":"https://stock-news.laohu8.com/highlight/detail?id=1145363250","media":"Barrons","summary":"Over time,Apple has been a pioneer in the way humans work with computers. Although it isn’t always a","content":"<p>Over time,Apple&nbsp;has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.</p><p><blockquote>随着时间的推移，苹果已经成为人类与计算机合作方式的先驱。尽管它并不总是处于创新曲线的顶端，但没有一家公司对人类和机器的互动方式产生了更大的影响。</blockquote></p><p> As TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.</p><p><blockquote>正如TFI资产管理分析师郭明錤在周末发布的一份研究报告中指出的那样，苹果普及了计算机的鼠标和图形用户界面、iPod click滚轮以及iPhone和iPad的多点触控功能。他表示，苹果可以引领计算界面的下一次飞跃：混合现实和增强现实。</blockquote></p><p> “We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”</p><p><blockquote>“我们相信MR/AR将成为定义电子产品创新人机界面的下一个关键技术，”Kuo在报告中写道。“我们相信MR/AR将提供创新的视觉体验，并重新定义人类在创建、处理和接收信息方面的行为，这也是苹果高度致力于MR/AR的原因。苹果的优势之一就是定义创新的人机界面，因此我们积极看待苹果在MR/AR方面的未来。”</blockquote></p><p> Kuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.</p><p><blockquote>Kuo认为，从长远来看，MR/AR界面将取代所有配备显示屏的电子产品。他预测，苹果的战略将分三个阶段展开。</blockquote></p><p> He expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.</p><p><blockquote>他预计苹果将在2022年中期推出一款用于虚拟和增强现实体验的头盔。Kuo表示，这款头盔将配备索尼制造的微型有机发光二极管显示器和各种光学模块，以提供“视频透视AR体验”，但也能够提供虚拟现实体验。</blockquote></p><p> He thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.</p><p><blockquote>他认为头盔的价格标签将与高端iPhones相似，约为1000美元。郭预计合同制造商和硕将生产头盔。</blockquote></p><p> “Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”</p><p><blockquote>“尽管苹果一直专注于AR，但我们认为这款产品的硬件规格可以提供明显优于现有VR产品的沉浸式体验，”他写道。“我们认为，苹果可能会将这款头盔与视频相关应用（如苹果TV+、苹果Arcade等）高度集成，作为关键卖点之一。”</blockquote></p><p> Kuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.</p><p><blockquote>Kuo表示，苹果在这一类别中的第二款产品将是MR/AR眼镜。他认为苹果没有现有的原型，并写道，这款眼镜最早也要到2025年才能上市。Kuo认为这款眼镜将更专门用于增强现实应用。“我们期待看到眼镜和苹果汽车的集成，以提供创新的用户体验，”他说。</blockquote></p><p> Even farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.</p><p><blockquote>更远的是，在2030年或更晚，他预计苹果将提供具有MR/AR功能的隐形眼镜产品。“这款产品将把电子产品从‘可见计算’时代带入‘不可见计算’时代，”他说。</blockquote></p><p> Apple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices.&nbsp;The stock was down 1.9%, to $119.18 on Monday morning.</p><p><blockquote>作为一个政策问题，苹果不讨论未宣布的产品，也没有解决任何这些潜在的设备。周一上午，该股下跌1.9%，至119.18美元。</blockquote></p><p></p>","source":"lsy1601382232898","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Apple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nApple Will Lead in AR, Analyst Says. Watch for Its Helmet, Glasses, and Contact Lenses.<blockquote>分析师表示，苹果将在AR领域处于领先地位。注意它的头盔、眼镜和隐形眼镜。</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">Barrons</strong><span class=\"h-time small\">2021-03-09 17:58</span>\n</p>\n</h4>\n</header>\n<article>\n<p>Over time,Apple&nbsp;has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.</p><p><blockquote>随着时间的推移，苹果已经成为人类与计算机合作方式的先驱。尽管它并不总是处于创新曲线的顶端，但没有一家公司对人类和机器的互动方式产生了更大的影响。</blockquote></p><p> As TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.</p><p><blockquote>正如TFI资产管理分析师郭明錤在周末发布的一份研究报告中指出的那样，苹果普及了计算机的鼠标和图形用户界面、iPod click滚轮以及iPhone和iPad的多点触控功能。他表示，苹果可以引领计算界面的下一次飞跃：混合现实和增强现实。</blockquote></p><p> “We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”</p><p><blockquote>“我们相信MR/AR将成为定义电子产品创新人机界面的下一个关键技术，”Kuo在报告中写道。“我们相信MR/AR将提供创新的视觉体验，并重新定义人类在创建、处理和接收信息方面的行为，这也是苹果高度致力于MR/AR的原因。苹果的优势之一就是定义创新的人机界面，因此我们积极看待苹果在MR/AR方面的未来。”</blockquote></p><p> Kuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.</p><p><blockquote>Kuo认为，从长远来看，MR/AR界面将取代所有配备显示屏的电子产品。他预测，苹果的战略将分三个阶段展开。</blockquote></p><p> He expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.</p><p><blockquote>他预计苹果将在2022年中期推出一款用于虚拟和增强现实体验的头盔。Kuo表示，这款头盔将配备索尼制造的微型有机发光二极管显示器和各种光学模块，以提供“视频透视AR体验”，但也能够提供虚拟现实体验。</blockquote></p><p> He thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.</p><p><blockquote>他认为头盔的价格标签将与高端iPhones相似，约为1000美元。郭预计合同制造商和硕将生产头盔。</blockquote></p><p> “Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”</p><p><blockquote>“尽管苹果一直专注于AR，但我们认为这款产品的硬件规格可以提供明显优于现有VR产品的沉浸式体验，”他写道。“我们认为，苹果可能会将这款头盔与视频相关应用（如苹果TV+、苹果Arcade等）高度集成，作为关键卖点之一。”</blockquote></p><p> Kuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.</p><p><blockquote>Kuo表示，苹果在这一类别中的第二款产品将是MR/AR眼镜。他认为苹果没有现有的原型，并写道，这款眼镜最早也要到2025年才能上市。Kuo认为这款眼镜将更专门用于增强现实应用。“我们期待看到眼镜和苹果汽车的集成，以提供创新的用户体验，”他说。</blockquote></p><p> Even farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.</p><p><blockquote>更远的是，在2030年或更晚，他预计苹果将提供具有MR/AR功能的隐形眼镜产品。“这款产品将把电子产品从‘可见计算’时代带入‘不可见计算’时代，”他说。</blockquote></p><p> Apple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices.&nbsp;The stock was down 1.9%, to $119.18 on Monday morning.</p><p><blockquote>作为一个政策问题，苹果不讨论未宣布的产品，也没有解决任何这些潜在的设备。周一上午，该股下跌1.9%，至119.18美元。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.barrons.com/articles/apple-will-lead-in-ar-analyst-says-watch-for-its-helmet-glasses-and-contact-lenses-51615223178?mod=hp_DAY_4\">Barrons</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"AAPL":"苹果"},"source_url":"https://www.barrons.com/articles/apple-will-lead-in-ar-analyst-says-watch-for-its-helmet-glasses-and-contact-lenses-51615223178?mod=hp_DAY_4","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1145363250","content_text":"Over time,Apple has been a pioneer in the way humans work with computers. Although it isn’t always at the head of the innovation curve, no company has had a more dramatic impact on the way humans and machines interact.\nAs TFI Asset Management analyst Ming-Chi Kuo pointed out in a research note released over the weekend, Apple popularized themouseandgraphical user interfacefor computers,the iPod click wheel,andmulti-touchfunctionality for the iPhone and iPad. And he says Apple can lead the way in the next leap in computing interfaces:mixed and augmented reality.\n“We believe that MR/AR will be the next critical technology to define the innovative human-machine interface for electronic products,” Kuo wrote in the note. “We believe that MR/AR will provide innovative visual experiences and redefine human behavior in creating, processing, and receiving information, which is why Apple is highly committed to MR/AR. One of Apple’s advantages is defining the innovative human-machine interface, so we are taking a positive view of Apple’s future in MR/AR.”\nKuo argued that in the long run, MR/AR interfaces will replace all display-equipped electronic products. Apple’s strategy will unfold in three stages, he predicted.\nHe expects Apple to launch a helmet for virtual and augmented reality experiences by mid-2022. Kuo says the helmet will be equipped withSony-built Micro-OLED displaysand various optical modules to provide a “video see-through AR experience,” but with the ability to offer virtual-reality experiences as well.\nHe thinks the price tag of the helmet will be similar to that of high-end iPhones, at about $1,000. Kuo expects the contract manufacturerPegatronto produce the helmets.\n“Although Apple has been focusing on AR, we think the hardware specifications of this product can provide an immersive experience that is significantly better than existing VR products,” he wrote. “We believe that Apple may highly integrate this helmet with video-related applications (like Apple TV+, Apple Arcade, etc.) as one of the key selling points.”\nKuo said Apple’s second product in this category will be MR/AR glasses. He doesn’t think Apple has an existing prototype, and wrote that the glasses won’t reach the market before 2025, at the earliest. Kuo thinks the glasses will be more specifically intended for augmented reality applications. “We are looking forward to seeing the integration of glasses and Apple Car to provide an innovative user experience,” he said.\nEven farther out, in 2030 or later, he expects Apple to offer a contact-lens product with MR/AR capabilities. “This product will bring electronics from the era of “visible computing” to “invisible computing,” he said.\nApple as a matter of policy doesn’t discuss unannounced products, and hasn’t addressed any of these potential devices. The stock was down 1.9%, to $119.18 on Monday morning.","news_type":1,"symbols_score_info":{"AAPL":0.9}},"isVote":1,"tweetType":1,"viewCount":1795,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"lives":[]}