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四甲坝坝主

IP属地：新疆

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- 四甲坝坝主四甲坝坝主
  ·02-10 12:02
  泡泡玛特未来是全世界优秀ip的展示售卖平台
  年销4亿件！"后Labubu时代"，泡泡玛特的高增长能否持续？
  汇丰表示，“Labubu带来的超高速增长会褪去，但平台能力会延续”，并将2026年定义为“再定基”的一年。瑞银认为，销量数据有助于缓解市场对单一爆款依赖的担忧，同时新IP Twinkle在2026年初开局强劲，为增长接力提供观察窗口。汇丰将泡泡玛特目标价从392.5港元下调至354港元，瑞银维持326港元，两家机构均维持“买入”。
  年销4亿件！"后Labubu时代"，泡泡玛特的高增长能否持续？
  37 评论
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- 四甲坝坝主四甲坝坝主
  ·02-04
  $泡泡玛特(09992)$ 压力这么大？几天了还过不去
  354 评论
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- 四甲坝坝主四甲坝坝主
  ·02-02
  现在目前看只是回归趋势
  229 评论
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- 四甲坝坝主四甲坝坝主
  ·02-02
  $2倍做多黄金ETF-ProShares(UGL)$ 长期看多，现在就是现货最佳的建仓时机。4300到4800区域。
  354 评论
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- 四甲坝坝主四甲坝坝主
  ·01-28
  $2倍做多黄金ETF-ProShares(UGL)$ 落袋为安了，晚上开会波动肯定大，睡个安心觉再说。明天回调就接回来，不回就命不该有[生气] [生气]
  2,066 1
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- 四甲坝坝主四甲坝坝主
  ·01-28
  $鸣鸣很忙(01768)$ 集合竞价不知道哪位乱开价，差点给我涨晕了๑_๑
  1,654 4
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- 四甲坝坝主四甲坝坝主
  ·01-27
  $鸣鸣很忙(01768)$ 明天还会有一波。明天集合竞价再卖也来得及
  1,392 5
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- 四甲坝坝主四甲坝坝主
  ·01-20
  回调多少可以入，感觉后面天然气要不输贵金属
  415 评论
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- 四甲坝坝主四甲坝坝主
  ·01-17
  ‌我也是牛，这么多股选中了你。。。‌
  330 评论
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- 四甲坝坝主四甲坝坝主
  ·01-16
  ‌不知道的以为要倒闭了‌
  247 评论
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11:20","market":"hk","language":"zh","title":"年销4亿件！\"后Labubu时代\"，泡泡玛特的高增长能否持续？","url":"https://stock-news.laohu8.com/highlight/detail?id=2610691900","media":"华尔街见闻","summary":"汇丰表示，“Labubu带来的超高速增长会褪去，但平台能力会延续”，并将2026年定义为“再定基”的一年。瑞银认为，销量数据有助于缓解市场对单一爆款依赖的担忧，同时新IP Twinkle在2026年初开局强劲，为增长接力提供观察窗口。汇丰将泡泡玛特目标价从392.5港元下调至354港元，瑞银维持326港元，两家机构均维持“买入”。","content":"<html><head></head><body><p><a href=\"https://laohu8.com/S/09992\">泡泡玛特</a>2月9日公告显示，2025年公司全IP、全品类产品全球销量超过4亿件，其中THE MONSTERS 全品类产品全球销量超过1亿件。</p>\n<p>泡泡玛特2025年经历了典型的“单一超级IP+品类突破”式放量，营收同比接近三倍扩张，核心推力来自Labubu全球出圈，以及毛绒玩具显著放大IP变现效率，最新的经营数据把市场关注点推向“爆款之后”。</p>\n<p>据追风交易台，<strong><a href=\"https://laohu8.com/S/HSBC\">汇丰</a>环球研究分析师Lina Yan在报告中判断，“Labubu带来的超高速增长会褪去，但平台能力会延续”，并将2026年定义为“再定基”的一年。瑞银认为，数据有助于缓解市场对单一爆款依赖的担忧，同时新IP Twinkle在2026年初开局强劲，为增长接力提供观察窗口。</strong></p>\n<p>汇丰将泡泡玛特目标价从392.5港元下调至354港元，瑞银维持326港元，两家机构均维持“买入”。在2月9日收盘价257.2港元附近计算，对应隐含上行空间分别约38%与26.7%，但共同的前提是，2025年的爆发式增长难以原样复刻。</p>\n<p>对投资者而言，关键变量正在从“抢购式加速”转向“常态零售扩张+新品节奏”。汇丰下调2026年收入与利润增速预测，指向会员复购强度回落与增速降档，但也强调估值已在一定程度上计入IP生命周期风险，后续更看重新品孵化与全球化落地的执行力。</p>\n<div>\n<h2>2025拆解：Labubu与毛绒“推翻重来”，但底盘并非空心</h2>\n</div>\n<p>汇丰将2025年高增长拆解为两根杠杆。按IP拆分，The Monsters（Labubu）收入同比约+582%，收入贡献被估算抬升至47%（此前约23%）。按品类拆分，毛绒玩具收入同比约+720%，贡献抬升至60%（此前约22%）。这使得泡泡玛特的增长更接近消费品意义上的爆款周期，即IP热度叠加新品类放量，带来更高频、更高客单、也更易传播的产品形态。</p>\n<p>但汇丰同样强调“剔除爆款后的底盘”。其估算口径下，剔除The Monsters后，<strong>2025年收入仍同比增长约106%，剔除毛绒后，收入仍同比增长约51%。这意味着，2025年的增量高度集中，但公司原有业务盘子并未停滞。</strong></p>\n<p>在中国内地，最容易被忽略的增量来源是复购会员ARPU。汇丰称，2025年内地收入增长中，复购会员（年购买次数&gt;2次）的ARPU提升贡献“接近一半”。结构数据指向“供给偏紧”阶段的强购买强度：2025年内地会员贡献销售占比约91%，重复购买占比约55.8%，重复购买人群贡献销售占比约83%。这种由紧缺驱动的斜率，决定了后续一旦供需错配缓解，增速下台阶几乎是逻辑必然。</p>\n<div>\n<h2>2026再定基：ARPU正常化，增长回到“扩张年”框架</h2>\n</div>\n<p><strong>汇丰对2026年的核心判断是，“rush-to-buy”效应退潮后，复购会员ARPU将正常化，从而把增长从爆发状态拉回零售扩张的常态轨道。</strong>基于这一变化，汇丰将2026年营收增速预测从30.6%下调至23.7%，净利润增速预测从29.1%下调至21.3%，并削减2026-2027年盈利预测11%-13%。目标价下调主要来自盈利预测下修，而非估值框架推翻，其DCF关键假设WACC 10%、永续增长率3%保持不变。</p>\n<p>在区域结构上，汇丰预计2026年PRC收入增速约13.0%，海外约35.7%。海外被视为对冲国内ARPU回落的核心缓冲垫，但逻辑也从“起量”走向“铺开”，更依赖线下点位执行：海外零售POS数量预计从2025年的218增至2026年的331。对市场而言，这意味着增长的可见度更取决于选址、供给匹配、爆品节奏与本地化运营等细节。</p>\n<p>风险也因此更偏“执行侧”。汇丰点名的扰动包括供应链跟不上需求、黄牛加价挤出真实消费者、股东配售带来短期股价压力、仿品影响品牌、与合作艺术家的独家授权续约风险，以及进入新业务/并购导致资本错配，另有竞争加剧与线下客流扰动等行业层面风险。</p>\n<div>\n<h2>估值与接力：新IP能否补上“后Labubu”增长缺口</h2>\n</div>\n<p>在估值层面，汇丰认为市场已在用估值压缩消化“Labubu生命周期风险”。其依据是，自2025年初以来，公司一年期前瞻EPS上升约394%，但基于一致预期的一年期前瞻PE较2025年平均水平回落约45%，较2025年峰值回落约65%。在这一背景下，汇丰更关注“平台能力”是否能持续孵化并全球化新IP，而非单纯押注爆款热度延长。</p>\n<p><strong>瑞银的“接力观察”集中在新品与海外互动。</strong>其指出，新推IP Twinkle在2026年初表现强劲，情人节款在天猫和抖音分别售出3万件和4.6万件以上，春节款毛绒玩具在天猫首发当日售出超过2万件。海外方面，Skull Panda x 小马宝莉联名系列在北美官网配送到家渠道售罄，Instagram预告获46万点赞。瑞银同时提示，美国等海外市场仍需加强消费者互动、本土IP与品牌建设，海外新员工比例较高、用户对多个IP的认知仍在培育。</p>\n<p>两家机构均将后续数据视为验证点。瑞银称，年报及2026年一季度销售数据将用于检验中国与海外市场，尤其是美国市场的环比表现。对于投资者而言，“后Labubu时代”的核心问题不在于2025是否<a href=\"https://laohu8.com/S/002296\">辉煌</a>，而在于2026起能否用新品<a href=\"https://laohu8.com/S/301365\">矩阵</a>、海外点位扩张与更可持续的会员经营，接住从爆发到常态的增长切换。</p>\n</body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>年销4亿件！\"后Labubu时代\"，泡泡玛特的高增长能否持续？</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 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class=\"title\">\n年销4亿件！\"后Labubu时代\"，泡泡玛特的高增长能否持续？\n</h2>\n\n<h4 class=\"meta\">\n\n\n2026-02-10 11:20 北京时间&nbsp;&nbsp;&nbsp;<a href=https://wallstreetcn.com/articles/3765358><strong>华尔街见闻</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>泡泡玛特2月9日公告显示，2025年公司全IP、全品类产品全球销量超过4亿件，其中THE MONSTERS 全品类产品全球销量超过1亿件。\n泡泡玛特2025年经历了典型的“单一超级IP+品类突破”式放量，营收同比接近三倍扩张，核心推力来自Labubu全球出圈，以及毛绒玩具显著放大IP变现效率，最新的经营数据把市场关注点推向“爆款之后”。\n据追风交易台，汇丰环球研究分析师Lina Yan在报告中判断...</p>\n\n<a href=\"https://wallstreetcn.com/articles/3765358\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/885447e000f5e02536cd166eeda13f45","relate_stocks":{"SG9999001069.SGD":"UOB UNITED ASIA PACIFIC GROWTH (SGD) ACC","SGXZ86797644.SGD":"MAYBANK ASIAN GROWTH AND INCOME-I \"A\" (SGDHDG) INC","LU0531971595.HKD":"HSBC GIF CHINESE EQUITY \"AD\" (HKD) INC","LU0871576103.HKD":"HSBC GIF CHINESE EQUITY \"AC\" (HKD) ACC","LU0164865239.USD":"HSBC GIF CHINESE EQUITY \"AC\" (USD) 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ACC"},"source_url":"https://wallstreetcn.com/articles/3765358","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2610691900","content_text":"泡泡玛特2月9日公告显示，2025年公司全IP、全品类产品全球销量超过4亿件，其中THE MONSTERS 全品类产品全球销量超过1亿件。\n泡泡玛特2025年经历了典型的“单一超级IP+品类突破”式放量，营收同比接近三倍扩张，核心推力来自Labubu全球出圈，以及毛绒玩具显著放大IP变现效率，最新的经营数据把市场关注点推向“爆款之后”。\n据追风交易台，汇丰环球研究分析师Lina Yan在报告中判断，“Labubu带来的超高速增长会褪去，但平台能力会延续”，并将2026年定义为“再定基”的一年。瑞银认为，数据有助于缓解市场对单一爆款依赖的担忧，同时新IP Twinkle在2026年初开局强劲，为增长接力提供观察窗口。\n汇丰将泡泡玛特目标价从392.5港元下调至354港元，瑞银维持326港元，两家机构均维持“买入”。在2月9日收盘价257.2港元附近计算，对应隐含上行空间分别约38%与26.7%，但共同的前提是，2025年的爆发式增长难以原样复刻。\n对投资者而言，关键变量正在从“抢购式加速”转向“常态零售扩张+新品节奏”。汇丰下调2026年收入与利润增速预测，指向会员复购强度回落与增速降档，但也强调估值已在一定程度上计入IP生命周期风险，后续更看重新品孵化与全球化落地的执行力。\n\n2025拆解：Labubu与毛绒“推翻重来”，但底盘并非空心\n\n汇丰将2025年高增长拆解为两根杠杆。按IP拆分，The Monsters（Labubu）收入同比约+582%，收入贡献被估算抬升至47%（此前约23%）。按品类拆分，毛绒玩具收入同比约+720%，贡献抬升至60%（此前约22%）。这使得泡泡玛特的增长更接近消费品意义上的爆款周期，即IP热度叠加新品类放量，带来更高频、更高客单、也更易传播的产品形态。\n但汇丰同样强调“剔除爆款后的底盘”。其估算口径下，剔除The Monsters后，2025年收入仍同比增长约106%，剔除毛绒后，收入仍同比增长约51%。这意味着，2025年的增量高度集中，但公司原有业务盘子并未停滞。\n在中国内地，最容易被忽略的增量来源是复购会员ARPU。汇丰称，2025年内地收入增长中，复购会员（年购买次数>2次）的ARPU提升贡献“接近一半”。结构数据指向“供给偏紧”阶段的强购买强度：2025年内地会员贡献销售占比约91%，重复购买占比约55.8%，重复购买人群贡献销售占比约83%。这种由紧缺驱动的斜率，决定了后续一旦供需错配缓解，增速下台阶几乎是逻辑必然。\n\n2026再定基：ARPU正常化，增长回到“扩张年”框架\n\n汇丰对2026年的核心判断是，“rush-to-buy”效应退潮后，复购会员ARPU将正常化，从而把增长从爆发状态拉回零售扩张的常态轨道。基于这一变化，汇丰将2026年营收增速预测从30.6%下调至23.7%，净利润增速预测从29.1%下调至21.3%，并削减2026-2027年盈利预测11%-13%。目标价下调主要来自盈利预测下修，而非估值框架推翻，其DCF关键假设WACC 10%、永续增长率3%保持不变。\n在区域结构上，汇丰预计2026年PRC收入增速约13.0%，海外约35.7%。海外被视为对冲国内ARPU回落的核心缓冲垫，但逻辑也从“起量”走向“铺开”，更依赖线下点位执行：海外零售POS数量预计从2025年的218增至2026年的331。对市场而言，这意味着增长的可见度更取决于选址、供给匹配、爆品节奏与本地化运营等细节。\n风险也因此更偏“执行侧”。汇丰点名的扰动包括供应链跟不上需求、黄牛加价挤出真实消费者、股东配售带来短期股价压力、仿品影响品牌、与合作艺术家的独家授权续约风险，以及进入新业务/并购导致资本错配，另有竞争加剧与线下客流扰动等行业层面风险。\n\n估值与接力：新IP能否补上“后Labubu”增长缺口\n\n在估值层面，汇丰认为市场已在用估值压缩消化“Labubu生命周期风险”。其依据是，自2025年初以来，公司一年期前瞻EPS上升约394%，但基于一致预期的一年期前瞻PE较2025年平均水平回落约45%，较2025年峰值回落约65%。在这一背景下，汇丰更关注“平台能力”是否能持续孵化并全球化新IP，而非单纯押注爆款热度延长。\n瑞银的“接力观察”集中在新品与海外互动。其指出，新推IP Twinkle在2026年初表现强劲，情人节款在天猫和抖音分别售出3万件和4.6万件以上，春节款毛绒玩具在天猫首发当日售出超过2万件。海外方面，Skull Panda x 小马宝莉联名系列在北美官网配送到家渠道售罄，Instagram预告获46万点赞。瑞银同时提示，美国等海外市场仍需加强消费者互动、本土IP与品牌建设，海外新员工比例较高、用户对多个IP的认知仍在培育。\n两家机构均将后续数据视为验证点。瑞银称，年报及2026年一季度销售数据将用于检验中国与海外市场，尤其是美国市场的环比表现。对于投资者而言，“后Labubu时代”的核心问题不在于2025是否辉煌，而在于2026起能否用新品矩阵、海外点位扩张与更可持续的会员经营，接住从爆发到常态的增长切换。","news_type":1,"symbols_score_info":{"09992":1.98}},"isVote":1,"tweetType":1,"viewCount":37,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"CN","totalScore":0},{"id":529127596560800,"gmtCreate":1770171424127,"gmtModify":1770171426137,"author":{"id":"3575672226475362","authorId":"3575672226475362","name":"四甲坝坝主","avatar":"https://static.tigerbbs.com/fed1872f351c3dee0d61a1a366951ef6","crmLevel":8,"crmLevelSwitch":1,"followedFlag":false,"authorIdStr":"3575672226475362","idStr":"3575672226475362"},"themes":[],"title":"","htmlText":"<a href=\"https://laohu8.com/S/09992\">$泡泡玛特(09992)$&nbsp;</a> 压力这么大？几天了还过不去","listText":"<a href=\"https://laohu8.com/S/09992\">$泡泡玛特(09992)$&nbsp;</a> 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