抖音退货也最高_老虎社区_美港股上老虎 - 老虎社区

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11-05 15:12

抖音退货也最高

花旗：双十一首阶段电商GMV同比增长逾4% 平台表现分化

智通财经APP获悉，花旗发布研报称，双十一首阶段主要电商平台整体商品交易总额同比增长超过4%，若计入即时零售则同比增长约10%，符合行业预期。花旗指出，抖音受惠于货架电商较快增长及战术性网红支持，成为增长最快的平台；天猫凭借88VIP会员贡献及品牌广告开支增长，表现优于淘宝。整体而言，电商平台正优先考虑可持续、有纪律的商业化变现，而非价格战。

花旗：双十一首阶段电商GMV同比增长逾4% 平台表现分化

免责声明：上述内容仅代表发帖人个人观点，不构成本平台的任何投资建议。

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